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  5. > Hot Melt Adhesives Market by Product Type , by Application , by Region - Global Trends & Forecast to 2020

“The increasing need for high standard performance across all modern applications is driving the market for hot melt adhesives “

The global hot melt adhesives market is projected to reach USD 9.64 billion by 2020, registering a CAGR of 5.73% between 2015 and 2020. Shift from the traditional solvent-based adhesives toward the use of high-performance products such as hot melts globally is one of the key reasons for the growth of the hot melt adhesives market. The major reasons for this shift are that while using HMAs volatile organic compounds are reduced or eliminated and HMAs has long shelf life and usually can be disposed of without special precautions.

“Polyurethane: The fastest-growing product type for hot melt adhesives”

Polyurethane is the fastest-growing product type, as it is helpful in bonding non porous materials such as metal to wood or mirrors to walls. The other major advantage of polyurethane is that it does not contain solvents and is a low volatile organic compound producer which allows it be used as a raw material in manufacturing of hot melt adhesives. The polyurethane hot melt adhesives are used in end-use industries such as shoe making, paper packaging, and bookbinding.

“Asia-Pacific: The fastest-growing market for hot melt adhesives”

Asia-Pacific is estimated to be the fastest-growing market for hot melt adhesives market. The growth of the market in the region is attributed to expansion of production capacity, high demand for end-use products, and others. With the recent expansion activities by key players in the Asia-Pacific region; the demand for hot melt adhesives in this region is projected to register the highest CAGR between 2015 and 2020.
This study has been validated through primaries conducted with various industry experts globally.

These primary sources have been divided under three categories: By Company; By Designation; and By Region.

- By Company Type- Tier 1- 34%, Tier 2- 33% and Tier 3- 33%
- By Designation- C Level- 12%, Director Level- 25% and Others- 63%
- By Region- North America- 12%, Europe- 12%, Asia-Pacific- 63%, and RoW- 13%

The report also provides company profiles and competitive strategies adopted by the major market players, such as The 3M Company (U.S.), Ashland Inc. (U.S.), Bostik S.A. (France), Dow Corning (U.S.), H.B. Fuller Company (U.S.), Henkel AG & Company (Germany), Jowat AG (Germany), Sika AG (Switzerland), and Toyobo Co., Ltd. (Japan) among others.

The report will help the market leaders/new entrants in this market in the following ways:

1. This report segments the hot melt adhesives market comprehensively and provides the closest approximations of the revenue for the overall market and the sub segments across the different verticals and regions.
2. The report helps stakeholders to understand the pulse of the market and provides them information on key market drivers, restraints, and opportunities.
3. This report helps stakeholders to better understand the competitor and gain more insights about the business. The competitive landscape section includes competitor ecosystem, new product developments, partnerships, mergers and acquisitions.

Table Of Contents

Hot Melt Adhesives Market by Product Type , by Application , by Region - Global Trends and Forecast to 2020
TABLE OF CONTENTS

1 INTRODUCTION 16
1.1 OBJECTIVES OF THE STUDY 16
1.2 MARKET DEFINITION 16
1.3 SCOPE OF THE MARKET 17
1.3.1 MARKETS COVERED 17
1.3.2 YEARS CONSIDERED IN THE REPORT 18
1.4 CURRENCY and PRICING 18
1.5 LIMITATIONS 18
1.6 STAKEHOLDERS 18
2 RESEARCH METHODOLOGY 19
2.1 RESEARCH DATA 19
2.1.1 SECONDARY DATA 21
2.1.1.1 Key data from secondary sources 21
2.1.2 PRIMARY DATA 22
2.1.2.1 Key data from primary sources 22
2.1.2.2 Key industry insights 23
2.1.2.3 Breakdown of primaries 23
2.2 MARKET SIZE ESTIMATION 24
2.3 MARKET BREAKDOWN AND DATA TRIANGULATION 27
2.4 RESEARCH ASSUMPTIONS 28
3 EXECUTIVE SUMMARY 29
4 PREMIUM INSIGHTS 33
4.1 GROWTH OPPORTUNITIES IN HMAS MARKET 33
4.2 HMAS MARKET - MAJOR TYPES 34
4.3 HMAS MARKET SHARE, BY TYPE and COUNTRY 35
4.4 HMAS MARKET, BY APPLICATION 36
4.5 LIFE CYCLE ANALYSIS, BY REGION 37
5 MARKET OVERVIEW 38
5.1 INTRODUCTION 39
5.2 SEGMENTATION 39
5.2.1 BY PRODUCT TYPE 39
5.2.2 BY APPLICATION 40
5.2.3 BY REGION 40

