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Processed Fruit and Vegetables in Romania

  • November 2016
  • -
  • Euromonitor International
  • -
  • 34 pages

Economic welfare and the health and wellness trend combined to restrain growth of processed fruit and vegetables in 2016. Increasing purchasing powers resulted in a migration from processed and canned products to fresh or frozen fruit and vegetables. On the other hand, the health and wellness trend pushed Romanians into consuming less sugar and salt, which can both be found sometimes in large quantities in these processed products. Last but not least, processed fruit and vegetables still faced...

Euromonitor International’s Processed Fruit and Vegetables in Romania report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2011-2015, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2020 illustrate how the market is set to change.

Product coverage: Frozen Processed Fruit and Vegetables, Shelf Stable Fruit and Vegetables.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Processed Fruit and Vegetables market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Table Of Contents

Processed Fruit and Vegetables in Romania
PROCESSED FRUIT AND VEGETABLES IN ROMANIA
Euromonitor International
November 2016

LIST OF CONTENTS AND TABLES

Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 1 Sales of Processed Fruit and Vegetables by Category: Volume 2011-2016
Table 2 Sales of Processed Fruit and Vegetables by Category: Value 2011-2016
Table 3 Sales of Processed Fruit and Vegetables by Category: % Volume Growth 2011-2016
Table 4 Sales of Processed Fruit and Vegetables by Category: % Value Growth 2011-2016
Table 5 Sales of Frozen Processed Vegetables by Type: % Value Breakdown 2011-2016
Table 6 NBO Company Shares of Processed Fruit and Vegetables: % Value 2012-2016
Table 7 LBN Brand Shares of Processed Fruit and Vegetables: % Value 2013-2016
Table 8 Distribution of Processed Fruit and Vegetables by Format: % Value 2011-2016
Table 9 Forecast Sales of Processed Fruit and Vegetables by Category: Volume 2016-2021
Table 10 Forecast Sales of Processed Fruit and Vegetables by Category: Value 2016-2021
Table 11 Forecast Sales of Processed Fruit and Vegetables by Category: % Volume Growth 2016-2021
Table 12 Forecast Sales of Processed Fruit and Vegetables by Category: % Value Growth 2016-2021
Kaufland Romania Scs in Packaged Food (romania)
Strategic Direction
Key Facts
Summary 1 Kaufland Romania SCS: Key Facts
Summary 2 Kaufland Romania SCS: Operational Indicators
Internet Strategy
Private Label
Summary 3 Kaufland Romania SCS: Private Label Portfolio
Competitive Positioning
Summary 4 Kaufland Romania SCS: Competitive Position 2016
Klevek Co SRL in Packaged Food (romania)
Strategic Direction
Key Facts
Summary 5 Klevek Co SRL: Key Facts
Summary 6 Klevek Co SRL: Operational Indicators
Competitive Positioning
Summary 7 Klevek Co SRL: Competitive Position 2016
Executive Summary
Quick Market Overview
Vat Reduction and Law 321/2009
Artisanal Domination and Private Label Consolidation
Dominance of Modern Grocery Retailers Continues
Anticipated Premiumisation and Growth
Key Trends and Developments
Ethical Labels Arrive in Romania
Better for You - Romanian Version of "free From" Trend
the Right Product for Everyone: Trend Towards Individualisation
5d Tastes
Foodservice: Key Trends and Developments
Headlines
Trends: Sales To Foodservice
Trends: Consumer Foodservice
Prospects
Category Data
Table 13 Foodservice Sales of Packaged Food by Category: Volume 2011-2016
Table 14 Foodservice Sales of Packaged Food by Category: % Volume Growth 2011-2016
Table 15 Forecast Foodservice Sales of Packaged Food by Category: Volume 2016-2021
Table 16 Forecast Foodservice Sales of Packaged Food by Category: % Volume Growth 2016-2021
Market Data
Table 17 Sales of Packaged Food by Category: Volume 2011-2016
Table 18 Sales of Packaged Food by Category: Value 2011-2016
Table 19 Sales of Packaged Food by Category: % Volume Growth 2011-2016
Table 20 Sales of Packaged Food by Category: % Value Growth 2011-2016
Table 21 GBO Company Shares of Packaged Food: % Value 2012-2016
Table 22 NBO Company Shares of Packaged Food: % Value 2012-2016
Table 23 LBN Brand Shares of Packaged Food: % Value 2013-2016
Table 24 Penetration of Private Label by Category: % Value 2011-2016
Table 25 Distribution of Packaged Food by Format: % Value 2011-2016
Table 26 Distribution of Packaged Food by Format and Category: % Value 2016
Table 27 Forecast Sales of Packaged Food by Category: Volume 2016-2021
Table 28 Forecast Sales of Packaged Food by Category: Value 2016-2021
Table 29 Forecast Sales of Packaged Food by Category: % Volume Growth 2016-2021
Table 30 Forecast Sales of Packaged Food by Category: % Value Growth 2016-2021
Definitions
Sources
Summary 8 Research Sources












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