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Ice Cream and Frozen Desserts in Austria

  • July 2016
  • -
  • Euromonitor International
  • -
  • 46 pages

Innovations and new product launches continued to contribute to the overall positive development of ice cream and frozen desserts in 2016. Whilst the category was dominated by one player, Unilever Austria (64% value share), the vast number of competing brands, including private label, led to saturation. The remaining 36% share of value sales was split amongst other leading branded producers, artisanal producers and private label. Consequently, even with a 2% unit price increase, the 2016...

Euromonitor International’s Ice Cream and Frozen Desserts in Austria report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2011-2015, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2020 illustrate how the market is set to change.

Product coverage: Frozen Desserts, Ice Cream.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Ice Cream and Frozen Desserts market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Table Of Contents

Ice Cream and Frozen Desserts in Austria
ICE CREAM AND FROZEN DESSERTS IN AUSTRIA
Euromonitor International
July 2016

LIST OF CONTENTS AND TABLES

Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 1 Sales of Ice Cream and Frozen Desserts by Category: Volume 2011-2016
Table 2 Sales of Ice Cream and Frozen Desserts by Category: Value 2011-2016
Table 3 Sales of Ice Cream and Frozen Desserts by Category: % Volume Growth 2011-2016
Table 4 Sales of Ice Cream and Frozen Desserts by Category: % Value Growth 2011-2016
Table 5 Sales of Ice Cream by Leading Flavours: Rankings 2011-2016
Table 6 NBO Company Shares of Ice Cream and Frozen Desserts: % Value 2012-2016
Table 7 LBN Brand Shares of Ice Cream and Frozen Desserts: % Value 2013-2016
Table 8 NBO Company Shares of Ice Cream: % Value 2012-2016
Table 9 LBN Brand Shares of Ice Cream: % Value 2013-2016
Table 10 NBO Company Shares of Impulse Ice Cream: % Value 2012-2016
Table 11 LBN Brand Shares of Impulse Ice Cream: % Value 2013-2016
Table 12 NBO Company Shares of Take-home Ice Cream: % Value 2012-2016
Table 13 LBN Brand Shares of Take-home Ice Cream: % Value 2013-2016
Table 14 NBO Company Shares of Frozen Desserts: % Value 2012-2016
Table 15 LBN Brand Shares of Frozen Desserts: % Value 2013-2016
Table 16 Distribution of Ice Cream and Frozen Desserts by Format: % Value 2011-2016
Table 17 Distribution of Ice Cream by Format: % Value 2011-2016
Table 18 Distribution of Frozen Desserts by Format: % Value 2011-2016
Table 19 Forecast Sales of Ice Cream and Frozen Desserts by Category: Volume 2016-2021
Table 20 Forecast Sales of Ice Cream and Frozen Desserts by Category: Value 2016-2021
Table 21 Forecast Sales of Ice Cream and Frozen Desserts by Category: % Volume Growth 2016-2021
Table 22 Forecast Sales of Ice Cream and Frozen Desserts by Category: % Value Growth 2016-2021
Spar Österreichische Warenhandels AG in Packaged Food (austria)
Strategic Direction
Key Facts
Summary 1 Spar Österreichische Warenhandels AG: Company Name: Key Facts
Summary 2 Spar Österreichische Warenhandels AG: Operational Indicators
Internet Strategy
Private Label
Summary 3 Spar Österreichische Warenhandels AG: Private Label Portfolio
Competitive Positioning
Summary 4 Spar Österreichische Warenhandels AG: Competitive Position 2015
Unilever Austria GmbH in Packaged Food (austria)
Strategic Direction
Key Facts
Summary 5 Unilever Austria GmbH: Key Facts
Summary 6 Unilever Austria GmbH: Operational Indicators
Competitive Positioning
Summary 7 Unilever Austria GmbH: Competitive Position 2016
Executive Summary
Good Overall Performance of Packaged Food
Health, Convenience and Vegetarianism
Private Label Continues To Pose A Serious Threat To Branded Products
Discounters Profits From the Growing Focus on Carrying More Branded Products
Stable Forecast Performance for Overall Packaged Food
Key Trends and Developments
Healthy Tills - Healthy Snacks
Convenience Reloaded - Clean Consumption
Stronger Offer of Branded Products Through Hard Discounters
the Vegetarian Trend - the Rise of the V-label
Foodservice: Key Trends and Developments
Headlines
Trends: Sales To Foodservice
Trends: Consumer Foodservice
Prospects
Category Data
Table 23 Foodservice Sales of Packaged Food by Category: Volume 2011-2016
Table 24 Foodservice Sales of Packaged Food by Category: % Volume Growth 2011-2016
Table 25 Forecast Foodservice Sales of Packaged Food by Category: Volume 2016-2021
Table 26 Forecast Foodservice Sales of Packaged Food by Category: % Volume Growth 2016-2021
Market Data
Table 27 Sales of Packaged Food by Category: Volume 2011-2016
Table 28 Sales of Packaged Food by Category: Value 2011-2016
Table 29 Sales of Packaged Food by Category: % Volume Growth 2011-2016
Table 30 Sales of Packaged Food by Category: % Value Growth 2011-2016
Table 31 GBO Company Shares of Packaged Food: % Value 2012-2016
Table 32 NBO Company Shares of Packaged Food: % Value 2012-2016
Table 33 LBN Brand Shares of Packaged Food: % Value 2013-2016
Table 34 Penetration of Private Label by Category: % Value 2011-2016
Table 35 Distribution of Packaged Food by Format: % Value 2011-2016
Table 36 Distribution of Packaged Food by Format and Category: % Value 2016
Table 37 Forecast Sales of Packaged Food by Category: Volume 2016-2021
Table 38 Forecast Sales of Packaged Food by Category: Value 2016-2021
Table 39 Forecast Sales of Packaged Food by Category: % Volume Growth 2016-2021
Table 40 Forecast Sales of Packaged Food by Category: % Value Growth 2016-2021
Sources
Summary 8 Research Sources












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