Mapa Spontex France is expected to invest further in innovative surface care and more specifically in floor cleaning systems. The company is likely to capitalise on its experience within the business-to-business marketplace in order to build value growth in home care over the next five years. The company is also set to increase its expenditure on marketing and communication efforts in an attempt to revive its brand identity and image.
Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.
Product coverage: Air Care, Bleach, Dishwashing, Home Insecticides, Laundry Care, Polishes, Surface Care, Toilet Care.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report? * Get a detailed picture of the Home Care market; * Pinpoint growth sectors and identify factors driving change; * Understand the competitive environment, the market’s major players and leading brands; * Use five-year forecasts to assess how the market is predicted to develop.
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Mapa Spontex France in Home Care (France) MAPA SPONTEX FRANCE IN HOME CARE (FRANCE) Euromonitor International January 2016