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The wearable technology market is expected to reach USD 31.27 billion by 2020, at a CAGR of 17.8% between 2015 and 2020. There is an increasing demand for smart wearable products such as wrist bands and smartwatches because of consumer preference for sophisticated gadgets, trend of continuous fitness monitoring, and growing popularity of Internet of Things.

“Market for the Enterprise and industrial application is expected to grow at the highest rate during the forecast period”
Enterprise and industrial wearable devices include compact, mobile, and wireless computing systems that can be worn on a body and also various image scanners that find applications in enterprise and industrial processes. The wearable computer, in the form of wristwear and fingerwear, is an enabling device in the logistics, packaging, and warehouse applications where it is employed to increase workers’ productivity.

Wearable devices are either worn as a ring or around the wrist to give a hands-free functionality for improving operational efficiency in warehouses, logistics, packaging, and distribution centers or retail stores.

In the process of determining and verifying the market size for several segments and su-segments gathered through secondary research, extensive primary interviews were conducted with key people. Breakup of profile of primary participants is given below:
- By Company Type: Tier 1 – 35%, Tier 2 – 40% and Tier 3 – 25%
- By Designation: C-level – 35%, Director level – 25%, Others – 40%
- By Region: Americas – 43%, Europe – 19%, APAC – 29%, RoW – 9%

The various key market players profiled in the report are as follows:
- Adidas AG (Germany)
- Apple, Inc. (U.S.)
- Fitbit, Inc. (U.S.)
- Garmin, Ltd. (Switzerland)
- Google, Inc. (U.S.)
- Jawbone, Inc. (U.S.)
- LG Electronics Inc. (South Korea)
- Nike, Inc. (U.S.)
- Pebble Technology Corp. (U.S.)
- Qualcomm, Inc. (U.S.)
- Samsung Electronics Co., Ltd. (South Korea)
- Sony Corporation (Japan)
- Xiaomi Technology Co., Ltd. (China)

The report will help the companies in this market in the following ways:
- The report segments the wearable technology market comprehensively and provides the closest approximations of the revenue numbers for the overall market and the subsegments across the different verticals and regions.
- The report helps stakeholders to understand the pulse of the market and provides them information on key market drivers, restraints, challenges, and opportunities.
