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Processed Meat and Seafood in Romania

  • November 2016
  • -
  • Euromonitor International
  • -
  • 38 pages

In 2016, manufacturers of processed meat and seafood recorded strong performances as a result of economic improvements during the year, but also due to long traditional consumption in Romania of processed meat, especially during holidays. Furthermore, after the reduction in VAT from 24% to 9%, the prices of some products declined and more Romanians chose such products.

Euromonitor International’s Processed Meat and Seafood in Romania report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2011-2015, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2020 illustrate how the market is set to change.

Product coverage: Meat Substitutes, Processed Meat, Processed Seafood.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Processed Meat and Seafood market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Table Of Contents

Processed Meat and Seafood in Romania
PROCESSED MEAT AND SEAFOOD IN ROMANIA
Euromonitor International
November 2016

LIST OF CONTENTS AND TABLES

Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 1 Sales of Processed Meat and Seafood by Category: Volume 2011-2016
Table 2 Sales of Processed Meat and Seafood by Category: Value 2011-2016
Table 3 Sales of Processed Meat and Seafood by Category: % Volume Growth 2011-2016
Table 4 Sales of Processed Meat and Seafood by Category: % Value Growth 2011-2016
Table 5 Sales of Shelf Stable Processed Red Meat by Type: % Volume Breakdown 2011-2015
Table 6 Sales of Chilled Processed Red Meat by Type: % Volume Breakdown 2011-2015
Table 7 Sales of Frozen Processed Red Meat by Type: % Volume Breakdown 2011-2015
Table 8 Sales of Frozen Processed Poultry by Type: % Value Breakdown 2011-2016
Table 9 Sales of Frozen Processed Seafood by Type: % Value Breakdown 2011-2016
Table 10 NBO Company Shares of Processed Meat and Seafood: % Value 2012-2016
Table 11 LBN Brand Shares of Processed Meat and Seafood: % Value 2013-2016
Table 12 Distribution of Processed Meat and Seafood by Format: % Value 2011-2016
Table 13 Forecast Sales of Processed Meat and Seafood by Category: Volume 2016-2021
Table 14 Forecast Sales of Processed Meat and Seafood by Category: Value 2016-2021
Table 15 Forecast Sales of Processed Meat and Seafood by Category: % Volume Growth 2016-2021
Table 16 Forecast Sales of Processed Meat and Seafood by Category: % Value Growth 2016-2021
Agricola International SA in Packaged Food (romania)
Strategic Direction
Key Facts
Summary 1 Agricola International SA: Key Facts
Summary 2 Agricola International SA: Operational Indicators
Competitive Positioning
Summary 3 Agricola International SA: Competitive Position 2016
Cristim 2 Prodcom SRL in Packaged Food (romania)
Strategic Direction
Key Facts
Summary 4 Cristim 2 Prodcom SRL: Key Facts
Summary 5 Cristim 2 Prodcom SRL: Operational Indicators
Competitive Positioning
Summary 6 Cristim 2 Prodcom SRL: Competitive Position 2016
Kaufland Romania Scs in Packaged Food (romania)
Strategic Direction
Key Facts
Summary 7 Kaufland Romania SCS: Key Facts
Summary 8 Kaufland Romania SCS: Operational Indicators
Internet Strategy
Private Label
Summary 9 Kaufland Romania SCS: Private Label Portfolio
Competitive Positioning
Summary 10 Kaufland Romania SCS: Competitive Position 2016
Executive Summary
Quick Market Overview
Vat Reduction and Law 321/2009
Artisanal Domination and Private Label Consolidation
Dominance of Modern Grocery Retailers Continues
Anticipated Premiumisation and Growth
Key Trends and Developments
Ethical Labels Arrive in Romania
Better for You - Romanian Version of "free From" Trend
the Right Product for Everyone: Trend Towards Individualisation
5d Tastes
Foodservice: Key Trends and Developments
Headlines
Trends: Sales To Foodservice
Trends: Consumer Foodservice
Prospects
Category Data
Table 17 Foodservice Sales of Packaged Food by Category: Volume 2011-2016
Table 18 Foodservice Sales of Packaged Food by Category: % Volume Growth 2011-2016
Table 19 Forecast Foodservice Sales of Packaged Food by Category: Volume 2016-2021
Table 20 Forecast Foodservice Sales of Packaged Food by Category: % Volume Growth 2016-2021
Market Data
Table 21 Sales of Packaged Food by Category: Volume 2011-2016
Table 22 Sales of Packaged Food by Category: Value 2011-2016
Table 23 Sales of Packaged Food by Category: % Volume Growth 2011-2016
Table 24 Sales of Packaged Food by Category: % Value Growth 2011-2016
Table 25 GBO Company Shares of Packaged Food: % Value 2012-2016
Table 26 NBO Company Shares of Packaged Food: % Value 2012-2016
Table 27 LBN Brand Shares of Packaged Food: % Value 2013-2016
Table 28 Penetration of Private Label by Category: % Value 2011-2016
Table 29 Distribution of Packaged Food by Format: % Value 2011-2016
Table 30 Distribution of Packaged Food by Format and Category: % Value 2016
Table 31 Forecast Sales of Packaged Food by Category: Volume 2016-2021
Table 32 Forecast Sales of Packaged Food by Category: Value 2016-2021
Table 33 Forecast Sales of Packaged Food by Category: % Volume Growth 2016-2021
Table 34 Forecast Sales of Packaged Food by Category: % Value Growth 2016-2021
Definitions
Sources
Summary 11 Research Sources












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