Table of Contents
Bottled water saw a positive performance in 2015, because more Germans were trying to live healthier lifestyles. The category recorded growth in both off-trade current value terms and volume terms in 2015. Compared with the review period CAGRs, however, these were slightly weaker performances. The wide product variety and good availability of bottled water, for example in non-grocery retailers or vending machines, helped to maximise sales for consumption on-the-go. There is still some potential...
Euromonitor International's Bottled Water in Germany report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2011-2015), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they legislative, distribution, packaging or pricing issues. Forecasts to 2020 illustrate how the market is set to change.
Product coverage: Carbonated Bottled Water, Flavoured Bottled Water, Functional Bottled Water, Still Bottled Water.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
* Get a detailed picture of the Bottled Water market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.
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