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“Commercial Greenhouse market projected to grow at a CAGR of 8.8%”
The global commercial greenhouse market is projected to reach USD 29.64 billion by 2020. In 2015, Europe is estimated to be the largest market for commercial greenhouse. North America is projected to be the fastest-growing market with the highest CAGR for commercial greenhouse during the forecast period 2015–2020. The market is majorly driven by the factors like higher yields compared to traditional agriculture and the demand for rooftop farming.

“Heating Systems accounted for the largest market share in 2015”
Among the equipment used in commercial greenhouse, heating system accounted for the largest market share, followed by cooling systems, in 2015. Heating systems are considered as one of the vital requirements for the effective production of plants in commercial greenhouses. Greenhouses use radiant hot water heating systems for internal heating during cold weather conditions.

“Glass Greenhouse led the market with the largest share”
On the basis of type, the commercial greenhouse market is led by the glass greenhouse segment, followed by the plastic greenhouse segment. Glass is preferred for traditional glazing because of its permanence and beauty. However, glass is one of the least efficient materials for retaining heat due to its high heat transfer rate, as it allows the cold temperature to transfer easily and has poor insulating characteristics.

“Fruits &Vegetables accounted for the maximum market share in 2015”
Among the crop type, fruits & vegetables accounted for the largest market share, followed by flowers & ornamentals, in 2015. Rising population, increasing demand for fresh fruits & vegetables, and urbanization are expected to drive the market for fruits & vegetables in commercial greenhouses.

The study validates the market size of segments and sub-segments through secondary research and in-depth primary interviews. Various industry leaders in Tier 1, Tier 2, and Tier 3 were contacted for primary interviews. The in-depth interviews were conducted with CEOs, marketing directors, other innovation and technology directors, and executives from various key organizations operating in the commercial greenhouse marketplace.

- By Company Type: Tier 1 – 25%, Tier 2 – 20%, and Tier 3 – 55%
- By Designation: C level – 25% and Manager level – 75%
- By Region: North America – 2%, Europe – 10%, Asia-Pacific – 83%, and RoW – 5%

Leading players such as Richel Group SA (France), Argus control systems ltd. (U.S), Certhon (U.S.), Logiqs (The Netherlands), and Lumigrow (U.S.) have been profiled in the report. Other players include Keder Greenhouse (UK), Agra Tech, Inc (U.S.), Hort Americas, LLC (U.S.), Rough Brothers Inc. (U.S.) and Heliospectra AB (Sweden).

Reasons to buy this report:
- To get a comprehensive overview of the global commercial greenhouse market
- To gain wide-ranging information about the top players in this industry, their product portfolios, and key strategies adopted
- To gain insights into the major countries/regions in which the commercial greenhouse market is flourishing

Table Of Contents

Commercial Greenhouse Market by Equipment, Type, Crop Type, and by Region - Global Trends and Forecasts to 2020
TABLE OF CONTENTS

1 INTRODUCTION 12
1.1 OBJECTIVES OF THE STUDY 12
1.2 MARKET DEFINITION 13
1.3 MARKET SCOPE 13
1.3.1 SCOPE OF THE STUDY 13
1.3.2 PERIODIZATION CONSIDERED IN THE REPORT 14
1.4 CURRENCY 14
1.5 STAKEHOLDERS 14
1.6 LIMITATIONS 15
2 RESEARCH METHODOLOGY 16
2.1 RESEARCH DATA 16
2.1.1 SECONDARY DATA 17
2.1.1.1 Key data from secondary sources 17
2.1.2 PRIMARY DATA 17
2.1.2.1 Key data from primary sources 18
2.1.2.2 Key industry insights 19
2.2.1 BOTTOM-UP APPROACH 20
2.2.2 TOP-DOWN APPROACH 20
2.3 MARKET BREAKDOWN and DATA TRIANGULATION 22
2.3.1 ASSUMPTIONS 23
2.3.2 LIMITATIONS 24
3 EXECUTIVE SUMMARY 25
4 PREMIUM INSIGHTS 29
4.1 ATTRACTIVE OPPORTUNITIES IN THE COMMERCIAL GREENHOUSE MARKET 29
4.2 COMMERCIAL GREENHOUSE MARKET: BY TECHNOLOGY 30
4.3 COMMERCIAL GREENHOUSE MARKET IN THE NORTH AMERICAN REGION 31
4.4 COMMERCIAL GREENHOUSE MARKET ATTRACTIVENESS 32
4.5 COMMERCIAL GREENHOUSE MARKET, BY TYPE 33
4.6 COMMERCIAL GREENHOUSE MARKET, BY CROP TYPE 33
4.7 LIFE CYCLE ANALYSIS: COMMERCIAL GREENHOUSE MARKET 34

