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Luxury Writing Instruments and Stationery in China

  • November 2016
  • -
  • Euromonitor International
  • -
  • 21 pages

Luxury writing instruments and stationery are commonly purchased as gifts in China, mainly for government officials and within a business environment. Hence the anti-corruption campaign by the central government has directly impacted the market quite negatively during the review period, leading to a value decrease of 10% in 2016. Under the influence of this campaign, government officials dare not accept gifts of luxury writing instruments, such as luxury fountain pens, resulting in a sharp decli...

Euromonitor International’s Luxury Writing Instruments and Stationery in China report offers a comprehensive guide to the size and shape of the Luxury Writing Instruments and Stationery market at a national level. It provides the latest retail sales data, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market and their effects on Luxury Writing Instruments and Stationery retailing along with the development of consumers’ shopping patterns. Forecasts to 2020 illustrate how the market is set to change

Product coverage: Luxury Stationery, Luxury Writing Instruments.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Luxury Writing Instruments and Stationery market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Table Of Contents

Luxury Writing Instruments and Stationery in China
LUXURY WRITING INSTRUMENTS AND STATIONERY IN CHINA
Euromonitor International
November 2016


LIST OF CONTENTS AND TABLES


Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 1 Sales of Luxury Writing Instruments and Stationery by Category: Value 2011-2016
Table 2 Sales of Luxury Writing Instruments and Stationery by Category: % Value Growth 2011-2016
Table 3 NBO Company Shares of Luxury Writing Instruments and Stationery: % Value 2011-2015
Table 4 LBN Brand Shares of Luxury Writing Instruments and Stationery: % Value 2012-2015
Table 5 Distribution of Luxury Writing Instruments and Stationery by Format: % Value 2011-2016
Table 6 Forecast Sales of Luxury Writing Instruments and Stationery by Category: Value 2016-2021
Table 7 Forecast Sales of Luxury Writing Instruments and Stationery by Category: % Value Growth 2016-2021
LVMH Moët Hennessy Louis Vuitton SA in Luxury Goods (china)
Strategic Direction
Key Facts
Summary 1 LVMH Moët Hennessy Louis Vuitton SA: Key Facts
Internet Strategy
Summary 2 LVMH Moët Hennessy Louis Vuitton SA: Internet Sales 2015-2016
Competitive Positioning
Summary 3 LVMH Moët Hennessy Louis Vuitton SA: Luxury Brands by Category 2016
Summary 4 LVMH Moët Hennessy Louis Vuitton SA: Luxury Brands by Category 2016
Executive Summary
Overall Steady Performance Amid Unfavourable Market Environment
Uneven Development Among Varied Market Categories in Luxury Goods
Apple Computer Dominates the Market While Affordable Luxury Brands Thrive
Store-based Retailing Prevails While Internet Retailing Enjoys Faster Growth
Steady Value Growth Is Expected Over the Forecast Period
Key Trends and Developments
Brexit Impacts Domestic Consumption of Luxury Goods in China
Consumers Are Increasingly Young in the Luxury Goods Market
Closure of Luxury Brand Specialist Stores Continues
Cross-border and Vertical E-commerce Boosts Internet Retailing
Distribution
Summary 5 Select Luxury Shopping Centres 2016
Summary 6 Select Luxury Department Stores 2016
Market Data
Table 8 Sales of Luxury Goods by Category: Value 2011-2016
Table 9 Sales of Luxury Goods by Category: % Value Growth 2011-2016
Table 10 NBO Company Shares of Luxury Goods: % Value 2011-2015
Table 11 LBN Brand Shares of Luxury Goods: % Value 2012-2015
Table 12 Distribution of Luxury Goods by Format: % Value 2011-2016
Table 13 Distribution of Luxury Goods by Format and Category: % Value 2016
Table 14 Forecast Sales of Luxury Goods by Category: Value 2016-2021
Table 15 Forecast Sales of Luxury Goods by Category: % Value Growth 2016-2021
Sources
Summary 7 Research Sources












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