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Summary
The Consumer and Market Insights: Savory and Deli Foods Market in Turkey report published by Canadean provides in-depth information on value and volume data by category and distribution channel. Leading brands, the most opportunistic foodservice channels, and packaging material and container consumption are also covered.

Key Findings
- The Savory and Deli Foods market in Turkey is forecast to grow at a higher rate in both value and volume terms during 2014-2019 compared to 2019

- Of the seven Savory and Deli Foods categories analyzed, the Cured Meats category will be the largest in volume terms

- Pies and Savory Appetisers will be the fastest growth category with a CAGR of 5.7% during 2014-2019

- Convenience Stores is the leading distribution channel in the Savory and Deli Foods market

- The use of Film closure will register growth at a CAGR of 3.7% during 2014-2019

Synopsis
The report on the Savory and Deli Foods Market in Turkey provides insights on high growth categories to target, trends in the usage of packaging materials, types, closures, and information on category level distribution and brands market shares.

What else is contained?

- Market data: Overall market value and volume data with growth analysis for 2014-2019

- Category coverage: Value and growth analysis for Savory Baked Goods, Cured Meats, Fermented Meats, Pates, Pre-Packed Sandwiches, Prepared Salads and Pies and Savory Appetisers, with inputs on individual segment share within each category and the change in their market share forecast for 2014-2019

- Leading players: Market share of brands and private labels, private label growth analysis during 2011-2014

- Distribution data: Value shares within each category through channels such as Hypermarkets and Supermarkets, Convenience Stores, Food and Drinks Specialists and more

- Packaging data: usage of different packaging materials and containers in each category, in terms of percentage share of number of units sold. Packaging materials: flexible packaging, rigid plastics, rigid metal and others; containers: tray, tub, foil and others

Reasons To Buy
- Identify high potential categories and explore further market opportunities based on detailed value and volume analysis

- Existing and new players can analyse key distribution channels to identify and evaluate trends and opportunities

- Gain an understanding of the total competitive landscape based on detailed brand share analysis to plan effective market positioning

- Our team of analysts have placed a significant emphasis on changes expected in the market that will provide a clear picture of the opportunities that can be tapped over the next five years, resulting in revenue expansion

Table Of Contents

Consumer and Market Insights: Savory and Deli Foods Market in Turkey
Introduction
- Report Scope

Country Context
- Macroeconomic indicators - Population and age structure, GDP and Consumer Price Index
- National retail and foodservice figures - Key Takeouts

Market Overview
- Market value and volume for the Turkey Savory and Deli Foods market
- Historical and projected consumption in the Turkey Savory and Deli Foods market
- Degree of trade up/down-trade in the Turkey Savory and Deli Foods market
- Market volume of Turkey Savory and Deli Foods by category
- Historical and project market value of Turkey Savory and Deli Foods by category
- Winners and losers in the Turkey Savory and Deli Foods market
- Average category level pricing in the Turkey Savory and Deli Foods market
- Segment share of the category and change in market share in the Turkey Savory and Deli Foods market

Retail Landscape and Key Distribution Channels
- Leading retailers in the Turkey food market
- Leading distribution channels in the Turkey Savory and Deli Foods market
- Leading distribution channels by category in the Turkey Savory and Deli Foods market

Packaging
- Turkey Savory and Deli Foods market by type of packaging
- Turkey Savory and Deli Foods market by type of packaging closure/outer
- Turkey Savory and Deli Foods market by type of packaging, forecasted

Brand and Private Label Share
- Penetration of private label, by categories, in the Turkey Savory and Deli Foods market
- Private label performance compare to national brands in the Turkey Savory and Deli Foods market
- Leading brands in the Turkey Savory and Deli Foods market by category

Appendix
- Country context
- Sector overview
- Category data
- Segment data
- Packaging data
- Category definitions
- Segment definitions
- Channel definitions
- Methodology
- About Canadean

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