5.3 MARKET DYNAMICS 41
5.3.1 DRIVERS 41
5.3.1.1 Broad spectrum of end-use industries 41
5.3.1.2 HMAs are replacing other adhesive technologies 42
5.3.1.3 High demand of adhesives in Asia-Pacific 42
5.3.2 RESTRAINTS 43
5.3.2.1 Volatility in Raw Material Prices 43
5.3.2.2 Fluctuating economic cycles 43
5.3.3 OPPORTUNITIES 43
5.3.3.1 Booming packaging and non-woven disposables market in Asia-Pacific 44
5.3.4 WINNING IMPERATIVES 44
5.3.4.1 Increasing focus on growth and consolidation 44
5.3.4.2 Innovative product development to enhance bonding performance 45
6 INDUSTRY TRENDS 46
6.1 INTRODUCTION 46
6.2 VALUE CHAIN ANALYSIS 46
6.2.1 RAW MATERIAL SUPPLIERS FOR POLYMER BASE and ADDITIVES 47
6.2.2 HOT MELT ADHESIVES MANUFACTURERS 47
6.2.3 SUPPLIERS and DISTRIBUTORS 47
6.2.4 END-USE INDUSTRIES 47
6.3 PORTER'S FIVE FORCES ANALYSIS 48
6.3.1 BARGAINING POWER OF SUPPLIERS 48
6.3.2 THREAT OF NEW ENTRANTS 49
6.3.3 THREAT OF SUBSTITUTES 49
6.3.4 BARGAINING POWER OF BUYERS 50
6.3.5 INTENSITY OF RIVALRY 50
7 HMAS MARKET, BY PRODUCT TYPE 51
7.1 INTRODUCTION 52
7.2 ETHYLENE VINYL ACETATE 55
7.3 STYRENIC BLOCK COPOLYMERS 58
7.4 AMORPHOUS POLY ALPHA OLEFIN (APAO) 59
7.5 METALLOCENE PE (MPO) 61
7.6 OTHER POLYOLEFINS (POP, PE, ETC.) 62
7.7 POLYURETHANES 63
7.8 POLYAMIDE 65
7.9 OTHERS 67

8 HMAS MARKET, BY APPLICATION 69
8.1 INTRODUCTION 70
8.2 PACKAGING 72
8.3 NON-WOVEN/DISPOSABLES 74
8.4 PRESSURE-SENSITIVE APPLICATIONS 76
8.5 CONSTRUCTION and FURNITURE 78
8.6 BOOKBINDING 80
8.7 AUTOMOTIVE 81
8.8 OTHERS 82
9 HMAS MARKET, BY REGION 85
9.1 INTRODUCTION 86
9.2 NORTH AMERICA 88
9.2.1 U.S. 91
9.2.2 CANADA 94
9.2.3 MEXICO 96
9.3 EUROPE 98
9.3.1 GERMANY 101
9.3.2 FRANCE 103
9.3.3 U.K. 105
9.3.4 ITALY 108
9.3.5 REST OF EUROPE 110
9.4 ASIA-PACIFIC 112
9.4.1 CHINA 116
9.4.2 JAPAN 118
9.4.3 INDIA 120
9.4.4 SOUTH KOREA 123
9.4.5 REST OF ASIA-PACIFIC 125
9.5 ROW 127
9.5.1 MIDDLE EAST 130
9.5.2 BRAZIL 132
9.5.3 SOUTH AFRICA 135
9.5.4 OTHER COUNTRIES IN ROW 137
10 COMPETITIVE LANDSCAPE 139
10.1 OVERVIEW 139
10.2 COMPETITIVE SITUATIONS and TRENDS 140
10.2.1 NEW PRODUCT LAUNCHES 141
10.2.2 EXPANSIONS 142
10.2.3 ACQUISITIONS 142
10.2.4 AGREEMENTS 143
11 COMPANY PROFILES 144
(Overview, Financial*, Products and Services, Strategy, and Developments)
11.1 INTRODUCTION 144
11.2 THE 3M COMPANY 145
11.3 HENKEL AG 148
11.4 AVERY DENNISON CORPORATION 151
11.5 ASHLAND INC. 154
11.6 H. B. FULLER COMPANY 157
11.7 DOW CORNING CORPORATION 160
11.8 HUNTSMAN CORPORATION 163
11.9 SIKA AG 165
11.10 HEXCEL CORPORATION 167
11.11 TOYOBO CO. LTD 169
11.12 AMERICAN CHEMICAL INC. 171
11.13 BEARDOW and ADAMS (ADHESIVES) LTD. 173
11.14 BOSTIK INC. 175
11.15 COSTCHEM SRL 177
11.16 DYNEA OY 178
11.17 EVANS ADHESIVE CORPORATION LTD. 179
11.18 JOWAT AG 180
11.19 WISDOM ADHESIVES 182
11.20 WORTHEN INDUSTRIES, INC. 184
*Details might not be captured in case of unlisted companies.
12 APPENDIX 185
12.1 RECENT DEVELOPMENTS 185
12.2 DISCUSSION GUIDE 186
12.3 INTRODUCING RT: REAL TIME MARKET INTELLIGENCE 190
12.4 AVAILABLE CUSTOMIZATIONS 191
12.5 RELATED REPORTS 192

