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Womenswear in France, Euromonitor International

  • February 2016
  • -
  • Euromonitor International
  • -
  • 37 pages

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Womenswear recorded static volume growth for the second consecutive year in 2015. However, value sales of womenswear continued to decline as the average unit price in the category remained on a downwards trend. This can be explained by the success of low-price brands such as Primark, but also the increasing use of price promotions among retailers, especially in the periods immediately preceding annual winter and summer sales. Women are also purchasing apparel over the internet more regularly...

Euromonitor International's Womenswear in France report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2011-2015 and analysis by distribution format allowing you to identify the sectors driving growth. It identifies the leading companies, leading brands, and offers strategic analysis of key factors influencing the market. Forecasts to 2020 illustrate how the market is set to change.

Product coverage: Women's Nightwear, Women's Outerwear, Women's Swimwear, Women's Underwear.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Womenswear market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

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