Table of Contents
The operations of Label Vie in Morocco benefit mainly from the strong brand image of Carrefour and Atacadão hypermarkets, which operate many outlets in several different formats, all of which are innovative. Carrefour Market stores offer customers a very pleasant shopping experience. The brand uses very attractive lighting and furniture as well as offering customers the possibility to use the traditional Carrefour loyalty card. The concept has proved to be a success, especially following the...
Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.
Product coverage: Air Care, Bleach, Dishwashing, Home Insecticides, Laundry Care, Polishes, Surface Care, Toilet Care.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
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