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Macromex SRL in Packaged Food (Romania)

  • January 2016
  • -
  • Euromonitor International
  • -
  • 2 pages

Summary

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Macromex is one of the largest distributors in Romania of frozen and refrigerated food. The company grew year on year, supported by logistics centres and orientation towards branded products. Besides international brands, the company launched its own brands, which had significant penetration. Expansion remains in the company’s sights, after making the first steps by establishing operations outside Romania. Improving the product range and entry in new areas remain a priority in the coming years.

Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.

Product coverage: Baby Food, Baked Goods, Biscuits and Snack Bars, Breakfast Cereals, Confectionery, Dairy, Ice Cream and Frozen Desserts, Oils and Fats, Processed Fruit and Vegetables, Processed Meat and Seafood, Ready Meals, Rice, Pasta and Noodles, Sauces, Dressings and Condiments, Soup, Spreads, Sweet and Savoury Snacks.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

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