LIST OF TABLES

TABLE 1 MARKET SEGMENTATION: BY PRODUCT TYPE 39
TABLE 2 HMAS MARKET, BY APPLICATION 40
TABLE 3 HMAS MARKET SIZE, BY TYPE, 2013-2020 (USD MILLION) 53
TABLE 4 HMAS MARKET SIZE, BY TYPE, 2013-2020 (KILOTON) 55
TABLE 5 EVA HMAS MARKET SIZE, BY REGION 2013-2020 (USD MILLION) 56
TABLE 6 EVA HMAS MARKET SIZE, BY REGION, 2013-2020 (KILOTON) 57
TABLE 7 SBC HMAS MARKET SIZE, BY REGION, 2013-2020 (USD MILLION) 58
TABLE 8 SBC HMAS MARKET SIZE, BY REGION, 2013-2020 (KILOTON) 59
TABLE 9 APAO HMAS MARKET SIZE, BY REGION, 2013-2020 (USD MILLION) 60
TABLE 10 APAO HMAS MARKET SIZE, BY REGION, 2013-2020 (KILOTON) 61
TABLE 11 MPO HMAS MARKET SIZE, BY REGION, 2013-2020 (USD MILLION) 61
TABLE 12 MPO HMAS MARKET SIZE, BY REGION, 2013-2020 (KILOTON) 62
TABLE 13 OTHER POLYOLEFINS HMAS MARKET SIZE, BY REGION, 2013-2020 (USD MILLION) 62
TABLE 14 OTHER POLYOLEFINS HMAS MARKET SIZE, BY REGION, 2013-2020 (KILOTON) 63
TABLE 15 POLYURETHANE HMAS MARKET SIZE, BY REGION, 2013-2020 (USD MILLION) 64
TABLE 16 POLYURETHANE HMAS MARKET SIZE, BY REGION, 2013-2020 (KILOTON) 65
TABLE 17 POLYAMIDE HMAS MARKET SIZE, BY REGION, 2013-2020 (USD MILLION) 66
TABLE 18 POLYAMIDE HMAS MARKET SIZE, BY REGION, 2013-2020 (KILOTON) 67
TABLE 19 OTHER HMAS MARKET SIZE, BY REGION, 2013-2020 (USD MILLION) 68
TABLE 20 OTHER HMAS MARKET SIZE, BY REGION, 2013-2020 (KILOTON) 68
TABLE 21 HMAS MARKET SIZE, BY APPLICATION, 2013-2020 (USD MILLION) 70
TABLE 22 HMAS MARKET SIZE, BY APPLICATION, 2013-2020 (KILOTON) 71
TABLE 23 HMAS MARKET SIZE IN PACKAGING, BY REGION, 2013-2020 (USD MILLION) 73
TABLE 24 HMAS MARKET SIZE IN PACKAGING, BY REGION, 2013-2020 (KILOTON) 73
TABLE 25 HMAS MARKET SIZE IN NON-WOVEN/DISPOSABLES, BY REGION,
2013-2020 (USD MILLION) 74
TABLE 26 HMAS MARKET SIZE IN NON-WOVEN/DISPOSABLES, BY REGION,
2013-2020 (KILOTON) 75
TABLE 27 HMAS MARKET SIZE IN PRESSURE-SENSITIVE, BY REGION,
2013-2020 (USD MILLION) 77
TABLE 28 HMAS MARKET SIZE IN PRESSURE-SENSITIVE, BY REGION, 2013-2020 (KILOTON) 77
TABLE 29 HMAS MARKET SIZE IN CONSTRUCTION and FURNITURE, BY REGION,
2013-2020 (USD MILLION) 79
TABLE 30 HMAS MARKET SIZE IN CONSTRUCTION and FURNITURE, BY REGION,
2013-2020 (KILOTON) 79
TABLE 31 HMAS MARKET SIZE IN BOOKBINDING, BY REGION, 2013-2020 (USD MILLION) 81
TABLE 32 HMAS MARKET SIZE IN BOOKBINDING, BY REGION, 2013-2020 (KILOTON) 81
TABLE 33 HMAS MARKET SIZE IN AUTOMOTIVE, BY REGION, 2013-2020 (USD MILLION) 82
TABLE 34 HMAS MARKET SIZE IN AUTOMOTIVE, BY REGION, 2013-2020 (KILOTON) 82
