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Broadcasting & Cable TV in Australia

  • July 2016
  • -
  • MarketLine
  • -
  • 27 pages

Summary
Broadcasting & Cable TV in Australia industry profile provides top-line qualitative and quantitative summary information including: market size (value 2011-15, and forecast to 2020). The profile also contains descriptions of the leading players including key financial metrics and analysis of competitive pressures within the market. Essential resource for top-line data and analysis covering the Australia broadcasting & cable tv market. Includes market size and segmentation data, textual and graphical analysis of market growth trends, leading companies and macroeconomic information.



Synopsis
Features Save time carrying out entry-level research by identifying the size, growth, major segments, and leading players in the broadcasting & cable tv market in Australia

Use the Five Forces analysis to determine the competitive intensity and therefore attractiveness of the broadcasting & cable tv market in Australia

Leading company profiles reveal details of key broadcasting & cable tv market players’ global operations and financial performance

Add weight to presentations and pitches by understanding the future growth prospects of the Australia broadcasting & cable tv market with five year forecasts

Macroeconomic indicators provide insight into general trends within the Australia economy



Reasons To Buy
What was the size of the Australia broadcasting & cable tv market by value in 2015?

What will be the size of the Australia broadcasting & cable tv market in 2020?

What factors are affecting the strength of competition in the Australia broadcasting & cable tv market?

How has the market performed over the last five years?

What are the main segments that make up Australia's broadcasting & cable tv market?

Key Highlights
• The broadcasting & cable TV market consists of all terrestrial, cable and satellite broadcasters of digital and analog television programming. The market is valued as the revenues generated by broadcasters through advertising, subscriptions, or public funds (either through TV licenses, general taxation, or donations). Any currency conversions included in this report have been calculated using 2015 annual average exchange rates.

• The Australian broadcasting & cable TV market had total revenues of $6.3bn in 2015, representing a compound annual growth rate (CAGR) of 1.1% between 2011 and 2015.

• Australia completed its digital switchover in 2013 and the market has shown strong willingness to accept and digest new technologies well as they come to market. As such Australia is a world leader in 3D ready TV take up, and has also been very open to new broadcaster services such as catch up, with strong numbers of the daily audience using these

Table Of Contents

Broadcasting and Cable TV in Australia
Table of Contents
Executive Summary
Market value
Market value forecast
Category segmentation
Geography segmentation
Market rivalry
Market Overview
Market definition
Market analysis
Market Data
Market value
Market Segmentation
Category segmentation
Geography segmentation
Market Outlook
Market value forecast
Five Forces Analysis
Summary
Buyer power
Supplier power
New entrants
Threat of substitutes
Degree of rivalry
Leading Companies
Australian Broadcasting Corporation
Foxtel Management Pty Limited
Special Broadcasting Service
Macroeconomic Indicators
Country data
Methodology
Industry associations
Related MarketLine research
Appendix
About MarketLine

List of Tables
Table 1: Australia broadcasting and cable tv market value: $ billion, 2011-15
Table 2: Australia broadcasting and cable tv market category segmentation: $ billion, 2015
Table 3: Australia broadcasting and cable tv market geography segmentation: $ billion, 2015
Table 4: Australia broadcasting and cable tv market value forecast: $ billion, 2015-20
Table 5: Australian Broadcasting Corporation: key facts
Table 6: Foxtel Management Pty Limited: key facts
Table 7: Special Broadcasting Service: key facts
Table 8: Australia size of population (million), 2011-15
Table 9: Australia gdp (constant 2005 prices, $ billion), 2011-15
Table 10: Australia gdp (current prices, $ billion), 2011-15
Table 11: Australia inflation, 2011-15
Table 12: Australia consumer price index (absolute), 2011-15
Table 13: Australia exchange rate, 2011-15

List of Figures
Figure 1: Australia broadcasting and cable tv market value: $ billion, 2011-15
Figure 2: Australia broadcasting and cable tv market category segmentation: % share, by value, 2015
Figure 3: Australia broadcasting and cable tv market geography segmentation: % share, by value, 2015
Figure 4: Australia broadcasting and cable tv market value forecast: $ billion, 2015-20
Figure 5: Forces driving competition in the broadcasting and cable tv market in Australia, 2015
Figure 6: Drivers of buyer power in the broadcasting and cable tv market in Australia, 2015
Figure 7: Drivers of supplier power in the broadcasting and cable tv market in Australia, 2015
Figure 8: Factors influencing the likelihood of new entrants in the broadcasting and cable tv market in Australia, 2015
Figure 9: Factors influencing the threat of substitutes in the broadcasting and cable tv market in Australia, 2015
Figure 10: Drivers of degree of rivalry in the broadcasting and cable tv market in Australia, 2015

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