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Consumer Electronics in Italy, Euromonitor International

  • January 2016
  • -
  • Euromonitor International
  • -
  • 101 pages

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Despite the recent partial recovery of the Italian economy, the adverse economic situation continues to have a severe impact on Italians’ purchasing habits and discretionary income levels, with knock-on effects for sales of consumer electronics. Many people remain extremely cautious when it comes to spending due to high unemployment, marginal GDP growth, high taxation levels, high levels of public debt and ongoing budget deficits creating a climate of unease and gloom and stifling consumption.

Euromonitor International’s Consumer Electronics in Italy report offers a comprehensive guide to the size and shape of the in-home, portable and in-car consumer electronics products markets at a national level. It provides the latest retail sales data, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market- be they new product developments, distribution or pricing issues. Forecasts illustrate how the market is set to change.

Product coverage: Computers and Peripherals, Digital Cameras by Type, In-Car Entertainment, In-Home Consumer Electronics, LCD TVs by Screen Type, Mobile Phones by Type of Contract, Portable Consumer Electronics, Smartphones by OS, Tablets by OS, TVs by Network Connectivity.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Consumer Electronics market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

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