TABLE 35 HMAS MARKET SIZE IN OTHER APPLICATIONS, BY REGION,
2013-2020 (USD MILLION) 83
TABLE 36 HMAS MARKET SIZE IN OTHER APPLICATIONS, BY REGION, 2013-2020 (KILOTON) 83
TABLE 37 HMAS MARKET SIZE, BY REGION, 2013-2020 (USD MILLION) 86
TABLE 38 HMAS MARKET SIZE, BY REGION, 2013-2020 (KILOTON) 86
TABLE 39 NORTH AMERICA: HMAS MARKET SIZE, BY COUNTRY, 2013-2020 (USD MILLION) 89
TABLE 40 NORTH AMERICA: HMAS MARKET SIZE, BY COUNTRY, 2013-2020 (KILOTON) 89
TABLE 41 NORTH AMERICA: HMAS MARKET SIZE, BY TYPE, 2013-2020 (USD MILLION) 89
TABLE 42 NORTH AMERICA: HMAS MARKET SIZE, BY TYPE, 2013-2020 (KILOTON) 90
TABLE 43 NORTH AMERICA: HMAS MARKET SIZE, BY APPLICATION,
2013-2020 (USD MILLION) 90
TABLE 44 NORTH AMERICA: HMAS MARKET SIZE, BY APPLICATION, 2013-2020 (KILOTON) 91
TABLE 45 U.S.: HMAS MARKET SIZE, BY TYPE, 2013-2020 (USD MILLION) 91
TABLE 46 U.S.: HMAS SIZE, BY TYPE, 2013-2020 (KILOTON) 92
TABLE 47 U.S.: HMAS SIZE, BY APPLICATION, 2013-2020 (USD MILLION) 92
TABLE 48 U.S.: HMAS MARKET SIZE, BY APPLICATION, 2013-2020 (KILOTON) 93
TABLE 49 CANADA: HMAS MARKET SIZE, BY TYPE, 2013-2020 (USD MILLION) 94
TABLE 50 CANADA: HMAS MARKET SIZE, BY TYPE, 2013-2020 (KILOTON) 94
TABLE 51 CANADA: HMAS MARKET SIZE, BY APPLICATION, 2013-2020 (USD MILLION) 95
TABLE 52 CANADA: HMAS MARKET SIZE, BY APPLICATION, 2013-2020 (KILOTON) 95
TABLE 53 MEXICO: HMAS MARKET SIZE, BY TYPE, 2013-2020 (USD MILLION) 96
TABLE 54 MEXICO: HMAS MARKET SIZE, BY TYPE, 2013-2020 (KILOTON) 96
TABLE 55 MEXICO: HMAS MARKET SIZE, BY APPLICATION, 2013-2020 (USD MILLION) 97
TABLE 56 MEXICO: HMAS MARKET SIZE, BY APPLICATION, 2013-2020 (KILOTON) 97
TABLE 57 EUROPE: HMAS MARKET SIZE, BY COUNTRY, 2013-2020 (USD MILLION) 99
TABLE 58 EUROPE: HMAS MARKET SIZE, BY COUNTRY, 2013-2020 (KILOTON) 99
TABLE 59 EUROPE: HMAS MARKET SIZE, BY TYPE, 2013-2020 (USD MILLION) 99
TABLE 60 EUROPE: HMAS MARKET SIZE, BY TYPE, 2013-2020 (KILOTON) 100
TABLE 61 EUROPE: HMAS MARKET SIZE, BY APPLICATION, 2013-2020 (USD MILLION) 100
TABLE 62 EUROPE: HMAS MARKET SIZE, BY APPLICATION, 2013-2020 (KILOTON) 101
TABLE 63 GERMANY: HMAS MARKET SIZE, BY TYPE, 2013-2020 (USD MILLION) 101
TABLE 64 GERMANY: HMAS MARKET SIZE, BY TYPE, 2013-2020 (KILOTON) 102
TABLE 65 GERMANY: HMAS MARKET SIZE, BY APPLICATION, 2013-2020 (USD MILLION) 102
TABLE 66 GERMANY: HMAS MARKET SIZE, BY APPLICATION, 2013-2020 (KILOTON) 103
TABLE 67 FRANCE: HMAS MARKET SIZE, BY TYPE, 2013-2020 (USD MILLION) 103
TABLE 68 FRANCE: HMAS MARKET SIZE, BY TYPE, 2013-2020 (KILOTON) 104