5 MARKET OVERVIEW 35
5.1 INTRODUCTION 36
5.2 EVOLUTION OF COMMERCIAL GREENHOUSE TECHNOLOGIES 36
5.3 MARKET SEGMENTATION 37
5.4 COMMERCIAL GREENHOUSE MARKET DYNAMICS 38
5.4.1 DRIVERS 38
5.4.1.1 Higher yield compared to traditional farming techniques 38
5.4.1.2 Unfavorable climatic conditions for traditional agriculture 39
5.4.1.3 Decrease in arable land per capita 39
5.4.2 RESTRAINTS 39
5.4.2.1 High setup cost of commercial greenhouse 39
5.4.2.2 Lack of awareness and adoption of greenhouse farming 39
5.4.3 OPPORTUNITIES 40
5.4.3.1 Emergence of vertical farming in urban areas 40
5.4.3.2 Rising trend of rooftop farming 40
5.4.4 CHALLENGES 40
5.4.4.1 Integration of technologies 40
6 INDUSTRY TRENDS 41
6.1 VALUE CHAIN 41
6.2 PORTER'S FIVE FORCES ANALYSIS: COMMERCIAL GREENHOUSE MARKET 42
6.2.1 INTENSITY OF COMPETITIVE RIVALRY 43
6.2.2 BARGAINING POWER OF BUYERS 43
6.2.3 BARGAINING POWER OF SUPPLIERS 44
6.2.4 THREAT OF SUBSTITUTES 44
6.2.5 THREAT OF NEW ENTRANTS 45
7 COMMERCIAL GREENHOUSE MARKET, BY EQUIPMENT 46
7.1 INTRODUCTION 47
7.1.1 HEATING SYSTEMS 48
7.1.2 COOLING SYSTEMS 48
7.1.3 OTHERS 48
8 COMMERCIAL GREENHOUSE MARKET, BY TYPE 49
8.1 INTRODUCTION 50
8.1.1 GLASS GREENHOUSES 51
8.1.1.1 Horticulture glass 52
8.1.1.2 Other greenhouse glass 52
8.1.2 PLASTIC GREENHOUSE 53
8.1.2.1 Polyethylene 54
8.1.2.2 Polycarbonate 54
8.1.2.3 Polymethyl methacrylate (PMMA) 55
9 COMMERCIAL GREENHOUSE MARKET, BY CROP TYPE 56
9.1 INTRODUCTION 57
9.1.1 FRUITS and VEGETABLES 58
9.1.2 FLOWERS and ORNAMENTALS 59
9.1.3 NURSERY CROPS 60
9.1.4 OTHER CROP TYPES 61
10 COMMERCIAL GREENHOUSE MARKET, BY REGION 62
10.1 INTRODUCTION 63
10.2 NORTH AMERICA 65
10.2.1 U.S. 68
10.2.2 CANADA 69
10.2.3 MEXICO 69
10.3 EUROPE 70
10.3.1 SPAIN 72
10.3.2 TURKEY 73
10.3.3 AUSTRIA 73
10.3.4 ITALY 74
10.3.5 THE NETHERLANDS 74
10.3.6 REST OF EUROPE 75
10.4 ASIA-PACIFIC 75
10.4.1 CHINA 77
10.4.2 SOUTH KOREA 77
10.4.3 JAPAN 78
10.4.4 AUSTRALIA 78
10.4.5 REST OF ASIA-PACIFIC 79
10.5 REST OF THE WORLD (ROW) 79
10.5.1 MIDDLE EAST 81
10.5.2 SOUTH AMERICA 81
10.5.3 AFRICA 82
11 COMPETITIVE LANDSCAPE 83
11.1 OVERVIEW 83
11.2 COMPETITIVE SITUATION AND TRENDS 85
11.3 AGREEMENTS and CONTRACTS/PARTNERSHIPS 86
11.4 EXPANSIONS and INVESTMENTS 87
11.5 NEW PRODUCT LAUNCHES 87
11.6 MERGERS and ACQUISITIONS 88

