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Biscuits in Turkey, MarketLine

  • November 2015
  • -
  • MarketLine
  • -
  • 34 pages

Introduction

Biscuits in Turkey industry profile provides top-line qualitative and quantitative summary information including: market share, market size (value and volume 2010-14, and forecast to 2019). The profile also contains descriptions of the leading players including key financial metrics and analysis of competitive pressures within the market. Essential resource for top-line data and analysis covering the Turkey biscuits market. Includes market size and segmentation data, textual and graphical analysis of market growth trends, leading companies and macroeconomic information.

Highlights

*The cookies (sweet biscuits) market consists of the retail sales of American cookies, assortment cookies, butter-based cookies, chocolate cookies, cream-filled cookies, plain cookies, wafer cookies, artisanal cookies, in-store bakery cookies and egg-based cookies. The market is valued according to retail selling price (RSP) and includes any applicable taxes. Any currency conversions used in the creation of this report have been calculated using 2014 annual average exchange rates.

*The Turkish biscuits market had total revenues of $515.7m in 2014, representing a compound annual growth rate (CAGR) of 1.8% between 2010 and 2014.

*Market consumption volume increased with a CAGR of 1.2% between 2010-2014, to reach a total of 179.8 million Kilograms in 2014.

*The continuation of economic growth and urbanization will fuel the demand for more new products. In addition, young affluent professionals may become the new driving force for the growth of this market.

Features

Save time carrying out entry-level research by identifying the size, growth, major segments, and leading players in the biscuits market in Turkey

Use the Five Forces analysis to determine the competitive intensity and therefore attractiveness of the biscuits market in Turkey

Leading company profiles reveal details of key biscuits market players’ global operations and financial performance

Add weight to presentations and pitches by understanding the future growth prospects of the Turkey biscuits market with five year forecasts by both value and volume

Macroeconomic indicators provide insight into general trends within the Turkey economy

Key Questions Answered

What was the size of the Turkey biscuits market by value in 2014?

What will be the size of the Turkey biscuits market in 2019?

What factors are affecting the strength of competition in the Turkey biscuits market?

How has the market performed over the last five years?

Who are the top competitiors in Turkey's biscuits market?

Table Of Contents

Biscuits in Turkey, MarketLine
TABLE OF CONTENTS
Executive Summary 2
Market value 2
Market value forecast 2
Market volume 2
Market volume forecast 2
Category segmentation 2
Geography segmentation 2
Market share 2
Market rivalry 2
Market Overview 7
Market definition 7
Market analysis 7
Market Data 8
Market value 8
Market volume 9
Market Segmentation 10
Category segmentation 10
Geography segmentation 12
Market share 13
Market distribution 14
Market Outlook 15
Market value forecast 15
Market volume forecast 16
Five Forces Analysis 17
Summary 17
Buyer power 18
Supplier power 19
New entrants 20
Threat of substitutes 21
Degree of rivalry 22
Leading Companies 23
Eti Gida Sanayi ve Ticaret A.S. 23
Haci Omer Sabanci Holding A.S. 24
Yildiz Holiding 28
Macroeconomic Indicators 29
Country Data 29
Methodology 31
Industry associations 32
Appendix 33
About MarketLine 33


LIST OF TABLES
Table 1: Turkey biscuits market value: $ million, 2010-14 8
Table 2: Turkey biscuits market volume: million kilograms, 2010-14 9
Table 3: Turkey biscuits market category segmentation: % share, by value, 2010-2014 10
Table 4: Turkey biscuits market category segmentation: $ million, 2010-2014 10
Table 5: Turkey biscuits market geography segmentation: $ million, 2014 12
Table 6: Turkey biscuits market share: % share, by value, 2014 13
Table 7: Turkey biscuits market distribution: % share, by value, 2014 14
Table 8: Turkey biscuits market value forecast: $ million, 2014-19 15
Table 9: Turkey biscuits market volume forecast: million kilograms, 2014-19 16
Table 10: Eti Gida Sanayi ve Ticaret A.S.: key facts 23
Table 11: Haci Omer Sabanci Holding A.S.: key facts 24
Table 12: Haci Omer Sabanci Holding A.S.: key financials ($) 25
Table 13: Haci Omer Sabanci Holding A.S.: key financials (TL) 26
Table 14: Haci Omer Sabanci Holding A.S.: key financial ratios 26
Table 15: Yildiz Holiding: key facts 28
Table 16: Turkey size of population (million), 2010-14 29
Table 17: Turkey gdp (constant 2005 prices, $ billion), 2010-14 29
Table 18: Turkey gdp (current prices, $ billion), 2010-14 29
Table 19: Turkey inflation, 2010-14 30
Table 20: Turkey consumer price index (absolute), 2010-14 30
Table 21: Turkey exchange rate, 2010-14 30


LIST OF FIGURES
Figure 1: Turkey biscuits market value: $ million, 2010-14 8
Figure 2: Turkey biscuits market volume: million kilograms, 2010-14 9
Figure 3: Turkey biscuits market category segmentation: $ million, 2010-2014 11
Figure 4: Turkey biscuits market geography segmentation: % share, by value, 2014 12
Figure 5: Turkey biscuits market share: % share, by value, 2014 13
Figure 6: Turkey biscuits market distribution: % share, by value, 2014 14
Figure 7: Turkey biscuits market value forecast: $ million, 2014-19 15
Figure 8: Turkey biscuits market volume forecast: million kilograms, 2014-19 16
Figure 9: Forces driving competition in the biscuits market in Turkey, 2014 17
Figure 10: Drivers of buyer power in the biscuits market in Turkey, 2014 18
Figure 11: Drivers of supplier power in the biscuits market in Turkey, 2014 19
Figure 12: Factors influencing the likelihood of new entrants in the biscuits market in Turkey, 2014 20
Figure 13: Factors influencing the threat of substitutes in the biscuits market in Turkey, 2014 21
Figure 14: Drivers of degree of rivalry in the biscuits market in Turkey, 2014 22
Figure 15: Haci Omer Sabanci Holding A.S.: revenues and profitability 26

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