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Processed Meat and Seafood in New Zealand

  • November 2016
  • -
  • Euromonitor International
  • -
  • 41 pages

Summary

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Convenience and health and wellness were the key trends influencing processed meat and seafood in 2016. Time-poor consumers increasingly turned to processed meat and seafood for both snack and meal options, while remaining health and wellness orientated. Accordingly, manufacturers have responded by placing their new product development focus firmly in chilled products in 2016, seeking to align with these changes in consumer preferences. This included utilising the locally sourced nature of...

Euromonitor International’s Processed Meat and Seafood in New Zealand report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2011-2015, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2020 illustrate how the market is set to change.

Product coverage: Meat Substitutes, Processed Meat, Processed Seafood.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Processed Meat and Seafood market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

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