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Italy - Mobile Infrastructure, Broadband, Operators - Statistics and Analyses

  • February 2017
  • -
  • Paul Budde Communication Pty Ltd
  • -
  • 34 pages

Italy's vibrant mobile market has one of the highest penetration rates in Europe. The market has undergone considerable changes since 2016. For some years it was dominated by three operators, TIM, Vodafone Italia and Wind, with the fourth player 3 Italia having steadily made progress with securing customers to its network. The owners of 3 Italia and Wind in mid-2015 agreed to merge their units, a process which gained regulatory clearance in October 2016. The new merged entity, trading as Wind Tre, began offering services in January 2017. As a result of the merger the market gained a new entrant in the form of Iliad, which secured access to spectrum and to Wind Tre's infrastructure to enable it to offer services while its own network is being developed.

All providers operate LTE networks, and significant investments in network upgrades have led to considerable growth in mobile data and high-end applications. Telecom Italia has also trialled LTE broadcast technology and is cooperating with Huawei and Ericsson to develop a platform for 5G services.

This report provides an analytic overview of Italy's mobile market, including statistics, key regulatory issues and an assessment of mobile data services. It also profiles the major providers and the likely impact of emerging technologies on their strategies for coming years.

Key developments:

3 Italia and Wind merge and create Wind Tre; Vodafone extends LTE coverage 90% of the population; TIM trials LTE broadcast technology, preps for 5G applications and services; regulator extends 3G licences to 2029 and GSM licences to 2027; Vodafone introduces Booster femtocell uni; regulator proposes lower MTRs; spectrum auction opens up LTE sector and delivers 3.945 billion for the government; MVNO customer base exceeds 7.1 million; report update includes the regulator's market data to September 2016, telcos' operating and financial data to Q3 2016, recent market developments.

Companies mentioned in this report:

Wind Tre (3 Italia / Wind Telecom), Telecom Italia (TIM), Vodafone Italia.

Table Of Contents

Italy - Mobile Infrastructure, Broadband, Operators - Statistics and Analyses
1. Synopsis
2. Market analysis
3. Mobile statistics
3.1 General statistics
3.2 Operator market shares
3.3 Mobile voice
3.4 Mobile data
3.4.1 Short Messaging Service (SMS)
3.4.2 Multimedia Messaging Services (MMS)
3.5 Mobile broadband
4. Regulatory issues
4.1 Spectrum regulations and spectrum auctions
4.1.1 Spectrum trading
4.1.2 Other frequencies
4.1.3 Spectrum auctions 2011
4.1.4 Spectrum renewal
4.2 Roaming
4.3 Network sharing
4.4 Mobile Number Portability (MNP)
4.5 Mobile Termination Rates (MTRs)
4.6 Fixed-mobile convergence (FMC)
5. Mobile infrastructure
5.1 Digital networks
5.1.1 Third Generation (3G) mobile
5.1.2 Long-term Evolution (LTE)
5.1.3 5G
5.2 Other infrastructure developments
5.2.1 General Packet Radio Service (GPRS)
5.2.2 SCDMA
5.2.3 High-Speed Packet Downlink Access (HSDPA)
5.2.4 High Speed Uplink Packet Access (HSUPA)
5.2.5 Evolved HSPA (HSPA+)
6. Major mobile operators
6.1 Wind Tre (3 Italia/Wind)
6.2 TIM
6.2.1 Network contracts
6.3 Vodafone Italy
6.4 Wind Telecom
6.5 MVNOs
7. Mobile content and applications
7.1 Femtocells
7.2 Mobile TV
7.2.1 3 Italia
7.2.2 TIM
7.3 Location-based services
7.4 Mobile banking/ticketing
7.5 Payment services
7.6 Machine-to-Machine (M2M)
8. Related reports
Table 1 Historic - Mobile subscribers and penetration rate 1995; 1997; 1999 - 2009
Table 2 Mobile subscribers and penetration rate 2010 - 2017
Table 3 Mobile market revenue 2008 2016
Table 4 Annual revenue per active SIM 2008 - 2013
Table 5 Revenue by service 2009 - 2013
Table 6 Mobile market investment 2004 - 2013
Table 7 Mobile market share of subscribers by operator 2004 - 2016
Table 8 Prepaid and contract cards in service 2009 - 2016
Table 9 Proportion of prepaid and contract cards in service 2010 - 2016
Table 10 SMS/MMS and other data revenue 2008 - 2013
Table 11 SMS traffic 2008 - 2017
Table 12 Vodafone data as proportion of service revenue 2005 - 2013
Table 13 Mobile data traffic 2011 - 2016
Table 14 Vodafone SMS traffic 2014 - 2016
Table 15 Active mobile broadband subscribers 2008 - 2017
Table 16 Wind Telecom mobile internet subscribers 2012 - 2016
Table 17 Wind Telecom mobile internet revenue 2013 - 2016
Table 18 Total spectrum outlay by operator () 2011
Table 19 European roaming charges 2007 2016
Table 20 European data roaming charges 2014 - 2017
Table 21 Cumulative mobile numbers ported 2003 2016
Table 22 Annual mobile numbers portings 2002 2016
Table 23 Mobile termination rates 2008 - 2014
Table 24 3 Italia registered mobile subscribers 2008 - 2016
Table 25 3 Italia active mobile subscribers 2013 - 2016
Table 26 3 Italia annualised ARPU 2008 - 2016
Table 27 3 Italia mobile revenue 2008 - 2016
Table 28 3 Italia mobile EBITDA, capex 2011 - 2016
Table 29 TIM mobile subscribers 2005 - 2016
Table 30 TIM mobile revenue by sector 2008 - 2016
Table 31 Vodafone subscribers 2001 - 2016
Table 32 Vodafone fixed-line revenue by sector 2010 - 2017
Table 33 Vodafone revenue by sector 2010 - 2017
Table 34 Vodafone mobile revenue by sector (new style) 2014 - 2017
Table 35 Vodafone prepaid, contract and blended ARPU () 2004 - 2016
Table 36 Vodafone mobile customer cost 2007 - 2017
Table 37 Wind operational statistics and mobile revenue 2005 2016
Table 38 Wind annualised mobile ARPU 2005 - 2016
Table 39 Wind mobile subscriber statistics 2005 - 2016
Table 40 MVNO mobile subscribers 2008 - 2016
Table 41 Tiscali mobile subscribers 2013 - 2016
Table 42 MVNO market share of MVNO subscribers 2010 - 2016
Chart 1 Mobile subscribers and penetration rate 2002 - 2017
Chart 2 Mobile market revenue 2008 - 2017
Chart 3 Mobile market share of subscribers by operator 2004 2016
Chart 4 3 Italia mobile subscribers 2008 - 2016
Chart 5 3 Italia annualised ARPU 2008 2016
Chart 6 TIM annualised ARPU 2005 2016
Chart 7 TIM revenue by sector, annual change 2008 2016
Chart 8 Vodafone prepaid, contract and blended ARPU () 2004 - 2016
Exhibit 1 UMTS auction results 2000
Exhibit 2 UMTS auction results 2009
Exhibit 3 Spectrum allocations at auction 2011

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