12 COMPANY PROFILES 89
(Company at a Glance, Business Overview, Products Offered, Key Strategy, Recent Developments, SWOT Analysis and MNM View)*
12.1 INTRODUCTION 89
12.2 RICHEL GROUP SA 90
12.3 ARGUS CONTROL SYSTEMS LTD. 93
12.4 CERTHON 95
12.5 LOGIQS B.V. 97
12.6 LUMIGROW, INC. 99
12.7 AGRA TECH, INC 102
12.8 ROUGH BROTHERS, INC. 104
12.9 NEXUS CORPORATION 106
12.10 HORT AMERICAS, LLC 108
12.11 HELIOSPECTRA AB 109
*Details on company at a glance, recent financials, Products offered, strategies and insights, and recent developments might not be captured in case of unlisted companies.
13 APPENDIX 111
13.1 DISCUSSION GUIDE 111
13.2 RECENT DEVELOPMENTS 113
13.2.1 AGREEMENTS and CONTRACTS/PARTNERSHIPS 113
13.2.2 EXPANSIONS 114
13.3 INTRODUCING RT: REAL-TIME MARKET INTELLIGENCE 115
13.4 RT : SNAPSHOT 115
13.5 AVAILABLE CUSTOMIZATIONS 116
13.6 RELATED REPORTS 117


