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  4. > Alpha Olefin Market by Type and by Application - Global Trends & Forecasts to 2020

The alpha olefins market size is estimated to have accounted for USD 13.95 billion in 2014 and is projected to reach USD 19.85 billion by 2020, registering a CAGR of 6.2% between 2015 and 2020. The market is largely driven by the increased demand from end-use industries, primarily the plastics industry.

“1-Hexene alpha olefins to dominate the market”
1-Hexene is the most popular type of alpha olefin. The demand for 1-Hexene is mainly driven by the need of end-use industries such as packaging, consumer goods, and automotive. The rising demand for polypropylene is driving the market for 1-Hexene. The properties of 1-Hexene make it suitable to be used in the plastics industry. It is primarily used as a comonomer in the production of polyethylene. It is also used as an intermediate to produce mercaptans, oxo alcohols, organic aluminum compounds, and synthetic fatty acids.

“LLDPE application segment to capture the largest share of the alpha olefins market”
The LLDPE application segment accounts for the biggest share of the olefins market. This is attributed to the increased need for high-quality plastics from the plastics industry. The superior properties of LLDPE such as high tensile strength and high puncture resistance make it the ideal material for use in plastic applications. Due to its versatility and chemical inertness, LLDPE is the most widely used plastic. It is mostly used in packaging applications such as food packaging, pharmaceutical packaging, and consumer goods packaging, among others. LLDPE is replacing conventional LDPE in many areas because of its low production cost and high product performance. The market for alpha olefins is growing due to the increased demand for LLDPE from various industries.

The growing demand from the plastic and automotive industries is propelling the demand for alpha olefins.

In the process of determining and verifying the market size for the several segments and subsegments gathered through secondary research, extensive primary interviews were conducted as follows:

- By Company Type: Tier 1 (50%), Tier 2 (37%), and Tier 3 (13%).
- By Designation: C-level (46%), Director Level (33%), and Others (21%)
- By Region: North America (34%), Europe (31%), Asia-Pacific (23%), and RoW (12%).

The various key players profiled in the report include Chevron Phillips Chemical Company LLC (U.S.), Royal Dutch Shell Plc (Netherlands), Exxon Mobil Corporation (U.S.), Saudi Arabia Basic Industries Corporation (Saudi Arabia), Evonik Industries Ag (Germany), The Dow Chemical Company (U.S.), Sasol limited (South Africa), TPC Group (U.S.), Qatar Chemical Company Limited (Qatar), and Ineos Group Limited (Switzerland).

The report will help the leading players/new entrants in this market in the following ways:
1. This report segments the alpha olefins market comprehensively and provides the closest approximations of the revenue for the overall market and the subsegments across different verticals and regions.
2. The report helps stakeholders to understand the pulse of the market and provides them information on key market drivers, restraints, and opportunities.
3. This report will help stakeholders to better understand the competitor and gain more insights to improve their position in the business. The competitive landscape includes expansions, new product developments, and joint ventures.

Table Of Contents

Alpha Olefin Market by Type and by Application - Global Trends and Forecasts to 2020
TABLE OF CONTENTS

1 INTRODUCTION 11
1.1 OBJECTIVES OF THE STUDY 11
1.2 MARKET DEFINITION 11
1.3 SCOPE OF THE STUDY 11
1.3.1 MARKETS COVERED 11
1.3.2 YEARS CONSIDERED FOR THE REPORT 12
1.4 CURRENCY 13
1.5 PACKAGE SIZE 13
1.6 LIMITATIONS 13
1.7 STAKE HOLDERS 13
2 RESEARCH METHODOLOGY 14
2.1 RESEARCH DATA 14
2.1.1 SECONDARY DATA 15
2.1.1.1 Key data from secondary sources 15
2.1.2 PRIMARY DATA 16
2.1.2.1 Key data from primary sources 16
2.1.2.2 Key industry insights 17
2.1.2.3 Breakdown of primary interviews 17
2.2 MARKET SIZE ESTIMATION 18
2.2.1 BOTTOM-UP APPROACH 18
2.2.2 TOP-DOWN APPROACH 19
2.3 MARKET BREAKDOWN AND DATA TRIANGULATION 20
2.4 RESEARCH ASSUMPTIONS 21
3 EXECUTIVE SUMMARY 22
4 PREMIUM INSIGHTS 26
4.1 SIGNIFICANT OPPORTUNITIES FOR ALPHA OLEFINS 26
4.2 ALPHA OLEFINS MARKET: REGIONAL SEGMENTS 26
4.3 ALPHA OLEFINS MARKET IN ASIA-PACIFIC 27
4.4 ALPHA OLEFINS MARKET ATTRACTIVENESS 27
4.5 1-BUTENE MARKET, BY APPLICATION 28
4.6 LIFECYCLE ANALYSIS, BY REGION 29