- This report will help stakeholders to better understand the competitor and gain more insights to better their position in the business.

Table Of Contents

Wearable Technology Market by Product, Application, Type, and Geography - Global Forecast to 2020
TABLE OF CONTENTS

1 INTRODUCTION 16
1.1 OBJECTIVES OF THE STUDY 16
1.2 MARKET DEFINITION 16
1.3 MARKET SCOPE 17
1.3.1 MARKETS COVERED 17
1.3.2 YEARS CONSIDERED FOR THE STUDY 17
1.4 CURRENCY 18
1.5 LIMITATION 18
1.6 MARKET STAKEHOLDERS 18
2 RESEARCH METHODOLOGY 19
2.1 INTRODUCTION 19
2.1.1 SECONDARY DATA 20
2.1.1.1 Key data from secondary sources 20
2.1.2 PRIMARY DATA 21
2.1.2.1 Key data from primary sources 21
2.1.2.2 Key Industry Insights 22
2.1.2.3 Breakdown of primary interviews 22
2.2 FACTOR ANALYSIS 23
2.2.1 INTRODUCTION 23
2.2.2 DEMAND-SIDE ANALYSIS 23
2.2.2.1 Large growth of the smartphones market 23
2.2.3 SUPPLY-SIDE ANALYSIS 24
2.2.3.1 Innovation in technology 24
2.3 MARKET SIZE ESTIMATION 24
2.3.1 BOTTOM-UP APPROACH 25
2.3.2 TOP-DOWN APPROACH 26
2.4 DATA TRIANGULATION 27
2.5 ASSUMPTIONS FOR THE STUDY 28
3 EXECUTIVE SUMMARY 29
4 PREMIUM INSIGHTS 34
4.1 WEARABLE TECHNOLOGY MARKET OPPORTUNITIES 34
4.2 WEARABLE TECHNOLOGY MARKET, BY APPLICATION 35
4.3 GEOGRAPHICAL SNAPSHOT OF THE WEARABLE TECHNOLOGY MARKET 36
4.4 WEARABLE TECHNOLOGY MARKET, BY CONSUMER ELECTRONICS APPLICATION, 2013-2020 (USD MILLION) 37
4.5 WRISTWEAR MARKET SIZE, BY PRODUCT, 2015 VS. 2020 (USD MILLION) 38
5 MARKET OVERVIEW 39
5.1 INTRODUCTION 39
5.2 MARKET SEGMENTATION 39
5.2.1 WEARABLE TECHNOLOGY MARKET, BY PRODUCT 39
5.2.2 WEARABLE TECHNOLOGY MARKET, BY TYPE 40
5.2.3 WEARABLE TECHNOLOGY MARKET, BY APPLICATION 41
5.2.4 WEARABLE TECHNOLOGY MARKET, BY TECHNOLOGY 41
5.2.5 WEARABLE TECHNOLOGY MARKET, BY COMPONENT 42
5.2.6 WEARABLE TECHNOLOGY MARKET, BY GEOGRAPHY 43
5.3 MARKET EVOLUTION 44
5.3.1 EVENTS IN THE WEARABLE TECHNOLOGY MARKET TILL 2000 45
5.3.2 WEARABLE 2.0 45
5.3.3 NEXT-GENERATION WEARABLE DEVICES 45
5.4 MARKET DYNAMICS 46
5.4.1 DRIVERS 47
5.4.1.1 Consumer preference for sophisticated gadgets 48
5.4.1.2 Increasing growth prospects of next generation displays integrated in wearable devices 49
5.4.1.3 Increasing popularity of wearable fitness and medical devices 49
5.4.1.4 Growing popularity of the Internet of Things 50
5.4.2 RESTRAINTS 50
5.4.2.1 Power consumption and limited battery life 51
5.4.2.2 High initial costs 51
5.4.2.3 Fast pace of the electronics market 51
5.4.3 OPPORTUNITIES 52
5.4.3.1 Growing applications of smart textiles and e-textiles in wearables 52
