Table of Contents
Direct selling in China continued to enjoy dynamic growth in 2016, registering current value growth of 14%. The favourable policy of issuing direct selling licenses, combined with increasing consumer recognition, led to stable high growth. During 2016, around 80 direct selling retailers acquired direct selling licenses, issued by the Ministry of Commerce. In addition, due to the rapid development of the internet, traditional direct selling players tended to boost their sales through social media...
Euromonitor International’s Direct Selling in China report offers insight into key trends and developments driving the industry. The report examines all retail channels to provide sector insight. Channels include hypermarkets, supermarkets, discounters, convenience stores, mixed retailers, health and beauty retailers, clothing and footwear retailers, furniture and furnishing stores, DIY and hardware stores, durable goods retailers, leisure and personal goods retailers. There are profiles of leading retailers, with analysis of their performance and the challenges they face. There is also analysis of non-store retailing: vending; homeshopping; internet retailing; direct selling, as available.
Product coverage: Apparel and Footwear Direct Selling, Beauty and Personal Care Direct Selling, Consumer Appliances Direct Selling, Consumer Electronics Direct Selling, Consumer Healthcare Direct Selling, Food and Drink Direct Selling, Home Care Direct Selling, Home Improvement and Gardening Direct Selling, Housewares and Home Furnishings Direct Selling, Media Products Direct Selling, Other Direct Selling, Personal Accessories and Eyewear Direct Selling, Pet Care Direct Selling, Traditional Toys and Games Direct Selling, Video Games Hardware Direct Selling.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
* Get a detailed picture of the Direct Selling market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.
Get Industry Insights. Simply.
Talk to Ahmad
+1 718 618 4302
While retailers prepared for another difficult year without sales revenues from Sunday operations, improved economic sentiment and higher disposable incomes resulted in an exceptionally good performance ...
The growth of retailing in 2016 was the result of the strong performance of the economy, which was able to sustain measures taken by the government such as the growth of the minimum wage by 19%, and an ...
2016 saw retailing in Vietnam record a stable performance characterised by strong positive value growth. Increasing consumer confidence in the country’s economy, constant promotional and discounting ...