5 MARKET OVERVIEW 30
5.1 INTRODUCTION 31
5.2 MARKET SEGMENTATION 31
5.2.1 BY REGION 32
5.3 MARKET DYNAMICS 32
5.3.1 DRIVERS 33
5.3.1.1 Growing automotive industry 33
5.3.1.2 Growth in end-use industries 33
5.3.1.3 Increasing demand for PAO-based synthetic lubricants 33
5.3.1.4 Easy availability of natural gas in North America 33
5.3.2 RESTRAINTS 33
5.3.2.1 Volatile raw material prices 33
5.3.3 OPPORTUNITIES 34
5.3.3.1 Growing RandD investments for the development of bio-based alpha olefins 34
5.4 VALUE-CHAIN ANALYSIS 34
5.5 PORTER'S FIVE FORCES ANALYSIS 35
5.5.1 THREAT OF NEW ENTRANTS 36
5.5.2 THREAT OF SUBSTITUTES 36
5.5.3 BARGAINING POWER OF SUPPLIERS 36
5.5.4 BARGAINING POWER OF BUYERS 37
5.5.5 INTENSITY OF COMPETITIVE RIVALRY 37
6 ALPHA OLEFINS MARKET, BY TYPE 38
6.1 INTRODUCTION 39
6.2 MARKET SIZE AND PROJECTION 39
6.2.1 1-BUTENE 40
6.2.2 1-HEXENE 43
6.2.3 1-OCTENE 45
6.2.4 OTHERS 47
6.2.4.1 1-Decene 47
6.2.4.2 1-Dodecene 47
6.2.4.3 1-Tetradecene 47
6.2.4.4 1-Hexadecene and 1-Octadecene 47
7 ALPHA OLEFINS MARKET, BY APPLICATION 48
7.1 INTRODUCTION 49
7.2 LLDPE 50
7.3 HDPE 50
7.4 PLASTICIZERS 50
7.5 LUBRICANTS 51
7.6 VALERALDEHYDE 51
7.7 OTHERS 51
8 ALPHA OLEFINS MARKET, BY REGION 52
8.1 INTRODUCTION 53
8.2 ASIA-PACIFIC 57
8.3 EUROPE 62
8.4 NORTH AMERICA 67
8.5 ROW 72
9 COMPETITIVE LANDSCAPE 76
9.1 OVERVIEW 76
9.2 EXPANSIONS: THE MOST COMMONLY ADOPTED GROWTH STRATEGY 77
9.3 MAXIMUM DEVELOPMENTS IN 2013 78
9.4 COMPETITIVE SITUATION AND TRENDS 79
9.4.1 EXPANSIONS 79
9.4.2 NEW PRODUCT LAUNCHES 80
9.4.3 JOINT VENTURES 80
9.4.4 INVESTMENTS 81
10 COMPANY PROFILES 82
10.1 REGIONAL REVENUE MIX OF MAJOR MARKET PLAYERS 82
(Business Overview, Products and Services, Key Insights, Recent Developments, SWOT Analysis, MnM View)*
10.2 ROYAL DUTCH SHELL PLC 83
10.3 EVONIK INDUSTRIES AG 85
10.4 THE DOW CHEMICAL COMPANY 87
10.5 SASOL LIMITED 88
10.6 CHEVRON PHILLIPS CHEMICAL COMPANY LLC 89
10.7 EXXON MOBIL CORPORATION 91
10.8 SAUDI ARABIA BASIC INDUSTRIES CORPORATION (SABIC) 93
10.9 TPC GROUP 95
10.10 QATAR CHEMICAL COMPANY LTD. 96
10.11 INEOS GROUP LIMITED 97
*Details on Business Overview, Products and Services, Key Insights, Recent Developments, SWOT Analysis, MnM View might not be captured in case of unlisted companies.
11 APPENDIX 98
11.1 INSIGHTS FROM INDUSTRY EXPERTS 98
11.2 DISCUSSION GUIDE 99
11.3 INTRODUCING RT: REAL TIME MARKET INTELLIGENCE 102
11.4 AVAILABLE CUSTOMIZATIONS 103
11.5 RELATED REPORTS 104