5.4.3.2 Multi-featured and hybrid application mobile devices 52
5.4.3.3 Development of key enabling technologies 53
5.4.3.4 Increasing adoption of wearables in multiple application areas 53
5.4.4 CHALLENGES 53
5.4.4.1 Size constraints 54
5.4.4.2 Device protection and thermal consideration 54
5.4.4.3 Unaddressed regulatory issues 54
5.4.4.4 Failure to achieve long-term engagement 54
6 INDUSTRY ANALYSIS 55
6.1 INTRODUCTION 55
6.2 MARKET INVESTMENT ANALYSIS 55
6.3 SUPPLY- and DEMAND-SIDE FACTOR ANALYSIS 56
6.4 MARKET LIFE CYCLE ANALYSIS 57
6.5 PUSH and PULL FORCE ANALYSIS 58
6.6 SUPPLY CHAIN ANALYSIS 59
6.6.1 CORE INDUSTRY SEGMENTS 59
6.6.2 SUPPORTING INDUSTRY SEGMENTS 60
6.7 VALUE CHAIN ANALYSIS 61
6.8 PORTER'S FIVE FORCES ANALYSIS 62
6.8.1 INTENSITY OF COMPETITIVE RIVALRY 64
6.8.2 THREAT OF SUBSTITUTES 65
6.8.3 BARGAINING POWER OF BUYERS 66
6.8.4 BARGAINING POWER OF SUPPLIERS 67
6.8.5 THREAT OF NEW ENTRANTS 68
7 WEARABLE TECHNOLOGY MARKET, BY TYPE 69
7.1 INTRODUCTION 70
7.2 WEARABLE SMART TEXTILES 72
7.2.1 WEARABLE SMART TEXTILE MARKET, BY TYPE 72
7.2.1.1 Passive smart textiles 73
7.2.1.2 Active smart textiles 74
7.2.1.3 Ultra-smart textiles 75
7.2.2 WEARABLE SMART TEXTILES MARKET, BY FUNCTION 76
7.2.2.1 Sensing 76
7.2.2.2 Energy harvesting 77
7.2.2.3 Luminescence and aesthetics 78
7.2.2.4 Thermo-electricity 78
7.2.2.5 Others 79
7.3 WEARABLE PRODUCTS and DEVICES (NON-TEXTILES) 79
8 WEARABLE TECHNOLOGY MARKET, BY APPLICATION 80
8.1 INTRODUCTION 81
8.1.1 CONSUMER ELECTRONICS 82
8.1.1.1 Fitness and sports applications 82
8.1.1.2 Infotainment and multimedia applications 83
8.1.1.3 Garments and fashion applications 83
8.1.1.4 Multi-function applications 83
8.1.2 HEALTHCARE 85
8.1.2.1 Clinical applications 85
8.1.2.2 Non-clinical applications 85
8.1.3 ENTERPRISE and INDUSTRIAL APPLICATIONS 87
8.1.3.1 Logistics, packaging, and warehouse applications 87
8.1.3.2 Other industrial applications 87
8.1.4 OTHER APPLICATIONS 88
9 MARKET, BY PRODUCT 92
9.1 INTRODUCTION 93
9.1.1 WRISTWEAR 94
9.1.1.1 Wrist wear computers and watches 94
9.1.1.2 Wrist bands 95
9.1.2 EYEWEAR 96
9.1.2.1 Smart glasses and goggles 96
9.1.2.2 Contact lenses and other (HMD, HUD, augmented) displays 96
9.1.3 FOOTWEAR 97
9.1.3.1 Casual footwear 97
9.1.3.2 Special purpose footwear 97
9.1.4 NECKWEAR 98
9.1.4.1 Fashion and jewelry 98
9.1.4.2 Ties and collars 99
9.1.5 BODYWEAR 100
9.1.5.1 Clothing and inner wear 100
9.1.5.2 Fashion and apparel 100
9.1.5.3 Arm and legwear 100
9.1.6 OTHER WEARABLE TECHNOLOGY 101
9.1.6.1 Ring scanners 101
9.1.6.2 Smart headsets 101
