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Customer & trade perception of compressors - Ingersoll Rand - ValueNotes BrandMeter 2015

  • March 2016
  • 29 pages
  • ValueNotes Database Pvt. Ltd.
Report ID: 3696497

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ValueNotes Brandmeter is a quick-access tool providing insights on how customers and trade partners perceive various industrial compressor brands in India.

- An unbiased and independent report based on 300+ interviews with end-users and trade participants
- Companies are ranked by customers and the trade across parameters such as product quality, energy efficiency, after-sales service, quality of air output, compressor life, product availability, brand image, value for money, design & customization, and product warranty
- Product- and brand-wise buying preferences across regions and end-user industries in India
- End-user industries include automobile, cement, chemical, food and beverages, pharmaceuticals, power, steel, textiles

This report highlights the overall perception of Ingersoll Rand compressors, including end-users’ and the trade’s perception of the company’s reciprocating and screw compressors. Ingersoll Rand has been ranked by various purchasing criteria and by the end-use industries. Key areas of concern for end-users and the trade about the brand have also been captured.

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