Table of Contents
Ralph Lauren’s strategy is to maintain it sales in Mexico through other distributors with no plans of having its own stores, according to its plans in the company’s Annual Report 2014. In Mexico its more profitable brands are expected to remain Ralph Lauren, Polo Ralph Lauren and to a lesser extent Chaps, due to the wider distribution of the other two brands.
Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.
Product coverage: Designer Apparel and Footwear (Ready-to-Wear), Fine Wines/Champagne and Spirits, Luxury Accessories, Luxury Electronic Gadgets, Luxury Jewellery and Timepieces, Luxury Leather Goods, Luxury Writing Instruments and Stationery, Super Premium Beauty and Personal Care.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
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