9.1.6.3 Head bands 101
9.1.6.4 Others 101
10 MARKET, BY TECHNOLOGY 103
10.1 INTRODUCTION 104
10.2 COMPUTING TECHNOLOGIES (WEARABLE COMPUTERS) 104
10.3 DISPLAY TECHNLOGIES (HUD, HMD, AND AUGMENTED REALITY) 105
10.4 NETWORKING TECHNOLOGIES (BLUETOOTH, NFC, ANT+, AND WI-FI) 106
10.5 POSITIONING TECHNOLOGIES (GPS AND DIGITAL COMPASS) 106
10.6 SENSOR TECHNOLOGIES (ACCELEROMETERS AND MEMS) 107
10.7 SPEECH RECOGNITION TECHNOLOGIES 107
11 MARKET, BY COMPONENT 108
11.1 INTRODUCTION 108
11.1.1 POWER SUPPLY COMPONENTS 109
11.1.2 POSITIONING AND NETWORKING COMPONENTS 109
11.1.3 SENSING COMPONENTS 110
11.1.4 CONTROL COMPONENTS 111
11.1.5 DISPLAY and OPTOELECTRONIC COMPONENTS 111
11.1.6 MEMORY COMPONENTS 111
11.1.7 INTERFACE COMPONENTS 111
11.1.8 OTHER COMPONENTS 111
12 REGIONAL ANALYSIS 112
12.1 INTRODUCTION 113
12.2 AMERICAS 114
12.2.1 U.S. 116
12.2.2 CANADA 117
12.2.3 MEXICO 117
12.2.4 OTHERS 117
12.3 EUROPE 118
12.3.1 U.K. 121
12.3.2 GERMANY 121
12.3.3 FRANCE 121
12.3.4 OTHERS 121
12.4 ASIA-PACIFIC 122
12.4.1 CHINA 125
12.4.2 JAPAN 125
12.4.3 SOUTH KOREA 125
12.4.4 INDIA 125
12.4.5 OTHERS 125
12.5 REST OF THE WORLD 126
12.5.1 MIDDLE EAST 128
12.5.2 AFRICA 129
12.5.3 OTHERS 129
13 COMPETITIVE LANDSCAPE 131
13.1 OVERVIEW 131
13.2 MARKET SHARE ANALYSIS OF THE WEARABLE TECHNOLOGY MARKET 2015 133
13.3 COMPETITIVE SITUATION AND TRENDS 134
13.3.1 NEW PRODUCT LAUNCHES 135
13.3.2 AGREEMENTS, COLLABORATIONS, CONTRACTS, and PARTNERSHIPS 136
13.3.3 ACQUISITIONS 137
13.3.4 EXPANSIONS AND INVESTMENTS 138

14 COMPANY PROFILES 139
(Overview, Products and Services, Financials, Strategy and Development)*
14.1 INTRODUCTION 139
14.2 FITBIT INC. 140
14.3 APPLE INC. 143
14.4 XIAOMI TECHNOLOGY CO. LTD. 147
14.5 GARMIN LTD. 150
14.6 SAMSUNG ELECTRONICS CO. LTD. 154
14.7 GOOGLE INC. 157
14.8 ADIDAS AG 160
14.9 LG ELECTRONICS INC. 162
14.10 NIKE INC. 164
14.11 QUALCOMM INC. 166
14.12 SONY CORP. 169
14.13 JAWBONE INC. 171
14.14 PEBBLE TECHNOLOGY CORP. 173
*Details on Overview, Products and Services, Financials, Strategy and Development might not be Captured in case of Unlisted Companies.
15 APPENDIX 175
15.1 INSIGHTS OF INDUSTRY EXPERTS 175
15.2 DISCUSSION GUIDE 175
15.3 INTRODUCING RT: REAL-TIME MARKET INTELLIGENCE 179
15.4 AVAILABLE CUSTOMIZATIONS 181
15.5 RELATED REPORT 181


LIST OF TABLES

TABLE 1 THE NEED FOR SOPHISTICATED DEVICES PROPELS THE GROWTH OF THE WEARABLE TECHNOLOGY MARKET 47
TABLE 2 NEED OF SELF-POWERING DEVICES RESTRAINS THE GROWTH OF THE WEARABLE TECHNOLOGY MARKET 50