TABLE 69 FRANCE: HMAS MARKET SIZE, BY APPLICATION, 2013-2020 (USD MILLION) 104
TABLE 70 FRANCE: HMAS MARKET SIZE, BY APPLICATION, 2013-2020 (KILOTON) 105
TABLE 71 U.K.: HMAS MARKET SIZE, BY TYPE, 2013-2020 (USD MILLION) 106
TABLE 72 U.K.: HMAS MARKET SIZE, BY TYPE, 2013-2020 (KILOTON) 106
TABLE 73 U.K.: HMAS MARKET SIZE, BY APPLICATION, 2013-2020 (USD MILLION) 107
TABLE 74 U.K.: HMAS MARKET SIZE, BY APPLICATION, 2013-2020 (KILOTON) 107
TABLE 75 ITALY: HMAS MARKET SIZE, BY TYPE, 2013-2020 (USD MILLION) 108
TABLE 76 ITALY: HMAS MARKET SIZE, BY TYPE, 2013-2020 (KILOTON) 108
TABLE 77 ITALY: HMAS MARKET SIZE, BY APPLICATION, 2013-2020 (USD MILLION) 109
TABLE 78 ITALY: HMAS MARKET SIZE, BY APPLICATION, 2013-2020 (KILOTON) 109
TABLE 79 REST OF EUROPE: HMAS MARKET SIZE, BY TYPE, 2013-2020 (USD MILLION) 110
TABLE 80 REST OF EUROPE: HMAS MARKET SIZE, BY TYPE, 2013-2020 (KILOTON) 110
TABLE 81 REST OF EUROPE: HMAS MARKET SIZE, BY APPLICATION,
2013-2020 (USD MILLION) 111
TABLE 82 REST OF EUROPE: HMAS MARKET SIZE, BY APPLICATION, 2013-2020 (KILOTON) 111
TABLE 83 ASIA-PACIFIC: HMAS MARKET SIZE, BY COUNTRY, 2013-2020 (USD MILLION) 112
TABLE 84 ASIA-PACIFIC: HMAS MARKET SIZE, BY COUNTRY, 2013-2020 (KILOTON) 112
TABLE 85 ASIA-PACIFIC: HMAS MARKET SIZE, BY TYPE, 2013-2020 (USD MILLION) 114
TABLE 86 ASIA-PACIFIC: HMAS MARKET SIZE, BY TYPE, 2013-2020 (KILOTON) 114
TABLE 87 ASIA-PACIFIC: HMAS MARKET SIZE, BY APPLICATION, 2013-2020 (USD MILLION) 115
TABLE 88 ASIA-PACIFIC HOT MELT ADHESIVES MARKET SIZE, BY APPLICATION,
2013-2020 (KILOTON) 115
TABLE 89 CHINA: HMAS MARKET SIZE, BY TYPE, 2013-2020 (USD MILLION) 116
TABLE 90 CHINA: HMAS MARKET SIZE, BY TYPE, 2013-2020 (KILOTON) 117
TABLE 91 CHINA: HMAS MARKET SIZE, BY APPLICATION, 2013-2020 (USD MILLION) 117
TABLE 92 CHINA: HMAS MARKET SIZE, BY APPLICATION, 2013-2020 (KILOTON) 118
TABLE 93 JAPAN: HMAS MARKET SIZE, BY TYPE, 2013-2020 (USD MILLION) 118
TABLE 94 JAPAN: HMAS MARKET SIZE, BY TYPE, 2013-2020 (KILOTON) 119
TABLE 95 JAPAN: HMAS MARKET SIZE, BY APPLICATION, 2013-2020 (USD MILLION) 119
TABLE 96 JAPAN: HMAS MARKET SIZE, BY APPLICATION, 2013-2020 (KILOTON) 120
TABLE 97 INDIA: HMAS MARKET SIZE, BY TYPE, 2013-2020 (USD MILLION) 120
TABLE 98 INDIA: HMAS MARKET SIZE, BY TYPE, 2013-2020 (KILOTON) 121
TABLE 99 INDIA: HMAS MARKET SIZE, BY APPLICATION, 2013-2020 (USD MILLION) 121
TABLE 100 INDIA: HMAS MARKET SIZE, BY APPLICATION, 2013-2020 (KILOTON) 122
