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Ice Cream and Frozen Desserts in Greece

  • July 2016
  • -
  • Euromonitor International
  • -
  • 40 pages

The shift away from impulse ice cream and towards family packs, whether this is multi-pack or bulk dairy ice cream, which started over the review period gathered pace in 2015. Impulse ice cream has been largely affected by the capital control, which was introduced at the peak of the ice cream season in summer 2015. With consumers having access to their money regulated, what they purchased with their ‘daily allowance’ became limited to what was necessary to cover their basic needs and indulgence...

Euromonitor International’s Ice Cream and Frozen Desserts in Greece report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2011-2015, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2020 illustrate how the market is set to change.

Product coverage: Frozen Desserts, Ice Cream.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Ice Cream and Frozen Desserts market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Table Of Contents

Ice Cream and Frozen Desserts in Greece
ICE CREAM AND FROZEN DESSERTS IN GREECE
Euromonitor International
July 2016

LIST OF CONTENTS AND TABLES

Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 1 Sales of Ice Cream and Frozen Desserts by Category: Volume 2011-2016
Table 2 Sales of Ice Cream and Frozen Desserts by Category: Value 2011-2016
Table 3 Sales of Ice Cream and Frozen Desserts by Category: % Volume Growth 2011-2016
Table 4 Sales of Ice Cream and Frozen Desserts by Category: % Value Growth 2011-2016
Table 5 Sales of Ice Cream by Leading Flavours: Rankings 2011-2016
Table 6 NBO Company Shares of Ice Cream and Frozen Desserts: % Value 2012-2016
Table 7 LBN Brand Shares of Ice Cream and Frozen Desserts: % Value 2013-2016
Table 8 NBO Company Shares of Ice Cream: % Value 2012-2016
Table 9 LBN Brand Shares of Ice Cream: % Value 2013-2016
Table 10 NBO Company Shares of Impulse Ice Cream: % Value 2012-2016
Table 11 LBN Brand Shares of Impulse Ice Cream: % Value 2013-2016
Table 12 NBO Company Shares of Take-home Ice Cream: % Value 2012-2016
Table 13 LBN Brand Shares of Take-home Ice Cream: % Value 2013-2016
Table 14 Distribution of Ice Cream and Frozen Desserts by Format: % Value 2011-2016
Table 15 Distribution of Ice Cream by Format: % Value 2011-2016
Table 16 Forecast Sales of Ice Cream and Frozen Desserts by Category: Volume 2016-2021
Table 17 Forecast Sales of Ice Cream and Frozen Desserts by Category: Value 2016-2021
Table 18 Forecast Sales of Ice Cream and Frozen Desserts by Category: % Volume Growth 2016-2021
Table 19 Forecast Sales of Ice Cream and Frozen Desserts by Category: % Value Growth 2016-2021
Alfa-beta Vassilopoulos SA in Packaged Food (greece)
Strategic Direction
Internet Strategy
Summary 1 Alfa-Beta Vassilopoulos SA: Share of Sales Generated by Internet Retailing 2013-2015
Chart 1 Alfa-Beta Vassilopoulos: ?? Vassilopoulos, interior view, supermarkets in Thessaloniki
Private Label
Summary 2 Alfa-Beta Vassilopoulos SA: Private Label Portfolio
Competitive Positioning
Summary 3 Alfa-Beta Vassilopoulos SA: Competitive Position 2015
Elais Unilever Hellas SA in Packaged Food (greece)
Strategic Direction
Key Facts
Summary 4 Elais Unilever Hellas SA: Key Facts
Summary 5 Elais Unilever Hellas SA: Operational Indicators
Competitive Positioning
Summary 6 Elais Unilever Hellas SA: Competitive Position 2016
Executive Summary
Value Sales Continue To Post A Decline
Balance Is Gradually Restored After Turbulence in 2015
Delta Foods SA Leads Sales
Supermarkets Leads Sales
Forecast Remains Rather Gloomy Amidst the Ongoing Recession
Key Trends and Developments
Shift Away From Consumer Foodservice Benefits Packaged Food
Political and Economic Turbulence Influences Consumption Patterns
Demographic Trends Further Hinder Growth
Prices Increase Amidst Vat Hike and A Slowdown in Promotional Activities
Foodservice: Key Trends and Developments
Headlines
Trends: Sales To Foodservice
Trends: Consumer Foodservice
Prospects
Category Data
Table 20 Foodservice Sales of Packaged Food by Category: Volume 2011-2016
Table 21 Foodservice Sales of Packaged Food by Category: % Volume Growth 2011-2016
Table 22 Forecast Foodservice Sales of Packaged Food by Category: Volume 2016-2021
Table 23 Forecast Foodservice Sales of Packaged Food by Category: % Volume Growth 2016-2021
Market Data
Table 24 Sales of Packaged Food by Category: Volume 2011-2016
Table 25 Sales of Packaged Food by Category: Value 2011-2016
Table 26 Sales of Packaged Food by Category: % Volume Growth 2011-2016
Table 27 Sales of Packaged Food by Category: % Value Growth 2011-2016
Table 28 GBO Company Shares of Packaged Food: % Value 2012-2016
Table 29 NBO Company Shares of Packaged Food: % Value 2012-2016
Table 30 LBN Brand Shares of Packaged Food: % Value 2013-2016
Table 31 Penetration of Private Label by Category: % Value 2011-2016
Table 32 Distribution of Packaged Food by Format: % Value 2011-2016
Table 33 Distribution of Packaged Food by Format and Category: % Value 2016
Table 34 Forecast Sales of Packaged Food by Category: Volume 2016-2021
Table 35 Forecast Sales of Packaged Food by Category: Value 2016-2021
Table 36 Forecast Sales of Packaged Food by Category: % Volume Growth 2016-2021
Table 37 Forecast Sales of Packaged Food by Category: % Value Growth 2016-2021
Sources
Summary 7 Research Sources












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