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Soft Drinks in Vietnam, Euromonitor International

  • February 2016
  • -
  • Euromonitor International
  • -
  • 89 pages

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Soft drinks recorded strong off-trade current value and volume growth during 2015, with the former continuing to grow at a slightly faster pace. The positive economic conditions in Vietnam in 2015 boosted consumers’ confidence in spending, thus contributing to the good performance of soft drinks. This also raised the unit prices of soft drinks, with consumers keen to pay more for sophisticated innovations. Rising raw materials costs was another factor contributing to higher prices. On the other...

Euromonitor International's Soft Drinks in Vietnam report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2011-2015), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they legislative, distribution, packaging or pricing issues. Forecasts to 2020 illustrate how the market is set to change.

Product coverage: Asian Speciality Drinks, Bottled Water, Carbonates, Concentrates, Juice, RTD Coffee, RTD Tea, Sports and Energy Drinks.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Soft Drinks market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

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Related Market Segments :

Soft Drink
Beverage

ref:plp2016

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