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Rice, Pasta and Noodles in China

  • November 2016
  • -
  • Euromonitor International
  • -
  • 49 pages

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An updated version of the Chinese Dietary Guideline was launched by the Chinese authorities in May 2016, and it strongly suggested a cereal-based diet with a minimum 12 different types of foods for daily intake to establish a healthy and balanced diet. Besides the Chinese Dietary Guideline, low-carbohydrate and low-glycaemic foods including cereal, wholemeal, multigrain and tubers were gaining in popularity among Chinese consumers for their daily diets as substitutes for refined carbohydrates...

Euromonitor International’s Rice, Pasta and Noodles in China report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2011-2015, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2020 illustrate how the market is set to change.

Product coverage: Noodles, Pasta, Rice.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Rice, Pasta and Noodles market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

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ref:plp2016

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