LIST OF TABLES

TABLE 1 ALPHA OLEFINS MARKET SIZE, BY TYPE, 2013-2020 (KILOTON) 40
TABLE 2 ALPHA OLEFINS MARKET SIZE, BY TYPE, 2013-2020 (USD MILLION) 40
TABLE 3 1-BUTENE MARKET SIZE, BY REGION, 2013-2020 (KILOTON) 41
TABLE 4 1-BUTENE MARKET SIZE, BY REGION, 2013-2020 (USD MILLION) 42
TABLE 5 1-BUTENE MARKET SIZE, BY APPLICATION, 2013-2020 (KILOTON) 42
TABLE 6 1-BUTENE MARKET SIZE, BY APPLICATION, 2013-2020 (USD MILLION) 42
TABLE 7 1-HEXENE MARKET SIZE, BY REGION, 2013-2020 (KILOTON) 43
TABLE 8 1-HEXENE MARKET SIZE, BY REGION, 2013-2020 (USD MILLION) 44
TABLE 9 1-HEXENE MARKET SIZE, BY APPLICATION, 2013-2020 (KILOTON) 44
TABLE 10 1-HEXENE MARKET SIZE, BY APPLICATION, 2013-2020 (USD MILLION) 45
TABLE 11 1-OCTENE MARKET SIZE, BY REGION, 2013-2020 (KILOTON) 45
TABLE 12 1-OCTENE MARKET SIZE, BY REGION, 2013-2020 (USD MILLION) 46
TABLE 13 1-OCTENE MARKET SIZE, BY APPLICATION, 2013-2020 (KILOTON) 46
TABLE 14 1-OCTENE MARKET SIZE, BY APPLICATION, 2013-2020 (USD MILLION) 47
TABLE 15 ALPHA OLEFINS MARKET SIZE, BY APPLICATION, 2013-2020 (KILOTON) 49
TABLE 16 ALPHA OLEFINS MARKET SIZE, BY APPLICATION, 2013-2020 (USD MILLION) 50
TABLE 17 ALPHA OLEFINS MARKET SIZE, BY REGION, 2013-2020 (KILOTON) 54
TABLE 18 ALPHA OLEFINS MARKET SIZE, BY REGION, 2013-2020 (USD MILLION) 54
TABLE 19 ALPHA OLEFINS MARKET SIZE, BY TYPE, 2013-2020 (KILOTON) 55
TABLE 20 ALPHA OLEFINS MARKET SIZE, BY TYPE, 2013-2020 (USD MILLION) 55
TABLE 21 ALPHA OLEFINS MARKET SIZE, BY APPLICATION, 2013-2020 (KILOTON) 55
TABLE 22 ALPHA OLEFINS MARKET SIZE, BY APPLICATION, 2013-2020 (USD MILLION) 56
TABLE 23 ASIA-PACIFIC: 1-BUTENE MARKET SIZE, BY COUNTRY, 2013-2020 (KILOTON) 58
TABLE 24 ASIA-PACIFIC: 1-BUTENE MARKET SIZE, BY COUNTRY, 2013-2020 (USD MILLION) 58
TABLE 25 ASIA-PACIFIC: 1-BUTENE MARKET SIZE, BY APPLICATION, 2013-2020 (KILOTON) 58
TABLE 26 ASIA-PACIFIC: 1-BUTENE MARKET SIZE, BY APPLICATION,
