Table of Contents
A detailed update of the US TV market, encompassing free-to-air and pay-TV across all TV technologies plus next-generation TV initiatives and OTT video. Includes TV ratings, revenue, market shares, programming, and advertising.
DISH Network has also taken on cord-cutters with its Sling TV offering, allowing live viewing over the Internet.
The switch to digital is helping US cable players retain customers, combating both DTH and OTT competitors.
Features and benefits
Assess the impact of OTT competition on the US TV marketCompare the strategies of different operators in the US TV market
Key questions answered
How are TV providers responding to the rise of OTT companies like Netflix?
How are operators using M&A to further their strategies?
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