LIST OF TABLES

TABLE 1 COMMERCIAL GREENHOUSE EQUIPMENT MARKET, BY EQUIPMENT,
2013-2020 (USD BILLION) 47
TABLE 2 COMMERCIAL GREENHOUSE MARKET SIZE, BY TYPE, 2013-2020 (USD MILLION) 50
TABLE 3 COMMERCIAL GLASS GREENHOUSE MARKET SIZE, BY REGION,
2013-2020 (USD MILLION) 51
TABLE 4 COMMERCIAL GLASS GREENHOUSE MARKET SIZE, BY GLASS TYPE,
2013-2020 (USD MILLION) 51
TABLE 5 HORTICULTURE GLASS MARKET SIZE, BY REGION, 2013-2020 (USD MILLION) 52
TABLE 6 OTHER GREENHOUSE GLASS MARKET SIZE, BY REGION, 2013-2020 (USD MILLION) 52
TABLE 7 PLASTIC GREENHOUSE MARKET SIZE, BY REGION, 2013-2020 (USD MILLION) 53
TABLE 8 COMMERCIAL PLASTIC GREENHOUSE MARKET SIZE, BY PLASTIC TYPE,
2013-2020 (USD MILLION) 53
TABLE 9 POLYETHYLENE PLASTIC GREENHOUSE MARKET SIZE, BY REGION,
2013-2020 (USD MILLION) 54
TABLE 10 POLYCARBONATE PLASTIC GREENHOUSE MARKET SIZE, BY REGION,
2013-2020 (USD MILLION) 54
TABLE 11 POLYMETHYL METHACRYLATE PLASTIC GREENHOUSE MARKET SIZE, BY REGION, 2013-2020 (USD MILLION) 55
TABLE 12 COMMERCIAL GREENHOUSE MARKET SIZE, BY CROP TYPE,
2013-2020 (USD MILLION) 58
TABLE 13 FRUITS and VEGETABLES IN COMMERCIAL GREENHOUSE MARKET SIZE, BY REGION, 2013-2020 (USD MILLION) 58
TABLE 14 FLOWERS and ORNAMENTALS IN COMMERCIAL GREENHOUSE MARKET SIZE,
BY REGION, 2013-2020 (USD MILLION) 59
TABLE 15 NURSERY CROPS IN COMMERCIAL GREENHOUSE MARKET SIZE, BY REGION,
2013-2020 (USD MILLION) 60
TABLE 16 OTHER CROPS IN COMMERCIAL GREENHOUSE MARKET SIZE, BY REGION,
2013-2020 (USD MILLION) 61
TABLE 17 COMMERCIAL GREENHOUSE MARKET SIZE, BY REGION, 2013-2020 (USD MILLION) 64
TABLE 18 NORTH AMERICA: COMMERCIAL GREENHOUSE MARKET SIZE, BY TYPE,
2013-2020 (USD MILLION) 67
TABLE 19 NORTH AMERICA: COMMERCIAL GREENHOUSE MARKET SIZE, BY CROP TYPE,
2013-2020 (USD MILLION) 67
TABLE 20 NORTH AMERICA: COMMERCIAL GREENHOUSE MARKET SIZE, BY COUNTRY,
2013-2020 (USD MILLION) 68
TABLE 21 U.S.: COMMERCIAL GREENHOUSE MARKET SIZE, BY CROP TYPE,
2013-2020 (USD MILLION) 68
TABLE 22 CANADA: COMMERCIAL GREENHOUSE MARKET SIZE, BY CROP TYPE,
2013-2020 (USD MILLION) 69
TABLE 23 MEXICO: COMMERCIAL GREENHOUSE MARKET SIZE, BY CROP TYPE,
2013-2020 (USD MILLION) 69
TABLE 24 EUROPE: COMMERCIAL GREENHOUSE MARKET SIZE, BY TYPE,
2013-2020 (USD MILLION) 71
TABLE 25 EUROPE: COMMERCIAL GREENHOUSE MARKET SIZE, BY CROP TYPE,
2013-2020 (USD MILLION) 71
TABLE 26 EUROPE: COMMERCIAL GREENHOUSE MARKET SIZE, BY COUNTRY,
2013-2020 (USD MILLION) 72
TABLE 27 SPAIN: COMMERCIAL GREENHOUSE MARKET SIZE, BY CROP TYPE,
2013-2020 (USD MILLION) 72
TABLE 28 TURKEY: COMMERCIAL GREENHOUSE MARKET SIZE, BY CROP TYPE,
2013-2020 (USD MILLION) 73
TABLE 29 AUSTRIA: COMMERCIAL GREENHOUSE MARKET SIZE, BY CROP TYPE,
2013-2020 (USD MILLION) 73
TABLE 30 ITALY: COMMERCIAL GREENHOUSE MARKET SIZE, BY CROP TYPE,
2013-2020 (USD MILLION) 74
TABLE 31 THE NETHERLANDS: COMMERCIAL GREENHOUSE MARKET SIZE, BY CROP TYPE, 2013-2020 (USD MILLION) 74
TABLE 32 REST OF EUROPE: HYDROPONICS MARKET SIZE, BY CROP TYPE,
2013-2020 (USD MILLION) 75
TABLE 33 ASIA-PACIFIC: COMMERCIAL GREENHOUSE MARKET SIZE, BY TYPE,
2013-2020 (USD MILLION) 75
TABLE 34 ASIA-PACIFIC: COMMERCIAL GREENHOUSE MARKET SIZE, BY CROP TYPE,
2013-2020 (USD MILLION) 76
TABLE 35 ASIA-PACIFIC: COMMERCIAL GREENHOUSE MARKET SIZE, BY COUNTRY,
2013-2020 (USD MILLION) 76
TABLE 36 CHINA: COMMERCIAL GREENHOUSE MARKET SIZE, BY CROP TYPE,
2013-2020 (USD MILLION) 77
TABLE 37 SOUTH KOREA: COMMERCIAL GREENHOUSE MARKET SIZE, BY CROP TYPE,
2013-2020 (USD MILLION) 77
TABLE 38 JAPAN: COMMERCIAL GREENHOUSE MARKET SIZE, BY CROP TYPE,
2013-2020 (USD MILLION) 78
TABLE 39 AUSTRALIA: COMMERCIAL GREENHOUSE MARKET SIZE, BY CROP TYPE,
2013-2020 (USD MILLION) 78
TABLE 40 REST OF ASIA-PACIFIC: COMMERCIAL GREENHOUSE MARKET SIZE, BY CROP TYPE, 2013-2020 (USD MILLION) 79
TABLE 41 ROW: COMMERCIAL GREENHOUSE MARKET SIZE, BY TYPE,
2013-2020 (USD MILLION) 79
TABLE 42 ROW: COMMERCIAL GREENHOUSE MARKET SIZE, BY CROP TYPE,
2013-2020 (USD MILLION) 80
TABLE 43 ROW: COMMERCIAL GREENHOUSE MARKET SIZE, BY REGION,
2013-2020 (USD MILLION) 80
TABLE 44 MIDDLE EAST: COMMERCIAL GREENHOUSE MARKET SIZE, BY CROP TYPE,
2013-2020 (USD MILLION) 81
TABLE 45 SOUTH AMERICA: COMMERCIAL GREENHOUSE MARKET SIZE, BY CROP TYPE,
2013-2020 (USD MILLION) 81
TABLE 46 AFRICA: COMMERCIAL GREENHOUSE MARKET SIZE, BY CROP TYPE,
2013-2020 (USD MILLION) 82