2013-2020 (USD MILLION) 59
TABLE 27 ASIA-PACIFIC: 1-HEXENE MARKET SIZE, BY COUNTRY, 2013-2020 (KILOTON) 59
TABLE 28 ASIA-PACIFIC: 1-HEXENE MARKET SIZE, BY COUNTRY, 2013-2020 (USD MILLION) 59
TABLE 29 ASIA-PACIFIC: 1-HEXENE MARKET SIZE, BY APPLICATION, 2013-2020 (KILOTON) 60
TABLE 30 ASIA-PACIFIC: 1-HEXENE MARKET SIZE, BY APPLICATION,
2013-2020 (USD MILLION) 60
TABLE 31 ASIA-PACIFIC: 1-OCTENE MARKET SIZE, BY COUNTRY, 2013-2020 (KILOTON) 60
TABLE 32 ASIA-PACIFIC: 1-OCTENE MARKET SIZE, BY COUNTRY, 2013-2020 (USD MILLION) 61
TABLE 33 ASIA-PACIFIC: 1-OCTENE MARKET SIZE, BY APPLICATION, 2013-2020 (KILOTON) 61
TABLE 34 ASIA-PACIFIC: 1-OCTENE MARKET SIZE, BY APPLICATION,
2013-2020 (USD MILLION) 61
TABLE 35 EUROPE: 1-BUTENE MARKET SIZE, BY COUNTRY, 2013-2020 (KILOTON) 62
TABLE 36 EUROPE: 1-BUTENE MARKET SIZE, BY COUNTRY, 2013-2020 (USD MILLION) 63
TABLE 37 EUROPE: 1-BUTENE MARKET SIZE, BY APPLICATION, 2013-2020 (KILOTON) 63
TABLE 38 EUROPE: 1-BUTENE MARKET SIZE, BY APPLICATION, 2013-2020 (USD MILLION) 63
TABLE 39 EUROPE: 1-HEXENE MARKET SIZE, BY COUNTRY, 2013-2020 (KILOTON) 64
TABLE 40 EUROPE: 1-HEXENE MARKET SIZE, BY COUNTRY, 2013-2020 (USD MILLION) 64
TABLE 41 EUROPE: 1-HEXENE MARKET SIZE, BY APPLICATION, 2013-2020 (KILOTON) 64
TABLE 42 EUROPE: 1-HEXENE MARKET SIZE, BY APPLICATION, 2013-2020 (USD MILLION) 65
TABLE 43 EUROPE: 1-OCTENE MARKET SIZE, BY COUNTRY, 2013-2020 (KILOTON) 65
TABLE 44 EUROPE: 1-OCTENE MARKET SIZE, BY COUNTRY, 2013-2020 (USD MILLION) 65
TABLE 45 EUROPE: 1-OCTENE MARKET SIZE, BY APPLICATION, 2013-2020 (KILOTON) 66
TABLE 46 EUROPE: 1-OCTENE MARKET SIZE, BY APPLICATION, 2013-2020 (USD MILLION) 66
TABLE 47 NORTH AMERICA: 1-BUTENE MARKET SIZE, BY COUNTRY, 2013-2020 (KILOTON) 68
TABLE 48 NORTH AMERICA: 1-BUTENE MARKET SIZE, BY COUNTRY,
2013-2020 (USD MILLION) 68
TABLE 49 NORTH AMERICA: 1-BUTENE MARKET SIZE, BY APPLICATION,
