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Masco Corporation - Strategy and SWOT Report

  • December 2015
  • -
  • MarketLine
  • -
  • 28 pages


Masco Corporation - Strategy and SWOT Report, is a source of comprehensive company data and information. The report covers the company’s structure, operation, SWOT analysis, product and service offerings and corporate actions, providing a 360? view of the company.


- Detailed information on Masco Corporation required for business and competitor intelligence needs

- A study of the major internal and external factors affecting Masco Corporation in the form of a SWOT analysis

- An in-depth view of the business model of Masco Corporation including a breakdown and examination of key business segments

- Intelligence on Masco Corporation’s mergers and acquisitions (M&A), strategic partnerships and alliances, capital raising, private equity transactions, and financial and legal advisors

- News about Masco Corporation, such as business expansion, restructuring, and contract wins

- Large number of easy-to-grasp charts and graphs that present important data and key trends


Masco Corporation (Masco or ‘the company’) manufactures, distributes and installs home improvement and building products for the home improvement and new home construction markets. The company’s product portfolio comprises faucets, cabinets, architectural coatings and windows. It also provides a range of services, including installation of insulation and other building products. The company primarily operates in the Americas and Europe. Masco is headquartered in Taylor, Michigan, and employed approximately 32,000 people as on December 31, 2014. The company recorded revenues of $8,521 million during the financial year ended December 2014 (FY2014), an increase of 4.3% over FY2013. The operating profit of the company was $788 million during FY2014, an increase of 17.1% over FY2013. The net profit was $856 million in FY2014, an increase of 197.2% over FY2013*. *Net profit is higher than operating profit due to income tax loss benefit.

Reasons to Purchase:

- Gain understanding of Masco Corporation and the factors that influence its strategies

- Track strategic initiatives of the company and latest corporate news and actions

- Assess Masco Corporation as a prospective partner, vendor or supplier

- Support sales activities by understanding your customers' businesses better

- Stay up to date on Masco Corporation’s business structure, strategy and prospects

Table Of Contents

Masco Corporation - Strategy and SWOT Report
Company Overview
Business Description
Key Employees and Biographies
Company View
Locations and Subsidiaries
SWOT Analysis
Revenue Analysis
Key Competitors
Major Products and Services

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