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Global Advertising Market 2016-2020

  • August 2016
  • -
  • Infiniti Research Limited
  • -
  • 56 pages

Summary

Table of Contents

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About Advertisements

Advertisements include any paid form of non-personal presentation and promotion of ideas, goods or services by an identified sponsor. It is an effective tool used in business to differentiate goods and services in a meaningful way to connect the consumer with the brand.

Technavio’s analysts forecast the global advertising market to grow at a CAGR of 5.80% during the period 2016-2020.

Covered in this report
The report covers the present scenario and the growth prospects of the global advertising market for 2016-2020. To calculate the market size, the report considers the advertising spend by businesses.


The market is divided into the following segments based on geography:
- Americas
- APAC
- EMEA

Technavio's report, Global Advertising Market 2016-2020, has been prepared based on an in-depth market analysis with inputs from industry experts. The report covers the market landscape and its growth prospects over the coming years. The report also includes a discussion of the Key vendors operating in this market.

Key vendors
- American Express
- Ford
- Pfizer
- Procter &Gamble
- Verizon Communications


Other prominent vendors
- AT&T
- Fiat
- Comcast
- General Motors
- Johnson and Johnson
- JP Morgan Chase
- L'Oréal
- Time Warner
- Toyota
- Walt Disney

Market driver
- Increased product penetration in the market
- For a full, detailed list, view our report

Market challenge
- Rapidly evolving consumer behavior
- For a full, detailed list, view our report

Market trend
- Increased use of QR codes for advertising
- For a full, detailed list, view our report

Key questions answered in this report
- What will the market size be in 2020 and what will the growth rate be?
- What are the key market trends?
- What is driving this market?
- What are the challenges to market growth?
- Who are the key vendors in this market space?
- What are the market opportunities and threats faced by the key vendors?
- What are the strengths and weaknesses of the key vendors?

You can request one free hour of our analyst’s time when you purchase this market report. Details are provided within the report.

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