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Quarterly Beverage Tracker Third Quarter 2015: Argentina; Comprehensive Quarterly Analysis of Year on Year Performance for All Commercial Beverages

  • November 2015
  • 19 pages
  • GlobalData
Report ID: 3420412

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Summary
The general economic mood remained somber throughout the third quarter of the year. Inflation remained the most significant issue, impacting the purchasing power of the general consumer. The weather has remained colder than usual in the past quarter, with no early summer this year. Although this has not had a negative impact upon the beverage industry, it surely has not helped. The off-premise channel has managed to perform better than its on-premise counterpart, given the challenging economic situation.

Key Findings
- Key players in the beverage industry are hoping for a change in economic policy after the impending Argentinean national elections

- Carbonates is suffering a strong setback and losing a considerable number of consumers, the release of a number of larger pack sizes is contributing to the efforts of reducing the category's decline

- Bulk/HOD water continues to benefit from the migration from packaged water.

- There's mixed feelings towards the growth of the economy between official and private figures

Synopsis
Canadean's Argentina Quarterly Beverage Tracker Q3-15 covering soft drinks, dairy drinks, hot drinks and alcoholic drinks is an essential tool for keeping up-to-date with the latest industry performance and developments on a quarterly basis, covering:

- Topline consumption volumes for Q3-2015 vs Q3-2014, moving annual totals (MAT) and latest 2015 forecasts for all beverage categories

- Carbonates consumption data for Q3-2015 vs Q3-2014, moving annual totals (MAT) and latest 2015 forecasts split by regular vs low calorie, and key flavour

- An economic mood indicator with an at a glance assessment of industry confidence levels, private label performance vs brands and price trends

- Insightful and valuable analysis of the drivers behind the latest quarterly trends and assumptions for full year 2015

Reasons To Buy
- Gain an in-depth understanding of the most up-to-date trends in the Argentina beverage industry to support and enhance your strategic planning

- Investigate the latest quarterly and emerging annual trends in Argentina to back your marketing initiatives

- Analyse the latest beverage category 2015 forecast projections to make well-informed decisions on the outlook in the marketplace for your company

- View a selection of the key quarterly new soft drinks product launches and identify competitor activity

- Access a quarterly Special Focus on a current industry 'hot topic' offering qualitative insight from local consultants to determine opportunities for product innovation

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