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The Global Rise of the Can’t Cook Gourmet

  • February 2016
  • -
  • Euromonitor International
  • -
  • 39 pages

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While more consumers self-identify as foodies, with a strong interest in exotic and gourmet foods, there is also a rise in the number of consumers who can’t, or won’t, cook for themselves. Drawing from a wide range of Euromonitor International survey, market and demographic data, this first report in a series of two aims to pinpoint and locate the deskilled foodie, and look at the implications of this for industries from packaged food to restaurants, kitchenware and kitchen appliances.

Strategy Briefings offer unique insight into emerging trends world-wide. Aimed squarely at strategists and planners, they draw on Euromonitor International’s vast information resources to give top line insight across markets and within consumer segments. Written by some of our most experienced analysts, they are designed as provocations for senior management to use in their own forum, allowing them to stand back and reflect on the behaviour and motivation driving global markets today and tomorrow

Product coverage: <|Products|>
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?• Identify factors driving change now and in the future
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• Take a step back from micro trends
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