1. Market Research
  2. > Telecom Market Trends

Vietnam - Telecoms, Mobile, Broadband and Digital Media - Statistics and Analyses

  • March 2017
  • 78 pages
  • Paul Budde Communication Pty Ltd
Report ID: 3695233

Summary

Table of Contents

Search Inside

Mobile Broadband Driving Vietnam’s Internet Growth

After peaking in 2009 Vietnam’s fixed line market in Vietnam has seen a significant decline. Market penetration has fallen from 20.1% in 2009 to 10.5% in 2012 and 5.7% in 2016.

In the meantime, having come late to the internet, Vietnam is finally embracing the higher access speeds offered by the various broadband platforms. Although there has been a surge in subscriber numbers, fixed broadband remains a relatively small but expanding market segment. Most significantly, the arrival of mobile broadband has seen widespread access to faster internet speeds.

Vietnam’s mobile market has grown strongly over the last decade, evidence that the competition model the government has put in place, although with some limitations, has been working. At the same time, demand for new mobile services appeared to have dropped and growth had generally slowed. There has been a gradual shift to value added services, with the arrival of 3G and 3G+ and ahead of the launch of 4G.

The highly competitive nature of Vietnam’s mobile segment is due in no small part to it being opened up to new players, importantly including some with no involvement of the state-owned VNPT. As with most other Asian mobile markets, growth in Vietnam was boosted by the early introduction of prepaid mobile services and prepaid remains a vital component of the business today.

Viettel is the largest mobile operator in Vietnam with over 40% market share, followed by MobiFone VTNL-Vinaphone and Vietnamobile. The Vietnamese mobile market has shown moderate growth over the past few years, increasing from mobile penetration of 135% in 2013 to 147% in 2016. However over the past two years the market has reached a saturation point, as mobile growth slow significantly. Further slow growth is expected to continue over the next five years to 2021. By that time penetration is expected to reach over 150%.

The initial roll-out of fixed broadband services win Vietnam as followed by a strong surge in growth; however, broadband remained a small but expanding market segment. It needed a stronger market focus by the providers; this seemed to have finally happened with the arrival of mobile broadband. As with other developing markets in Asia, there has been major shift in Vietnam’s broadband market with the widespread adoption of mobile broadband, with lower tariffs, ready availability and the convenience of mobility being the big attractions. Mobile broadband has been growing strongly in Vietnam over the past five years. Penetration has increased from 14% in 2011 to 31% in 2014 and 43% in 2016. Further strong growth is predicted over the next five years to 2021.
The fixed broadband subscriber market in Vietnam has been growing moderately over the past few years from a relatively small base. Penetration has increased from 6% in 2013 to 8% in 2015 and 9% in 2016. Fixed broadband penetration is predicted to grow moderately over the next five years, reaching between 14% and 17% by 2021.

Incumbent operator VNPT has been leading Vietnam’s charge into the broadband market. It has doing this largely as part of its Next Generation Network (NGN) development.
In the meantime, the digital economy in Vietnam has been flourishing, although its reach may not be as great as government policy would wish. The government has been the driving force behind the country’s move into the age of the digital economy. It has been constantly emphasising the need to use e-commerce to improve the country’s economic competitiveness. The government has also been particularly active in the development of cyber laws, no doubt because of its deeply ingrained political culture of central control. On another related front, Vietnam is moving quickly towards the digitalisation of TV broadcasting. A strategy plan for conversion to digital TV should see the country’s television stations broadcasting completely digital by 2020.

Key developments:
- Vietnam’s broadband market is growing strongly, on the back of the mobile broadband sector;
- fibre-based broadband subscribers continue to grow strongly.
- The MIC has set 2017 as the target date for introducing Mobile Number Portability (MNP).
- Viettel Telecom announced plans to launch its 4G LTE network.
- Vietnamobile, announced plans to expand the coverage of its 3G network nationwide.
- after a long period of low fixed broadband penetration, the market has started to grow strongly;
- most significantly, fibre-based broadband (FttH) subscribers have been growing rapidly;
- DSL technology continues to support the majority of fixed broadband services;
- the MIC issued a set of digital TV standards ahead of the planned digitalisation.