2013-2020 (KILOTON) 68
TABLE 50 NORTH AMERICA: 1-BUTENE MARKET SIZE, BY APPLICATION,
2013-2020 (USD MILLION) 69
TABLE 51 NORTH AMERICA: 1-HEXENE MARKET SIZE, BY COUNTRY, 2013-2020 (KILOTON) 69
TABLE 52 NORTH AMERICA: 1-HEXENE MARKET SIZE, BY COUNTRY,
2013-2020 (USD MILLION) 69
TABLE 53 NORTH AMERICA: 1-HEXENE MARKET SIZE, BY APPLICATION,
2013-2020 (KILOTON) 70
TABLE 54 NORTH AMERICA: 1-HEXENE MARKET SIZE, BY APPLICATION,
2013-2020 (USD MILLION) 70
TABLE 55 NORTH AMERICA: 1-OCTENE MARKET SIZE, BY COUNTRY, 2013-2020 (KILOTON) 70
TABLE 56 NORTH AMERICA: 1-OCTENE MARKET SIZE, BY COUNTRY,
2013-2020 (USD MILLION) 71
TABLE 57 NORTH AMERICA: 1-OCTENE MARKET SIZE, BY APPLICATION,
2013-2020 (KILOTON) 71
TABLE 58 NORTH AMERICA: 1-OCTENE MARKET SIZE, BY APPLICATION,
2013-2020 (USD MILLION) 71
TABLE 59 ROW: 1-BUTENE MARKET SIZE, BY REGION, 2013-2020 (KILOTON) 72
TABLE 60 ROW: 1-BUTENE MARKET SIZE, BY REGION, 2013-2020 (USD MILLION) 72
TABLE 61 ROW: 1-BUTENE MARKET SIZE, BY APPLICATION, 2013-2020 (KILOTON) 73
TABLE 62 ROW: 1-BUTENE MARKET SIZE, BY APPLICATION, 2013-2020 (USD MILLION) 73
TABLE 63 ROW: 1-HEXENE MARKET SIZE, BY REGION, 2013-2020 (KILOTON) 73
TABLE 64 ROW: 1-HEXENE MARKET SIZE, BY REGION, 2013-2020 (USD MILLION) 74
TABLE 65 ROW: 1-HEXENE MARKET SIZE, BY APPLICATION, 2013-2020 (KILOTON) 74
TABLE 66 ROW: 1-HEXENE MARKET SIZE, BY APPLICATION, 2013-2020 (USD MILLION) 74
TABLE 67 ROW: 1-OCTENE MARKET SIZE, BY REGION, 2013-2020 (KILOTON) 74
TABLE 68 ROW: 1-OCTENE MARKET SIZE, BY REGION, 2013-2020 (USD MILLION) 75
TABLE 69 ROW: 1-OCTENE MARKET SIZE, BY APPLICATION, 2013-2020 (KILOTON) 75
TABLE 70 ROW: 1-OCTENE MARKET SIZE, BY APPLICATION, 2013-2020 (USD MILLION) 75
TABLE 71 EXPANSIONS, 2012-2015 79
TABLE 72 NEW PRODUCT LAUNCHES, 2012-2015 80
TABLE 73 JOINT VENTURES, 2012-2015 80
TABLE 74 INVESTMENTS, 2012-2015 81


