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Household Appliances in Turkey

  • June 2015
  • -
  • MarketLine
  • -
  • 32 pages

Introduction

Household Appliances in Turkey industry profile provides top-line qualitative and quantitative summary information including: market size (value 2010-14, and forecast to 2019). The profile also contains descriptions of the leading players including key financial metrics and analysis of competitive pressures within the market. Essential resource for top-line data and analysis covering the Turkey household appliances market. Includes market size and segmentation data, textual and graphical analysis of market growth trends, leading companies and macroeconomic information.

Highlights

*The household appliances market reflects the sale of refrigeration appliances (including fridges, freezers and fridge freezers); cooking appliances (including cookers, microwaves, ovens, cooker hoods, food processors and toasters); washing appliances (including washing machines, clothes dryers and washer-dryers); room comfort and water heater appliances (which include air conditioning, circulating and ventilation fans, space heaters and water heaters); vacuum cleaners; and dishwashers.

*The Turkish household appliances market had total revenues of $4.3bn in 2014, representing a compound annual growth rate (CAGR) of 6.9% between 2010 and 2014.

*The Turkish household appliances market had total revenues of $4.3bn in 2014, representing a compound annual growth rate (CAGR) of 6.9% between 2010 and 2014.

*The performance of the market is forecast to decelerate, with an anticipated CAGR of 4.8% for the five-year period 2014 - 2019, which is expected to drive the market to a value of $5.4bn by the end of 2019.

Features

Save time carrying out entry-level research by identifying the size, growth, major segments, and leading players in the household appliances market in Turkey

Use the Five Forces analysis to determine the competitive intensity and therefore attractiveness of the household appliances market in Turkey

Leading company profiles reveal details of key household appliances market players’ global operations and financial performance

Add weight to presentations and pitches by understanding the future growth prospects of the Turkey household appliances market with five year forecasts

Macroeconomic indicators provide insight into general trends within the Turkey economy

Key Questions Answered

What was the size of the Turkey household appliances market by value in 2014?

What will be the size of the Turkey household appliances market in 2019?

What factors are affecting the strength of competition in the Turkey household appliances market?

How has the market performed over the last five years?

What are the main segments that make up Turkey's household appliances market?

Table Of Contents

Household Appliances in Turkey
TABLE OF CONTENTS
Executive Summary 2
Market value 2
Market value forecast 2
Category segmentation 2
Geography segmentation 2
Market rivalry 2
Market Overview 7
Market definition 7
Market analysis 7
Market Data 8
Market value 8
Market Segmentation 9
Category segmentation 9
Geography segmentation 10
Market distribution 11
Market Outlook 12
Market value forecast 12
Five Forces Analysis 13
Summary 13
Buyer power 14
Supplier power 15
New entrants 16
Threat of substitutes 17
Degree of rivalry 18
Leading Companies 19
Bimeks Bilgi Islem Ve Dis Ti 19
Euronics International BV 22
Metro AG 23
Macroeconomic Indicators 27
Country Data 27
Methodology 29
Industry associations 30
Related MarketLine research 30
Appendix 31
About MarketLine 31



LIST OF TABLES
Table 1: Turkey household appliances market value: $ billion, 2010-14 8
Table 2: Turkey household appliances market category segmentation: $ billion, 2014 9
Table 3: Turkey household appliances market geography segmentation: $ billion, 2014 10
Table 4: Turkey household appliances market distribution: % share, by value, 2014 11
Table 5: Turkey household appliances market value forecast: $ billion, 2014-19 12
Table 6: Bimeks Bilgi Islem Ve Dis Ti: key facts 19
Table 7: Bimeks Bilgi Islem Ve Dis Ti: key financials ($) 19
Table 8: Bimeks Bilgi Islem Ve Dis Ti: key financials (TL) 20
Table 9: Bimeks Bilgi Islem Ve Dis Ti: key financial ratios 20
Table 10: Euronics International BV: key facts 22
Table 11: Metro AG: key facts 23
Table 12: Metro AG: key financials ($) 24
Table 13: Metro AG: key financials (€) 24
Table 14: Metro AG: key financial ratios 25
Table 15: Turkey size of population (million), 2010-14 27
Table 16: Turkey gdp (constant 2005 prices, $ billion), 2010-14 27
Table 17: Turkey gdp (current prices, $ billion), 2010-14 27
Table 18: Turkey inflation, 2010-14 28
Table 19: Turkey consumer price index (absolute), 2010-14 28
Table 20: Turkey exchange rate, 2010-14 28



LIST OF FIGURES
Figure 1: Turkey household appliances market value: $ billion, 2010-14 8
Figure 2: Turkey household appliances market category segmentation: % share, by value, 2014 9
Figure 3: Turkey household appliances market geography segmentation: % share, by value, 2014 10
Figure 4: Turkey household appliances market distribution: % share, by value, 2014 11
Figure 5: Turkey household appliances market value forecast: $ billion, 2014-19 12
Figure 6: Forces driving competition in the household appliances market in Turkey, 2014 13
Figure 7: Drivers of buyer power in the household appliances market in Turkey, 2014 14
Figure 8: Drivers of supplier power in the household appliances market in Turkey, 2014 15
Figure 9: Factors influencing the likelihood of new entrants in the household appliances market in Turkey, 2014 16
Figure 10: Factors influencing the threat of substitutes in the household appliances market in Turkey, 2014 17
Figure 11: Drivers of degree of rivalry in the household appliances market in Turkey, 2014 18
Figure 12: Bimeks Bilgi Islem Ve Dis Ti: revenues and profitability 20
Figure 13: Bimeks Bilgi Islem Ve Dis Ti: assets and liabilities 21
Figure 14: Metro AG: revenues and profitability 25
Figure 15: Metro AG: assets and liabilities 26

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ref:plp2015

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