TABLE 3 INCREASING OPPORTUNITIES IN MULTIPLE APPLICATIONS AND TECHNOLOGICAL GROWTH PAVE THE GROWTH AVENUE FOR PLAYERS IN THE WEARABLES MARKET 52
TABLE 4 SIZE CONSTRAINTS OF WEARABLE PRODUCTS PRESENT A MAJOR CHALLENGE FOR DESIGNERS 53
TABLE 5 BARRIERS FOR INVESTMENTS 55
TABLE 6 PRO-FACTORS FOR INVESTMENTS 55
TABLE 7 FACTORS DISTINGUISHING SUPPLY- and DEMAND-SIDE ANALYSIS AND PERCENTAGE CONTRIBUTION 56
TABLE 8 THE PORTER'S FIVE FORCES ANALYSIS: BARGAINING POWER OF SUPPLIERS HAD THE LOWEST IMPACT ON THE OVERALL MARKET 63
TABLE 9 WEARABLE TECHNOLOGY MARKET, BY TYPE, 2013-2020 (USD MILLION) 71
TABLE 10 WEARABLE TECHNOLOGY MARKETS, BY TYPE, 2013 (THOUSAND UNITS) 71
TABLE 11 WEARABLE SMART TEXTILES MARKET, BY TYPE, 2013-2020 (USD MILLION) 72
TABLE 12 PASSIVE SMART TEXTILES MARKET, BY FUNCTION, 2013-2020 (USD MILLION) 73
TABLE 13 ACTIVE SMART TEXTILES MARKET, BY FUNCTION, 2013-2020 (USD MILLION) 74
TABLE 14 ULTRA-SMART TEXTILES MARKET, BY FUNCTION, 2013-2020 (USD MILLION) 75
TABLE 15 SMART TEXTILES MARKET, BY FUNCTION, 2013-2020 (USD MILLION) 76
TABLE 16 SMART TEXTILES MARKET FOR SENSING, BY TYPE, 2013-2020 (USD MILLION) 76
TABLE 17 SMART TEXTILES MARKET FOR ENERGY HARVESTING, BY TYPE,
2013-2020 (USD MILLION) 77
TABLE 18 SMART TEXTILES MARKET FOR LUMINESCENCE and AESTHETICS, BY TYPE,
2013-2020 (USD MILLION) 78
TABLE 19 SMART TEXTILES MARKET FOR THERMO-ELECTRICITY, BY TYPE,
2013-2020 (USD MILLION) 78
TABLE 20 SMART TEXTILES MARKET FOR OTHER FUNCTIONS, BY TYPE,
2013-2020 (USD MILLION) 79
TABLE 21 WEARABLE TECHNOLOGY MARKET, BY APPLICATION, 2013-2020 (USD MILLION) 81
TABLE 22 WEARABLE TECHNOLOGY MARKET, BY APPLICATION,
2013-2020 (THOUSAND UNITS) 82
TABLE 23 WEARABLE TECHNOLOGY MARKET FOR CONSUMER ELECTRONICS,
BY APPLICATION, 2013-2020 (USD MILLION) 83
TABLE 24 WEARABLE TECHNOLOGY MARKET SIZE FOR CONSUMER ELECTRONICS,
BY APPLICATION, 2013-2020 (MILLION UNITS) 84
TABLE 25 WEARABLE TECHNOLOGY MARKET SIZE FOR CONSUMER ELECTRONICS,
BY REGION, 2013-2020 (USD MILLION) 84
TABLE 26 WEARABLE TECHNOLOGY MARKET FOR CONSUMER ELECTRONICS, BY REGION, 2013-2020 (THOUSAND UNITS) 85
TABLE 27 WEARABLE TECHNOLOGY MARKET FOR HEALTHCARE, BY APPLICATION,
2013-2020 (USD MILLION) 86
TABLE 28 WEARABLE TECHNOLOGY MARKET FOR HEALTHCARE, BY APPLICATION,
2013-2020 (THOUSAND UNITS) 86
TABLE 29 WEARABLE TECHNOLOGY MARKET FOR ENTERPRISE and INDUSTRIAL SECTOR,
BY APPLICATION, 2013-2020 (USD MILLION) 87
TABLE 30 WEARABLE TECHNOLOGY MARKET FOR ENTERPRISE and INDUSTRIAL SECTOR,
BY APPLICATION, 2013-2020 (THOUSAND UNITS) 87
TABLE 31 WEARABLE TECHNOLOGY MARKET, BY OTHER APPLICATIONS, 2013-2020 88
