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The Kroger Co. - Strategy and SWOT Report

  • February 2016
  • -
  • MarketLine
  • -
  • 37 pages


The Kroger Co. - Strategy and SWOT Report, is a source of comprehensive company data and information. The report covers the company’s structure, operation, SWOT analysis, product and service offerings and corporate actions, providing a 360? view of the company.


- Detailed information on The Kroger Co. required for business and competitor intelligence needs

- A study of the major internal and external factors affecting The Kroger Co. in the form of a SWOT analysis

- An in-depth view of the business model of The Kroger Co. including a breakdown and examination of key business segments

- Intelligence on The Kroger Co.’s mergers and acquisitions (M&A), strategic partnerships and alliances, capital raising, private equity transactions, and financial and legal advisors

- News about The Kroger Co., such as business expansion, restructuring, and contract wins

- Large number of easy-to-grasp charts and graphs that present important data and key trends


The Kroger Co. (Kroger or 'the company') is a grocery retail chain in the US. The company operates supermarkets and multi-department stores under a number of banners including Kroger, City Market, Dillons, Food 4 Less, Fred Meyer, Fry’s, Harris Teeter, Jay C, King Soopers, QFC, Ralphs and Smith’s. Kroger primarily operates in the US. It is headquartered in Cincinnati, Ohio and employed about 400,000 people as of January 31, 2015. The company recorded revenues of $108,465 million during the financial year ended January 2015 (FY2015), an increase of 10.3% over FY2014. The operating profit of the company was $3,137 million in FY2015, an increase of 15.1% over FY2014. The net profit of the company was $1,728 million in FY2015, an increase of 13.8% over FY2014.

Reasons to Purchase:

- Gain understanding of The Kroger Co. and the factors that influence its strategies

- Track strategic initiatives of the company and latest corporate news and actions

- Assess The Kroger Co. as a prospective partner, vendor or supplier

- Support sales activities by understanding your customers' businesses better

- Stay up to date on The Kroger Co.’s business structure, strategy and prospects

Table Of Contents

The Kroger Co. - Strategy and SWOT Report
Company Overview
Business Description
Key Employees and Biographies
Company View
Locations and Subsidiaries
SWOT Analysis
Revenue Analysis
Key Competitors
Major Products and Services

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