Companies mentioned in this report:
VNPT; Vinaphone; Mobifone; Viettel; S-Fone; Viettel; Vietnamobile

Get Industry Insights. Simply.

  • Latest reports & slideshows with insights from top research analysts
  • 60 Million searchable statistics with tables, figures & datasets
  • More than 25,000 trusted sources
  • Single User License — provides access to the report by one individual.
  • Department License — allows you to share the report with up to 5 users
  • Site License — allows the report to be shared amongst all employees in a defined country
  • Corporate License — allows for complete access, globally.

Veronica helps you find the right report:

Testimonials

The research specialist advised us on the best content for our needs and provided a great report and follow-up, thanks very much we shall look at ReportLinker in the future.

Kate Merrick

Global Marketing Manager at
Eurotherm by Schneider Electric

We were impressed with the support that ReportLinker’s research specialists’ team provided. The report we purchased was useful and provided exactly what we want.

Category Manager at
Ikea

ReportLinker gave access to reliable and useful data while avoiding dispersing resources and spending too much time on unnecessary research.

Executive Director at
PwC Advisory

The customer service was fast, responsive, and 100% professional in all my dealings (...) If we have more research needs, I'll certainly prioritize working with ReportLinker!

Scott Griffith

Vice President Marketing at
Maurice Sporting Goods

The research specialist provided prompt, helpful instructions for accessing ReportLinker's product. He also followed up to make sure everything went smoothly and to ensure an easy transition to the next stage of my research

Jessica P Huffman

Research Associate at
American Transportation Research Institute

Excellent customer service. Very responsive and fast.

Director, Corporate Strategy at
Ingredion

I reached out to ReportLinker for a detailed market study on the Air Treatment industry. The quality of the report, the research specialist’s willingness to solve my queries exceeded my expectations. I would definitely recommend ReportLinker for in-depth industry information.

Mariana Mendoza

Global Platform Senior Manager at
Whirlpool Corporation

Thanks! I like what you've provided and will certainly come back if I need to do further research works.

Bee Hin Png

CEO at
LDR Pte Ltd

The research specialist advised us on the best content for our needs and provided a great report and follow-up, thanks very much we shall look at ReportLinker in the future.

Kate Merrick

Global Marketing Manager at
Eurotherm by Schneider Electric

Purchase Reports From Reputable Market Research Publishers

Middle East and North Africa telecoms market: interim forecast update 2016–2021

  • $ 7999
  • Industry report
  • March 2017
  • by Analysys Mason

This report provides: - an interim update of our 5-year forecast of more than 175 mobile and fixed KPIs for the Middle East and North Africa, as a whole and for 12 key countries, which was previously published ...

Developed Asia–Pacific telecoms market: interim forecast report 2016–2021

  • $ 7999
  • Industry report
  • March 2017
  • by Analysys Mason

"Telecoms retail revenue in developed Asia–Pacific will grow at a CAGR of 0.6% from 2015 to 2021 when it will reach USD178 billion." Mobile handset data, IoT, fixed broadband and IPTV revenue will continue ...

Wireless network data traffic in Sub-Saharan Africa: trends and forecasts 2016–2021

  • $ 7999
  • Industry report
  • March 2017
  • by Analysys Mason

"Cellular data traffic in Sub-Saharan Africa will be over 9 times higher in 2021 than in 2016 – this growth will be key to mobile operators' future prospects." Mobile network operators in Sub-Saharan ...


Download Unlimited Documents from Trusted Public Sources

Mobile Services Industry in Europe - Forecast

  • June 2017
    4 pages
  • Satellite  

  • Europe  

View report >

Telecom Industry in Europe

  • June 2017
    3 pages
  • Telecom  

  • Europe  

    United Kingdom  

    World  

View report >

Internet Services Industry in the US

  • June 2017
    11 pages
  • Internet Servic...  

  • United States  

View report >

Related Market Segments :

Telecom
Broadband

ref:plp2017

Reportlinker.com © Copyright 2017. All rights reserved.

ReportLinker simplifies how Analysts and Decision Makers get industry data for their business.