TABLE 32 WEARABLE TECHNOLOGY MARKET FOR HEALTHCARE, BY REGION,
2013-2020 (USD MILLION) 88
TABLE 33 WEARABLE TECHNOLOGY MARKET FOR HEALTHCARE, BY REGION,
2013-2020 (THOUSAND UNITS) 89
TABLE 34 WEARABLE TECHNOLOGY MARKET FOR ENTERPRISE and INDUSTRIAL SECTOR,
BY REGION, 2013-2020 (USD MILLION) 89
TABLE 35 WEARABLE TECHNOLOGY MARKET FOR ENTERPRISE and INDUSTRIAL SECTOR,
BY REGION, 2013-2020 (THOUSAND UNITS) 90
TABLE 36 WEARABLE TECHNOLOGY MARKETFOR OTHER APPLICATIONS, BY REGION,
2013-2020 (USD MILLION) 90
TABLE 37 WEARABLE TECHNOLOGY MARKETFOR OTHER APPLICATIONS, BY REGION,
2013-2020 (THOUSAND UNITS) 91
TABLE 38 WEARABLE TECHNOLOGY MARKET, BY PRODUCT, 2013-2020 (USD MILLION) 93
TABLE 39 WEARABLE TECHNOLOGY MARKET, BY PRODUCT, 2013-2020 (THOUSAND UNITS) 94
TABLE 40 WEARABLE TECHNOLOGY MARKET FOR WRISTWEAR, BY PRODUCT,
2013-2020 (USD MILLION) 95
TABLE 41 WEARABLE TECHNOLOGY MARKET FOR WRISTWEAR, BY PRODUCT,
2013-2020 (THOUSAND UNITS) 95
TABLE 42 WEARABLE TECHNOLOGY MARKETFOR EYEWEAR, BY PRODUCT,
2013-2020 (USD MILLION) 96
TABLE 43 WEARABLE TECHNOLOGY MARKETFOR EYEWEAR, BY PRODUCT,
2013-2020 (THOUSAND UNITS) 97
TABLE 44 WEARABLE TECHNOLOGY MARKET FOR FOOTWEAR, BY PRODUCT,
2013-2020 (USD MILLION) 98
TABLE 45 WEARABLE TECHNOLOGY MARKET FOR FOOTWEAR, BY PRODUCT,
2013-2020 (THOUSAND UNITS) 98
TABLE 46 WEARABLE TECHNOLOGY MARKET FOR NECKWEAR, BY PRODUCT,
2013-2020 (USD MILLION) 99
TABLE 47 WEARABLE TECHNOLOGY MARKET FOR NECKWEAR, BY PRODUCT,
2013-2020 (THOUSAND UNITS) 99
TABLE 48 WEARABLE TECHNOLOGY MARKET BODYWEAR, BY PRODUCT,
2013-2020 (USD MILLION) 100
TABLE 49 WEARABLE TECHNOLOGY MARKET FOR BODYWEAR, BY PRODUCT,
2013-2020 (THOUSAND UNITS) 101
TABLE 50 WEARABLE TECHNOLOGY MARKET FOR OTHERS, BY PRODUCT,
2013-2020 (USD MILLION) 102
TABLE 51 WEARABLE TECHNOLOGY MARKET FOR OTHERS, BY PRODUCT,
2013-2020 (THOUSAND UNITS) 102
TABLE 52 WEARABLE TECHNOLOGY MARKET, BY REGION, 2013-2020 (USD MILLION) 113
TABLE 53 WEARABLE TECHNOLOGY MARKET, BY REGION, 2013-2020 (THOUSAND UNITS) 114
TABLE 54 AMERICAS: WEARABLE TECHNOLOGY MARKET SIZE, BY COUNTRY,
2013-2020 (USD MILLION) 116
TABLE 55 AMERICAS: WEARABLE TECHNOLOGY MARKET, BY COUNTRY,
2013-2020 (THOUSAND UNITS) 116
TABLE 56 AMERICAS: WEARABLE TECHNOLOGY MARKET SIZE, BY APPLICATION,
2013-2020 (USD MILLION) 117
TABLE 57 AMERICAS: WEARABLE TECHNOLOGY MARKET, BY APPLICATION,
2013-2020 (THOUSAND UNITS) 118
TABLE 58 EUROPE: WEARABLE TECHNOLOGY MARKET, BY COUNTRY,
2013-2020 (USD MILLION) 120
TABLE 59 EUROPE: WEARABLE TECHNOLOGY MARKET, BY COUNTRY,
2013-2020 (THOUSAND UNITS) 120