TABLE 101 SOUTH KOREA: HMAS MARKET SIZE, BY TYPE, 2013-2020 (USD MILLION) 123
TABLE 102 SOUTH KOREA: HMAS MARKET SIZE, BY TYPE, 2013-2020 (KILOTON) 123
TABLE 103 SOUTH KOREA: HMAS MARKET SIZE, BY APPLICATION, 2013-2020 (USD MILLION) 124
TABLE 104 SOUTH KOREA: HMAS MARKET SIZE, BY APPLICATION, 2013-2020 (KILOTON) 124
TABLE 105 REST OF ASIA-PACIFIC: HMAS MARKET SIZE, BY TYPE, 2013-2020 (USD MILLION) 125
TABLE 106 REST OF ASIA-PACIFIC: HMAS MARKET SIZE, BY TYPE, 2013-2020 (KILOTON) 125
TABLE 107 REST OF ASIA-PACIFIC: HMAS MARKET SIZE, BY APPLICATION,
2013-2020 (USD MILLION) 126
TABLE 108 REST OF ASIA-PACIFIC: HMAS MARKET SIZE, BY APPLICATION,
2013-2020 (KILOTON) 126
TABLE 109 ROW: HMAS MARKET SIZE, BY COUNTRY, 2013-2020 (USD MILLION) 127
TABLE 110 ROW: HMAS MARKET SIZE, BY COUNTRY, 2013-2020 (KILOTON) 128
TABLE 111 ROW: HMAS MARKET SIZE, BY TYPE, 2013-2020 (USD MILLION) 128
TABLE 112 ROW: HMAS MARKET SIZE, BY TYPE, 2013-2020 (KILOTON) 129
TABLE 113 ROW: HMAS MARKET SIZE, BY APPLICATION, 2013-2020 (USD MILLION) 129
TABLE 114 ROW: HMAS MARKET SIZE, BY APPLICATION, 2013-2020 KILOTON) 130
TABLE 115 MIDDLE EAST: HMAS MARKET SIZE, BY TYPE, 2013-2020 (USD MILLION) 130
TABLE 116 MIDDLE EAST: HMAS MARKET SIZE, BY TYPE, 2013-2020 (KILOTON) 131
TABLE 117 MIDDLE EAST: HMAS MARKET SIZE, BY APPLICATION, 2013-2020 (USD MILLION) 131
TABLE 118 MIDDLE EAST: HMAS MARKET SIZE, BY APPLICATION, 2013-2020 (KILOTON) 132
TABLE 119 BRAZIL: HMAS MARKET SIZE, BY TYPE, 2013-2020 (USD MILLION) 132
TABLE 120 BRAZIL: HMAS MARKET SIZE, BY TYPE, 2013-2020 (KILOTON) 133
TABLE 121 BRAZIL: HMAS MARKET SIZE, BY APPLICATION, 2013-2020 (USD MILLION) 133
TABLE 122 BRAZIL: HMAS MARKET SIZE, BY APPLICATION, 2013-2020 (KILOTON) 134
TABLE 123 SOUTH AFRICA: HMAS MARKET SIZE, BY TYPE, 2013-2020 (USD MILLION) 135
TABLE 124 SOUTH AFRICA: HMAS MARKET SIZE, BY TYPE, 2013-2020 (KILOTON) 135
TABLE 125 SOUTH AFRICA: HMAS MARKET SIZE, BY APPLICATION, 2013-2020 (USD MILLION) 136
TABLE 126 SOUTH AFRICA: HMAS MARKET SIZE, BY APPLICATION, 2013-2020 (KILOTON) 136
TABLE 127 OTHERS: HMAS MARKET SIZE, BY TYPE, 2013-2020 (USD MILLION) 137
TABLE 128 OTHERS: HMAS MARKET SIZE, BY TYPE, 2013-2020 (KILOTON) 137
TABLE 129 OTHERS: HMAS MARKET SIZE, BY APPLICATION, 2013-2020 ( USD MILLION) 138
TABLE 130 OTHERS: HMAS MARKET SIZE, BY APPLICATION, 2013-2020 (KILOTON) 138
TABLE 131 NEW PRODUCT LAUNCHES, 2011-2015 141
TABLE 132 EXPANSIONS, 2011-2015 142
TABLE 133 MERGERS and ACQUISITIONS, 2011-2015 142
TABLE 134 COLLABORATIONS, 2011-2015 143

