Table of Contents
A detailed update of Mexico's TV market, encompassing free-to-air and pay-TV across all TV technologies plus next-generation TV initiatives and OTT video. Includes market players, market shares, programming, and advertising with subscriber and revenue forecasts.
Regulations that restrict America Movil from entering the TV market allow more players on to the market.
Televisa has been the main beneficiary while DTH has thrived as the main pay-TV technology.
Digital terrestrial television is making good progress. The innovative use of a digital TV set giveaway for low-income homes - as opposed to the more familiar STB giveaway - has assisted penetration. But an end-2015 analog switch-off target still seems ambitious.
Innovative offers and second-screen services are making an impact.
Netflix is reinforcing its Spanish content and applying new payment strategies to gain share in Mexico.
Features and benefits
Assess the key players in Mexico's TV market and what the most pressing competitive elements are that affect them.
Evaluate how new multiscreen and TV Everywhere services are changing Mexico's TV market.
Key questions answered
How is consolidation affecting the main players in Mexico?
What is happening with piracy in Mexico?
Get Industry Insights. Simply.
Talk to Ahmad
+1 718 618 4302
This 360 View Update quantifies the consumer groups that are flowing away from traditional pay TV, including those cancelling services and those who never subscribe. It assesses their motivations, values, ...
Video Consumption by Language Groups analyzes the uptake and use of pay-TV and digital video services among select ethnic groups and households that speak a language other than English in the home. The ...
State of TV & Video Services Worldwide Terrestrial - Satellite - Cable - IPTV - DVD - Blu-ray - Video on demand Our TV experts publish half-yearly their TV & Video Services observatory covering 39 countries, ...