TABLE 60 EUROPE: WEARABLE TECHNOLOGY MARKET, BY APPLICATION,
2013-2020 (USD MILLION) 121
TABLE 61 EUROPE: WEARABLE TECHNOLOGY MARKET, BY APPLICATION,
2013-2020 (THOUSAND UNITS) 122
TABLE 62 APAC: WEARABLE TECHNOLOGY MARKET, BY COUNTRY,
2013-2020 (USD MILLION) 124
TABLE 63 APAC: WEARABLE TECHNOLOGY MARKET, BY COUNTRY,
2013-2020 (THOUSAND UNITS) 124
TABLE 64 APAC: WEARABLE TECHNOLOGY MARKET, BY APPLICATION,
2013-2020 (USD MILLION) 125
TABLE 65 APAC: WEARABLE TECHNOLOGY MARKET, BY APPLICATION,
2013-2020 (THOUSAND UNITS) 126
TABLE 66 ROW: WEARABLE TECHNOLOGY MARKET, BY GEOGRAPHY,
2013-2020 (USD MILLION) 128
TABLE 67 ROW: WEARABLE TECHNOLOGY MARKET, BY GEOGRAPHY,
2013-2020 (THOUSAND UNITS) 128
TABLE 68 ROW: WEARABLE TECHNOLOGY MARKET, BY APPLICATION,
2013-2020 (USD MILLION) 129
TABLE 69 ROW: WEARABLE TECHNOLOGY MARKET, BY APPLICATION,
2013-2020 (THOUSAND UNITS) 129
TABLE 70 NEW PRODUCT LAUNCHES 135
TABLE 71 AGREEMENTS, COLLABORATIONS, CONTRACTS, and PARTNERSHIPS 136
TABLE 72 ACQUISITIONS 137
TABLE 73 EXPANSIONS AND INVESTMENTS 138


LIST OF FIGURES

FIGURE 1 WEARABLE TECHNOLOGY MARKET: RESEARCH DESIGN 19
FIGURE 2 GLOBAL SMARTPHONE SHIPMENTS IN MILLION UNITS, 2013-2018 24
FIGURE 3 BOTTOM-UP APPROACH 25
FIGURE 4 TOP-DOWN APPROACH 26
FIGURE 5 DATA TRIANGULATION METHODOLOGY 27
FIGURE 6 MARKET FOR BODYWEAR EXPECTED TO GROW AT THE HIGHEST
CAGR (2014 VS. 2020) 30
FIGURE 7 CONSUMER ELECTRONICS IS EXPECTED TO BE THE LARGEST MARKET FOR WEARABLE TECHNOLOGY DURING THE FORECAST PERIOD 31
FIGURE 8 WEARABLE SMART TEXTILES MARKET, BY TYPE: ULTRA-SMART TEXTILES EXPECTED TO WITNESS HIGHEST GROWTH RATE, 2014 32
FIGURE 9 AMERICAS ACCOUNTED FOR THE LARGEST MARKET SHARE, 2014 33
FIGURE 10 WEARABLE TECHNOLOGY MARKET TO SHOWCASE LUCRATIVE GROWTH OPPORTUNITIES DURING THE FORECAST PERIOD 34
FIGURE 11 CONSUMER ELECTRONICS ACCOUNTED FOR THE LARGEST MARKET SHARE
IN 2014 35
FIGURE 12 MARKET IN THE AMERICAS TO GROW AT THE HIGHEST RATE DURING THE FORECAST PERIOD 36
FIGURE 13 MULTI-FUNCTION SEGMENT TO WITNESS HIGHEST GROWTH DURING THE FORECAST PERIOD 37
FIGURE 14 MARKET FOR SMART WATCHES EXPECTED TO GROW RAPIDLY DURING THE FORECAST PERIOD 38
FIGURE 15 MARKET, BY PRODUCT 39
FIGURE 16 MARKET, BY TYPE 40
FIGURE 17 MARKET, BY APPLICATION 41
FIGURE 18 MARKET, BY TECHNOLOGY 41
FIGURE 19 MARKET, BY COMPONENT 42
FIGURE 20 MARKET, BY GEOGRAPHY 43
FIGURE 21 MAJOR DEVELOPMENTS IN WEARABLE TECHNOLOGY MARKET 44
FIGURE 22 MARKET DYNAMICS: OVERVIEW 46
FIGURE 23 SMART WATCH SHIPMENTS BY COMPANY, 2014 48