LIST OF FIGURES

FIGURE 1 HMAS MARKET SEGMENTATION 17
FIGURE 2 HMAS MARKET: RESEARCH DESIGN 19
FIGURE 3 BREAKDOWN OF PRIMARY INTERVIEWS: 23
FIGURE 4 MARKET SIZE ESTIMATION METHODOLOGY: BOTTOM-UP APPROACH 25
FIGURE 5 MARKET SIZE ESTIMATION METHODOLOGY: TOP-DOWN APPROACH 26
FIGURE 6 DATA TRIANGULATION METHODOLOGY 27
FIGURE 7 EVA HMAS ARE EXPECTED TO DRIVE THE MARKET 30
FIGURE 8 HMAS REGIONAL MARKET SHARE (VOLUME), 2015 31
FIGURE 9 ASIA-PACIFIC TO DOMINATE EVA HMAS MARKET 32
FIGURE 10 HMAS MARKET TO REGISTER A MODERATE GROWTH BETWEEN 2015 and 2020 33
FIGURE 11 POLYURETHANE PROJECTED TO BE THE FASTEST-GROWING HMAS TYPE BETWEEN 2015 and 2020 34
FIGURE 12 EVA ACCOUNTED FOR THE LARGEST SHARE FOLLOWED BY STYRENIC BLOCK COPOLYMERS IN HMAS MARKET 35
FIGURE 13 ASIA-PACIFIC IS ESTIMATED TO DOMINATE THE HMAS MARKET SHARE, BY APPLICATION, IN TERMS OF VALUE IN 2015 36
FIGURE 14 ASIA-PACIFIC IS ESTIMATED TO GROW AT A HIGHER RATE IN COMPARISON WITH OTHER REGIONS 37
FIGURE 15 MARKET SEGMENTATION, BY REGION 40
FIGURE 16 HMAS MARKET: MARKET DYNAMICS 41
FIGURE 17 VALUE CHAIN ANALYSIS OF THE HMAS MARKET 46
FIGURE 18 PORTER'S FIVE FORCES ANALYSIS FOR THE HMAS MARKET 48
FIGURE 19 CLASSIFICATION OF HMAS 52
FIGURE 20 EVA HAS THE LARGEST MARKET SIZE IN THE HMAS MARKET 54
FIGURE 21 ASIA-PACIFIC DOMINATES EVA SEGMENT FOR THE HMAS MARKET, DURING THE FORECAST PERIOD 56
FIGURE 22 ASIA-PACIFIC TO BE THE FASTEST-GROWING REGION FOR THE SBC MARKET 58
FIGURE 23 ASIA-PACIFIC TO REGISTER THE HIGHEST CAGR, 2015-2020 60
FIGURE 24 ASIA-PACIFIC LED THE POLYURETHANE HMAS MARKET 64
FIGURE 25 ASIA-PACIFIC LED THE POLYAMIDE HMAS MARKET DURING THE FORECAST PERIOD 66
FIGURE 26 ASIA-PACIFIC DOMINATES THE OTHERS MARKET DURING THE FORECAST PERIOD 67
