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  3. > Soft Drink
  4. > Juice Market Trends
  5. > Juices in Brazil

Juices in Brazil

  • July 2015
  • -
  • MarketLine
  • -
  • 37 pages

Introduction

Juices in Brazil industry profile provides top-line qualitative and quantitative summary information including: market share, market size (value and volume 2010-14, and forecast to 2019). The profile also contains descriptions of the leading players including key financial metrics and analysis of competitive pressures within the market.

Highlights

*The juices market consists of the retail sale of 100% fruit juice (from concentrate), 100% fruit juice (not from concentrate), nectar (30%-99% juice), fruit drinks (0-29% juice), and vegetable juice. The market is valued according to retail selling price (RSP) and includes any applicable taxes. Any currency conversions used in the creation of this report have been calculated using constant 2013 annual average exchange rates.

*The Brazilian juices market had total revenues of $1,798.2m in 2014, representing a compound annual growth rate (CAGR) of 7.2% between 2010 and 2014.

*Market consumption volume increased with a CAGR of 6.9% between 2010-2014, to reach a total of 1,397.1 million liters in 2014.

*Urbanization and increasing incomes mean more consumers are in a position to purchase fruit juices in Brazil.

Features

Save time carrying out entry-level research by identifying the size, growth, major segments, and leading players in the juices market in Brazil

Use the Five Forces analysis to determine the competitive intensity and therefore attractiveness of the juices market in Brazil

Leading company profiles reveal details of key juices market players’ global operations and financial performance

Add weight to presentations and pitches by understanding the future growth prospects of the Brazil juices market with five year forecasts by both value and volume

Macroeconomic indicators provide insight into general trends within the Brazil economy

Key Questions Answered

What was the size of the Brazil juices market by value in 2014?

What will be the size of the Brazil juices market in 2019?

What factors are affecting the strength of competition in the Brazil juices market?

How has the market performed over the last five years?

Who are the top competitiors in Brazil's juices market?

Table Of Contents

Juices in Brazil
TABLE OF CONTENTS
Executive Summary 2
Market value 2
Market value forecast 2
Market volume 2
Market volume forecast 2
Category segmentation 2
Geography segmentation 2
Market share 2
Market rivalry 2
Market Overview 7
Market definition 7
Market analysis 7
Market Data 8
Market value 8
Market volume 9
Market Segmentation 10
Category segmentation 10
Geography segmentation 11
Market share 12
Market distribution 13
Market Outlook 14
Market value forecast 14
Market volume forecast 15
Five Forces Analysis 16
Summary 16
Buyer power 18
Supplier power 19
New entrants 20
Threat of substitutes 21
Degree of rivalry 22
Leading Companies 23
The Coca-Cola Company 23
Produtos Alimentícios Superbom Indústria e Comercio Ltda 27
Unilever 28
WOW Nutrition Ltda 31
Macroeconomic Indicators 32
Country Data 32
Methodology 34
Industry associations 35
Related MarketLine research 35
Appendix 36
About MarketLine 36


LIST OF TABLES
Table 1: Brazil juices market value: $ million, 2010-14 8
Table 2: Brazil juices market volume: million liters, 2010-14 9
Table 3: Brazil juices market category segmentation: $ million, 2014 10
Table 4: Brazil juices market geography segmentation: $ million, 2014 11
Table 5: Brazil juices market share: % share, by volume, 2014 12
Table 6: Brazil juices market distribution: % share, by volume, 2014 13
Table 7: Brazil juices market value forecast: $ million, 2014-19 14
Table 8: Brazil juices market volume forecast: million liters, 2014-19 15
Table 9: The Coca-Cola Company: key facts 23
Table 10: The Coca-Cola Company: key financials ($) 24
Table 11: The Coca-Cola Company: key financial ratios 25
Table 12: Produtos Alimentícios Superbom Indústria e Comercio Ltda: key facts 27
Table 13: Unilever: key facts 28
Table 14: Unilever: key financials ($) 29
Table 15: Unilever: key financials (€) 29
Table 16: Unilever: key financial ratios 29
Table 17: WOW Nutrition Ltda: key facts 31
Table 18: Brazil size of population (million), 2010-14 32
Table 19: Brazil gdp (constant 2005 prices, $ billion), 2010-14 32
Table 20: Brazil gdp (current prices, $ billion), 2010-14 32
Table 21: Brazil inflation, 2010-14 33
Table 22: Brazil consumer price index (absolute), 2010-14 33
Table 23: Brazil exchange rate, 2010-14 33


LIST OF FIGURES
Figure 1: Brazil juices market value: $ million, 2010-14 8
Figure 2: Brazil juices market volume: million liters, 2010-14 9
Figure 3: Brazil juices market category segmentation: % share, by value, 2014 10
Figure 4: Brazil juices market geography segmentation: % share, by value, 2014 11
Figure 5: Brazil juices market share: % share, by volume, 2014 12
Figure 6: Brazil juices market distribution: % share, by volume, 2014 13
Figure 7: Brazil juices market value forecast: $ million, 2014-19 14
Figure 8: Brazil juices market volume forecast: million liters, 2014-19 15
Figure 9: Forces driving competition in the juices market in Brazil, 2014 16
Figure 10: Drivers of buyer power in the juices market in Brazil, 2014 18




















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ref:plp2015

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