FIGURE 24 U.S.: PERCENTAGE OF WEARABLE DEVICE USERS IN MEDICAL AND HEALTHCARE IN 2014 49
FIGURE 25 LIFE CYCLE OF WEARABLE PRODUCTS, 2014 57
FIGURE 26 TRANSITION TO WEARABLE TECHNOLOGY - PUSH and PULL FORCE ANALYSIS 58
FIGURE 27 WEARABLE TECHNOLOGY MARKET: SUPPLY CHAIN 60
FIGURE 28 VALUE CHAIN ANALYSIS (2014): MAJOR VALUE IS ADDED DURING ASSEMBLY AND DISTRIBUTION PHASES 61
FIGURE 29 THE PORTER'S FIVE FORCES ANALYSIS (2014): 62
FIGURE 30 WEARABLE TECHNOLOGY MARKET: PORTER'S FIVE FORCES ANALYSIS, 2014 63
FIGURE 31 INTENSITY OF COMPETITIVE RIVALRY: HIGH COMPETITION IN THE MARKET DUE TO THE NEW PRODUCT LAUNCHES AND INNOVATIONS 64
FIGURE 32 THREAT OF SUBSTITUTES WILL BE HIGH DUE TO THE AVAILABILITY OF SUBSTITUTE PRODUCTS 65
FIGURE 33 BARGAINING POWER OF BUYERS: AS THE ADOPTION RATE OF BUYERS IS HIGH, THEY WILL HAVE A HIGH BARGAINING POWER 66
FIGURE 34 BARGAINING POWER OF SUPPLIERS: TECHNOLOGICAL ADVANCEMENTS IN WEARABLES WOULD DRIVE THE MARKET FOR SUPPLIERS DURING THE FORECAST PERIOD 67
FIGURE 35 THREAT OF NEW ENTRANTS: WITH INNOVATIVE PRODUCT DEVELOPMENTS NEW ENTRANTS ARE LIKELY TO ENTER THIS MARKET 68
FIGURE 36 WEARABLE TECHNOLOGY MARKET, BY TYPE 70
FIGURE 37 WEARABLE TECHNOLOGY MARKET, BY APPLICATION 81
FIGURE 38 WEARABLE TECHNOLOGY - PRODUCT SEGMENTATION 93
FIGURE 39 WEARABLE TECHNOLOGY MARKET, BY TECHNOLOGY 104
FIGURE 40 WEARABLE TECHNOLOGY MARKET, BY COMPONENT 108
FIGURE 41 GEOGRAPHIC SNAPSHOT: WEARABLE TECHNOLOGY MARKET 113
FIGURE 42 THE AMERICAS: MARKET SNAPSHOT 115
FIGURE 43 EUROPEAN MARKET SNAPSHOT 119
FIGURE 44 ASIA-PACIFIC MARKET SNAPSHOT 123
FIGURE 45 ROW MARKET SNAPSHOT 127
FIGURE 46 COMPANIES ADOPTED NEW PRODUCT LAUNCHES AS THE KEY GROWTH STRATEGY OVER THE LAST FOUR YEARS (2012-2015) 132
FIGURE 47 BATTLE FOR MARKET SHARE: NEW PRODUCT LAUNCHES HAVE BEEN THE KEY STRATEGY 134
FIGURE 48 GEOGRAPHIC REVENUE MIX OF MAJOR MARKET PLAYERS 139
FIGURE 49 FITBIT INC.: SWOT ANALYSIS 142
FIGURE 50 APPLE INC.: COMPANY SNAPSHOT 143
FIGURE 51 APPLE INC.: SWOT ANALYSIS 146
FIGURE 52 XIAOMI TECHNOLOGY CO. LTD.: SWOT ANALYSIS 149
FIGURE 53 GARMIN LTD.: COMPANY SNAPSHOT 151
FIGURE 54 GARMIN LTD.: SWOT ANALYSIS 153
FIGURE 55 SAMSUNG ELECTRONICS CO. LTD.: COMPANY SNAPSHOT 154
FIGURE 56 SAMSUNG ELECTRONICS CO. LTD.: SWOT ANALYSIS 156
FIGURE 57 GOOGLE, INC.: COMPANY SNAPSHOT 157
FIGURE 58 ADIDAS AG: COMPANY SNAPSHOT 160
FIGURE 59 LG ELECTRONICS INC.: COMPANY SNAPSHOT 162
FIGURE 60 NIKE INC.:COMPANY SNAPSHOT 164
FIGURE 61 QUALCOMM INC.: BUSINESS OVERVIEW 166
FIGURE 62 SONY CORP.: COMPANY SNAPSHOT 169

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