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Menswear in Ukraine

  • February 2016
  • -
  • Euromonitor International
  • -
  • 30 pages

In 2015 Ukrainian men faced rising expenses with growing prices on a number of products and services caused by significant devaluations of the local currency in both 2014 and 2015. Budgets became tighter and menswear turned out in the list of products not bearing the status of first necessity products. Expenditure on menswear declined with volume sales falling by 25% (excluding the Crimea and eastern regions). Men preferred wearing already available apparel in good condition rather than chasing...

Euromonitor International's Menswear in Ukraine report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2011-2015 and analysis by distribution format allowing you to identify the sectors driving growth. It identifies the leading companies, leading brands, and offers strategic analysis of key factors influencing the market. Forecasts to 2020 illustrate how the market is set to change.

Product coverage: Men's Nightwear, Men's Outerwear, Men's Swimwear, Men's Underwear.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Menswear market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Table Of Contents

Menswear in Ukraine
MENSWEAR IN UKRAINE
Euromonitor International
February 2016

LIST OF CONTENTS AND TABLES

Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 1 Sales of Menswear: Volume 2010-2015
Table 2 Sales of Menswear: Value 2010-2015
Table 3 Sales of Menswear: % Volume Growth 2010-2015
Table 4 Sales of Menswear: % Value Growth 2010-2015
Table 5 NBO Company Shares of Menswear: % Value 2011-2015
Table 6 LBN Brand Shares of Menswear: % Value 2012-2015
Table 7 NBO Company Shares of Men's Nightwear: % Value 2011-2015
Table 8 LBN Brand Shares of Men's Nightwear: % Value 2012-2015
Table 9 NBO Company Shares of Men's Outerwear: % Value 2011-2015
Table 10 LBN Brand Shares of Men's Outerwear: % Value 2012-2015
Table 11 NBO Company Shares of Men's Swimwear: % Value 2011-2015
Table 12 LBN Brand Shares of Men's Swimwear: % Value 2012-2015
Table 13 NBO Company Shares of Men's Underwear: % Value 2011-2015
Table 14 LBN Brand Shares of Men's Underwear: % Value 2012-2015
Table 15 Forecast Sales of Menswear: Volume 2015-2020
Table 16 Forecast Sales of Menswear: Value 2015-2020
Table 17 Forecast Sales of Menswear: % Volume Growth 2015-2020
Table 18 Forecast Sales of Menswear: % Value Growth 2015-2020
Adidas Ukraine Dp in Apparel and Footwear (ukraine)
Strategic Direction
Key Facts
Summary 1 adidas Ukraine DP: Key Facts
Summary 2 adidas Ukraine DP: Operational Indicators
Retail Operations
Summary 3 adidas Ukraine DP: Retail Operational Indicators
Internet Strategy
Chart 1 adidas Ukraine DP: adidas in Kyiv
Competitive Positioning
Summary 4 adidas Ukraine DP: Competitive Position 2015
Executive Summary
Apparel and Footwear Are Heavily Economised in 2015
Rising Prices Add To Value Sales Dynamics and Erode Consumption
Apparel and Footwear Is Characterised by Growing Fragmentation in 2015
Internet Retailers Demonstrate Contrasting Performance To Traditional Ones
Apparel and Footwear Does Not Have Bright Prospects in the Near Future in Ukraine
Key Trends and Developments
High Devaluation Hits Ukrainian Consumers' Spending Power
Internet Retailing Is Booming in Ukraine in Spite of the Overall Slowdown in Retailing
New Players Temporarily Refrain From Entry Into Ukraine
Market Data
Table 19 Sales of Apparel and Footwear by Category: Volume 2010-2015
Table 20 Sales of Apparel and Footwear by Category: Value 2010-2015
Table 21 Sales of Apparel and Footwear by Category: % Volume Growth 2010-2015
Table 22 Sales of Apparel and Footwear by Category: % Value Growth 2010-2015
Table 23 NBO Company Shares of Apparel and Footwear: % Value 2011-2015
Table 24 LBN Brand Shares of Apparel and Footwear: % Value 2012-2015
Table 25 Distribution of Apparel and Footwear by Format: % Value 2010-2015
Table 26 Distribution of Apparel and Footwear by Format and Category: % Value 2015
Table 27 Forecast Sales of Apparel and Footwear by Category: Volume 2015-2020
Table 28 Forecast Sales of Apparel and Footwear by Category: Value 2015-2020
Table 29 Forecast Sales of Apparel and Footwear by Category: % Volume Growth 2015-2020
Table 30 Forecast Sales of Apparel and Footwear by Category: % Value Growth 2015-2020
Definitions
Sources
Summary 5 Research Sources












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