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Freedonia Focus on Toys & Games: United States

  • December 2015
  • -
  • Freedonia Focus
  • -
  • 22 pages

This report forecasts US toy and game demand and shipments in US dollars at the manufacturers' level to 2019. Total shipments are segmented by product in terms of: electronic, models and kits, board games and puzzles, dolls and stuffed toys, children's vehicles and doll carriages, and other products.

To illustrate historical trends, total demand, total shipments, and the various shipment segments are provided in annual series from 2004 to 2014. A Market Environment section provides pertinent background on historical trends, key economic indicators, trade, retail sales and major brands, and safety and regulatory factors. A Segmentation and Forecasts section defines products, discusses market drivers and constraints, identifies substitute products when applicable, and assesses the impact of key drivers and constraints on each product segment over the forecast period.

Further analysis includes an Industry Structure section, which surveys the supply base and profiles the leading firms competing in the US industry. A one-page, introductory Highlights section summarizes key findings from this 22-page report, and a Resources section lists contributing sources as well as resources available for further research.

Table Of Contents

Freedonia Focus on Toys and Games: United States
HIGHLIGHTS

MARKET ENVIRONMENT
Historical Trends
Key Economic Indicators
Trade
Retail Sales and Major Brands
Safety and Regulatory Factors

SEGMENTATION AND FORECASTS
Products

INDUSTRY STRUCTURE
Industry Composition and Characteristics
Additional Companies Cited

RESOURCES

LIST OF TABLES AND CHARTS
Chart 1 | US Toy and Game Shipment and Demand Trends, 2004-2014 (US$ mil)
Table 1 | Key Indicators for US Toy and Game Shipments and Demand; 2004, 2014, 2019 (US$ bil)
Chart 2 | US Toy and Game Imports, 2014
Chart 3 | US Toy and Game Exports, 2004-2014 (US$ mil)
Chart 4 | US Toy and Game Shipments by Product; 2004-2014, 2019 (US$ mil)
Chart 5 | US Toy and Game Demand; 2004-2014, 2019 (US$ mil)
Chart 6 | US Toy and Game Shipments by Product Share; 2004-2014, 2019 (%)

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