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Global Household Cleaning Market 2015-2019

  • December 2015
  • -
  • Infiniti Research Limited
  • -
  • 81 pages

About household cleaning products

Household cleaning products, also known as household cleansers, fall into the broad category of home care products. They accounted for a revenue share of more than 20% in the global home care market in 2014. Irrespective of having various compositions and ingredients, household cleansers can be categorized into four different variants based on its usage: surface cleansers, dishwashing products, toilet cleaner, and other cleaning agents. As the name suggests, household cleansers are generally used to maintain family hygiene that aid in cleaning and washing households and in removing germs and odor.

Technavio's analysts forecast the global household cleaning products market to grow at a CAGR of 4.97% over the period 2015-2019.

Covered in this report

The report covers the current scenario and the growth prospects of the global household cleaning products market for the period of 2015-2019. To calculate the market size, the report considers revenue generated through the retail sales of the following household cleaning products:

Surface cleaners
Dishwashing products
Toilet care
Other cleaning agents (bleach)
Technavio's report, Global Household Cleaning Products Market 2015-2019, has been prepared based on an in-depth market analysis with inputs from industry experts. The report covers Americas, APAC, Europe, MEA; it also covers the landscape of the global household cleaning products market and its growth prospects in the coming years. The report includes a discussion of the key vendors operating in this market.

Key regions

Americas
APAC
Europe
MEA

Key vendors

Colgate-Palmolive
Henkel
Procter & Gamble
Reckitt Benckiser
Unilever
Other prominent vendors



Bombril
Church & Dwight
Godrej Consumer Products
Goodmaid Chemicals
Kao
McBride
Rohit Surfactants
SC Johnson & Son
Seventh Generation
The Clorox Company


Key market driver

Evolving buying pattern of consumers
For a full, detailed list, view our report
Key market challenge

Presence of counterfeit and low-quality products
For a full, detailed list, view our report
Key market trend

Growing demand for premium products
For a full, detailed list, view our report

Key Questions Answered in this Report

What will the market size be in 2019 and what will the growth rate be
What are the key market trends
What is driving this market
What are the challenges to market growth
Who are the key vendors in this market space
What are the market opportunities and threats faced by the key vendors
What are the strengths and weaknesses of the key vendors

Table Of Contents

Global Household Cleaning Market 2015-2019
Table of Contents
PART 01: Executive summary
- Highlights
PART 02: Scope of the report
- Top-vendor offerings
PART 03: Market research methodology
- Research methodology
- Economic indicators
PART 04: Introduction
- Key market highlights
PART 05: Market landscape
- Market overview
- Market size and forecast
- Five forces analysis
PART 06: Market segmentation by product
- Global household cleaning products market by product 2014 and 2019
PART 07: Geographical segmentation
- Global household cleaning products market by geographical segmentation 2014-2019
PART 08: Key leading countries
- China
- US
- Brazil
- UK
PART 09: Market drivers
PART 10: Impact of drivers
PART 11: Market challenges
PART 12: Impact of drivers and challenges
PART 13: Market trends
PART 14: Vendor landscape
- Competitive scenario
- Market share analysis 2014
- Other prominent vendors
PART 15: Key vendor analysis
- Colgate-Palmolive
- Henkel
- PandG
- Reckitt Benckiser
- Unilever
PART 16: Appendix
- List of abbreviations
PART 17: Explore Technavio
?

List of Exhibits
Exhibit 01: Product offerings
Exhibit 02: Challenges versus market development
Exhibit 03: Global household cleaning products market by product
Exhibit 04: Global household cleaning products market 2014-2019 ($ billions)
Exhibit 05: Five forces analysis
Exhibit 06: Global household cleaning products market by product 2014 and 2019
Exhibit 07: Global household cleaning products market by product and 2014-2019 ($ billions)
Exhibit 08: Global surface cleaners market 2014-2019 ($ billions)
Exhibit 09: Global dishwashing products market 2014-2019 ($ billions)
Exhibit 10: Global toilet cleaners market 2014-2019 ($ billions)
Exhibit 11: Global other cleaning agents market 2014-2019 ($ billions)
Exhibit 12: Global household cleaning products market by geographical segmentation 2014 and 2019
Exhibit 13: Expected market share decline in Europe 2014-2019
Exhibit 14: Expected market share increase in APAC 2014-2019
Exhibit 15: Expected market share increase in Americas 2014-2019
Exhibit 16: Expected market share decline in MEA 2014-2019
Exhibit 17: Key leading countries
Exhibit 18: Household cleaning products market in China 2014-2019 ($ billions)
Exhibit 19: Per household expenditure on household cleaning products in China 2014-2019 ($)
Exhibit 20: Household cleaning products market in US 2014-2019 ($ billions)
Exhibit 21: Per household expenditure on household cleaning products in US 2014-2019 ($)
Exhibit 22: Household cleaning products market in Brazil 2014-2019 ($ billions)
Exhibit 23: Per household expenditure on household cleaning products in Brazil 2014-2019 ($)
Exhibit 24: Household cleaning products market in UK 2014-2019 ($ billions)
Exhibit 25: Per household expenditure on household cleaning products in UK 2014-2019 ($)
Exhibit 26: Major drivers in global household cleaning products market
Exhibit 27: Impact of drivers
Exhibit 28: Major challenges in global household cleaning products market
Exhibit 29: Impact of drivers and challenges
Exhibit 30: Major trends in global household cleaning products market
Exhibit 31: Global household cleaning products market by vendor segmentation 2014
Exhibit 32: Colgate-Palmolive: Business segmentation by revenue 2014
Exhibit 33: Colgate-Palmolive: Business segmentation by revenue 2013 and 2014 ($ billions)
Exhibit 34: Colgate-Palmolive: Geographical segmentation by revenue 2014
Exhibit 35: Henkel: Business segmentation by revenue 2014
Exhibit 36: Henkel: Business segmentation by revenue 2013 and 2014 ($ billions)
Exhibit 37: Henkel: Geographical segmentation by revenue 2014
Exhibit 38: PandG: Business segmentation by revenue 2015
Exhibit 39: PandG: Business segmentation by revenue 2014 and 2015 ($ billions)
Exhibit 40: PandG: Geographical segmentation by revenue 2015
Exhibit 41: Reckitt Benckiser: Business segmentation by revenue 2014
Exhibit 42: Reckitt Benckiser: Business segmentation by revenue 2013 and 2014 ($ billions)
Exhibit 43: Reckitt Benckiser: Geographical segmentation by revenue 2014
Exhibit 44: Unilever: Business segmentation by revenue 2014
Exhibit 45: Unilever: Business segmentation by revenue 2013 and 2014 ($ billions)
Exhibit 46: Unilever: Geographical segmentation by revenue 2014

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