LIST OF FIGURES

FIGURE 1 ALPHA OLEFINS MARKET: RESEARCH DESIGN 14
FIGURE 2 MARKET SIZE ESTIMATION: BOTTOM-UP APPROACH 18
FIGURE 3 MARKET SIZE ESTIMATION: TOP-DOWN APPROACH 19
FIGURE 4 ALPHA OLEFINS MARKET: DATA TRIANGULATION 20
FIGURE 5 1-HEXENE TO DOMINATE THE ALPHA OLEFINS MARKET BETWEEN 2015 AND 2020 23
FIGURE 6 LLDPE SEGMENT TO REGISTER THE HIGHEST CAGR BETWEEN 2015 AND 2020 23
FIGURE 7 ASIA-PACIFIC TO WITNESS THE FASTEST GROWTH RATE DURING THE PROJECTED PERIOD 24
FIGURE 8 ASIA-PACIFIC IS ESTIMATED TO BE THE LARGEST MARKET BETWEEN
2015 AND 2020 25
FIGURE 9 ALPHA OLEFINS MARKET TO WITNESS RAPID GROWTH BETWEEN 2015 AND 2020 26
FIGURE 10 ASIA-PACIFIC TO GROW AT THE HIGHEST RATE BETWEEN 2015 AND 2020 26
FIGURE 11 CHINA ACCOUNTED FOR THE LARGEST 1-BUTENE MARKET SHARE (VALUE) IN ASIA-PACIFIC, 2014 27
FIGURE 12 ASIA-PACIFIC TO BE THE FASTEST-GROWING MARKET FOR ALPHA OLEFINS BETWEEN 2015 AND 2020 27
FIGURE 13 LLDPE ACCOUNTED FOR THE LARGEST MARKET SHARE (VOLUME), 2014 28
FIGURE 14 ASIA-PACIFIC ALPHA OLEFINS MARKET PROJECTED TO REGISTER HIGH GROWTH DURING THE FORECAST PERIOD 29
FIGURE 15 ALPHA OLEFINS MARKET, BY REGION 32
FIGURE 16 OVERVIEW OF THE FORCES GOVERNING THE ALPHA OLEFINS MARKET 32
FIGURE 17 RAW MATERIAL ACCOUNTS FOR THE MAJOR VALUE ADDITION 34
FIGURE 18 PORTER'S FIVE FORCES ANALYSIS 35
FIGURE 19 1-HEXENE TO GROW RAPIDLY DURING THE FORECAST PERIOD 39
FIGURE 20 ASIA-PACIFIC TO REGISTER THE HIGHEST GROWTH RATE FOR 1-BUTENE 41
FIGURE 21 1-HEXENE TO DOMINATE ALPHA OLEFINS MARKET BETWEEN 2015 AND 2020 43
FIGURE 22 LLDPE TO DOMINATE 1-HEXENE MARKET 44
FIGURE 23 ASIA-PACIFIC TO REGISTER THE HIGHEST GROWTH RATE FOR 1-OCTENE BETWEEN 2015 AND 2020 45
FIGURE 24 LLDPE TO WITNESS HIGH GROWTH DURING THE FORECAST PERIOD 49
FIGURE 25 REGIONAL SNAPSHOT (2015-2020): CHINA IS EMERGING AS A STRATEGIC LOCATION FOR 1-HEXENE 53
FIGURE 26 CHINA TO BE THE FASTEST-GROWING MARKET FOR ALPHA OLEFINS BETWEEN 2015 AND 2020 54
FIGURE 27 ALPHA OLEFINS MARKET IN ASIA-PACIFIC SNAPSHOT: CHINA TO CONTINUE DOMINATING THE MARKET 57
FIGURE 28 ALPHA OLEFINS MARKET IN EUROPE SNAPSHOT: LLDPE TO DOMINATE 1-HEXENE MARKET 62
FIGURE 29 ALPHA OLEFINS MARKET IN NORTH AMERICA SNAPSHOT: U.S. TO REGISTER HIGH GROWTH DURING THE FORECAST PERIOD 67
FIGURE 30 THE MIDDLE EAST TO REGISTER THE HIGHEST CAGR FOR 1-BUTENE 72
FIGURE 31 COMPANIES ADOPTED EXPANSIONS AS THE KEY GROWTH STRATEGY BETWEEN 2012 AND 2015 76
FIGURE 32 EXPANSIONS ACCOUNTED FOR MAXIMUM NUMBER OF DEVELOPMENTS BETWEEN 2012 AND 2015 78
FIGURE 33 NORTH AMERICA ALPHA OLEFINS MARKET WITNESSED MAXIMUM NUMBER OF DEVELOPMENTS BETWEEN 2012 AND 2015 78
FIGURE 34 ROYAL DUTCH SHELL PLC: COMPANY SNAPSHOT 83
FIGURE 35 ROYAL DUTCH SHELL PLC: SWOT ANALYSIS 84
FIGURE 36 EVONIK INDUSTRIES AG: COMPANY SNAPSHOT 85
FIGURE 37 EVONIK INDUSTRIES AG: SWOT ANALYSIS 86
FIGURE 38 THE DOW CHEMICAL COMPANY: COMPANY SNAPSHOT 87
FIGURE 39 SASOL LIMITED: COMPANY SNAPSHOT 88
FIGURE 40 CHEVRON PHILLIPS CHEMICAL COMPANY: COMPANY SNAPSHOT 89
FIGURE 41 CHEVRON PHILLIPS CHEMICAL COMPANY: SWOT ANALYSIS 90
FIGURE 42 EXXON MOBIL CORPORATION: COMPANY SNAPSHOT 91
FIGURE 43 EXXON MOBIL CORPORATION: SWOT ANALYSIS 92
FIGURE 44 SABIC: COMPANY SNAPSHOT 93
FIGURE 45 SABIC: SWOT ANALYSIS 94

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