FIGURE 27 HMAS MARKET SEGMENTATION, BY APPLICATION 71
FIGURE 28 ASIA-PACIFIC TO DOMINATE PACKAGING APPLICATION (2015-2020) 72
FIGURE 29 ASIA-PACIFIC DOMINATES THE NON-WOVEN/DISPOSABLES SEGMENT 74
FIGURE 30 ASIA-PACIFIC PROJECTED TO WITNESS THE HIGHEST CAGR (2015-2020) 76
FIGURE 31 ASIA-PACIFIC TO BE THE FASTEST-GROWING REGION FOR HMAS IN THE CONSTRUCTION and FURNITURE APPLICATION 78
FIGURE 32 ASIA PACIFIC TO DOMINATE THE BOOKBINDING APPLICATION DURING THE FORECAST PERIOD 80
FIGURE 33 EUROPE: THE SECOND LARGEST MARKET FOR HMA IN OTHER APPLICATIONS 83
FIGURE 34 ASIA-PACIFIC TO REGISTER THE FASTEST CAGR FOR ALL MAJOR HMAS APPLICATIONS, 2015-2020 87
FIGURE 35 THE U.S., THE LARGEST MARKET FOR HMA IN NORTH AMERICA 88
FIGURE 36 HMAS MARKET DOMINATED BY SECTORS RELATED TO CONSUMER PRODUCTS 98
FIGURE 37 ASIA-PACIFIC HMAS MARKET SNAPSHOT: CHINA TO BE THE MOST LUCRATIVE MARKET 113
FIGURE 38 ROW HMA MARKET SCENARIO 127
FIGURE 39 NEW PRODUCT LAUNCH: LEADING APPROACH OF KEY PLAYERS 139
FIGURE 40 NEW PRODUCT LAUNCH FUELED GROWTH OF HOT MELT ADHESIVES PRODUCTS FROM 2011 TO 2015 140
FIGURE 41 NEW PRODUCT LAUNCH: THE KEY STRATEGY, 2011-2015 141
FIGURE 42 REGIONAL REVENUE MIX OF LEADING MARKET PLAYERS 144
FIGURE 43 3M : COMPANY SNAPSHOT 145
FIGURE 44 HENKEL AG: COMPANY SNAPSHOT 148
FIGURE 45 AVERY DENNISON CORPORATION :COMPANY SNAPSHOT 151
FIGURE 46 ASHLAND INC.: COMPANY SNAPSHOT 154
FIGURE 47 H.B. FULLER COMPANY: COMPANY SNAPSHOT 157
FIGURE 48 DOW CORNING: COMPANY SNAPSHOT 160
FIGURE 49 HUNTSMAN CORPORATION: COMPANY SNAPSHOT 163
FIGURE 50 SIKA AG: COMPANY SNAPSHOT 165
FIGURE 51 HEXCEL CORPORATION: COMPANY SNAPSHOT 167
FIGURE 52 TOYOBO. CO. LTD : COMPANY SNAPSHOT 169

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