LIST OF FIGURES

FIGURE 1 COMMERCIAL GREENHOUSE MARKET: RESEARCH DESIGN 16
FIGURE 2 MARKET SIZE ESTIMATION METHODOLOGY: BOTTOM-UP APPROACH 20
FIGURE 3 MARKET SIZE ESTIMATION METHODOLOGY: TOP-DOWN APPROACH 21
FIGURE 4 DATA TRIANGULATION 22
FIGURE 5 ASSUMPTIONS OF THE RESEARCH STUDY 23
FIGURE 6 LIMITATIONS OF THE RESEARCH STUDY 24
FIGURE 7 COMMERCIAL GREENHOUSE MARKET SNAPSHOT (2015 VS. 2020): HEATING SYSTEMS TO EXHIBIT HIGHEST GROWTH FROM 2015 TO 2020 (USD BILLION) 26
FIGURE 8 FRUITS and VEGETABLES ARE PROJECTED TO DOMINATE THE COMMERCIAL GREENHOUSE MARKET DURING THE FORECAST PERIOD 27
FIGURE 9 EUROPE DOMINATED THE COMMERCIAL GREENHOUSE MARKET IN 2014 27
FIGURE 10 COMMERCIAL GREENHOUSE MARKET SHARE (VALUE), BY REGION, 2015: NORTH AMERICA IS PROJECTED TO BE THE FASTEST-GROWING MARKET 28
FIGURE 11 COMMERCIAL GREENHOUSE MARKET IS EXPECTED TO GROW OWING TO THE ADVANCEMENTS IN GREENHOUSE AND URBAN FARMING 29
FIGURE 12 HEATING SYSTEMS ARE EXPECTED TO BE THE FASTEST-GROWING TECHNOLOGY DURING THE FORECAST PERIOD (USD BILLION) 30
FIGURE 13 FLOWERS and ORNAMENTALS TO CAPTURE THE LARGEST SHARE IN THE NORTH AMERICAN MARKET IN 2015 31
FIGURE 14 MEXICO IS PROJECTED TO BE THE FASTEST-GROWING COMMERCIAL GREENHOUSE MARKET DURING THE FORECAST PERIOD 32
FIGURE 15 PLASTIC GREENHOUSE IS PROJECTED TO BE THE FASTEST-GROWING MARKET FROM 2015 TO 2020 33
FIGURE 16 FRUITS and VEGETABLES DOMINATED THE COMMERCIAL GREENHOUSE MARKET DURING THE FORECAST PERIOD (USD BILLION) 33
FIGURE 17 COMMERCIAL GREENHOUSE MARKET IN THE NORTH AMERICAN REGION IS EXPERIENCING HIGH GROWTH 34
FIGURE 18 EVOLUTION OF TECHNOLOGIES USED IN COMMERCIAL GREENHOUSES 36
FIGURE 19 COMMERCIAL GREENHOUSE MARKET SEGMENTATION 37
FIGURE 20 COMMERCIAL GREENHOUSE MARKET DYNAMICS 38
FIGURE 21 VALUE CHAIN ANALYSIS FOR COMMERCIAL GREENHOUSE MARKET 41
FIGURE 22 PORTER'S FIVE FORCES ANALYSIS - COMMERCIAL GREENHOUSE MARKET 42
FIGURE 23 COMMERCIAL GREENHOUSE EQUIPMENT MARKET, BY EQUIPMENT,
2015 VS. 2020 (USD MILLION) 47
FIGURE 24 COMMERCIAL GREENHOUSE MARKET SIZE, BY TYPE, 2015 VS. 2020 (USD MILLION) 50
FIGURE 25 FRUITS and VEGETABLES TO DOMINATE THE COMMERCIAL GREENHOUSE MARKET DURING THE PROJECTED PERIOD 57
FIGURE 26 COMMERCIAL GREENHOUSE MARKET, REGIONAL SNAPSHOT, 2014 63
FIGURE 27 ATTRACTIVE GROWTH OPPORTUNITIES FOR COMMERCIAL GREENHOUSES IN NORTH AMERICA 64
FIGURE 28 NORTH AMERICAN COMMERCIAL GREENHOUSE MARKET SNAPSHOT: THE U.S. IS PROJECTED TO DOMINATE THE MARKET DURING THE FORECAST PERIOD 66
FIGURE 29 EUROPEAN COMMERCIAL GREENHOUSE MARKET: REGIONAL SNAPSHOT 70
FIGURE 30 COMPANIES ADOPTED AGREEMENTS and CONTRACTS/ PARTNERSHIPS AS THE KEY GROWTH STRATEGIES OVER THE LAST FIVE YEARS 84
FIGURE 31 AGREEMENTS and CONTRACTS/PARTNERSHIPS: THE KEY STRATEGIES, 2011-2015 85
FIGURE 32 GEOGRAPHIC REVENUE OF TOP FIVE MARKET PLAYERS 89
FIGURE 33 RICHEL GROUP SA: COMPANY SNAPSHOT 90
FIGURE 34 SWOT ANALYSIS: RICHEL GROUP SA 92
FIGURE 35 SWOT ANALYSIS: ARGUS CONTROL SYSTEM LTD 94
FIGURE 36 SWOT ANALYSIS: CERTHON 96
FIGURE 37 SWOT ANALYSIS: LOGIQS B.V. 98
FIGURE 38 LUMIGROW, INC.: SWOT ANALYSIS 101

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