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Minor Markets Cider Market Insights Report 2015 ; In-depth Analysis of Key Companies, Brands, Volume, Value and Segmentation Trends and Opportunities in the Cider Market

  • September 2015
  • -
  • GlobalData
  • -
  • 38 pages

Summary

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Summary
Cider continues to struggle to shake off its seasonal reputation and overall consumption levels for the minor markets rely heavily on the Christmas and New Year period where sales hit their peak. Growth for this category tends to stem from investment and price promotions from the key global producers within each respective market, though sales can be hampered all too easily by poor summer weather or a lack of differentiation from other alcoholic beverages.

Key Findings
Cider continues to struggle to shake off its seasonal reputation and overall consumption levels for the minor markets rely heavily on the Christmas and New Year period where sales hit their peak. Growth for this category tends to stem from investment and price promotions from the key global producers within each respective market, though sales can be hampered all too easily by poor summer weather or a lack of differentiation from other alcoholic beverages.

Synopsis
Canadean's Minor Markets Cider Market Insights 2015 report provides top line data and textual analysis of the cider category and the report contains three tables for each market plus a bullet point text which covers findings and drivers.

Also included:

- Bullet point text analyzing the state of the cider market and what the main issues of 2014 were for the category.

- Cider consumption values and volumes from 2003-2015F

- Details of the tax burden on Cider during 2014

- Key brands of 2014 along with their producers/importers (volume data is not included)

- Countries covered: Argentina, Brazil, Chile, Croatia, Czech Republic, Greece, Hungary, Italy, Mexico, Poland, Portugal, Romania, Russia.

Reasons To Buy
- Gain an invaluable overview of 13 markets where cider is an emerging category, to enhance your corporate strategic planning

- Evaluate what is shaping the market and the likely direction cider will take in each market, for future growth opportunities and to support your brand development and marketing initiatives

- Develop or enhance an understanding of the current size and nature of the cider market in these 13 countries, to target your profitability and make well-informed decisions on future growth prospects in the marketplace for your company

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