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New Zealand - Digital Economy and Digital Media - Statistics and Analyses

  • March 2016
  • -
  • Paul Budde Communication Pty Ltd
  • -
  • 14 pages

New Zealand's Ultra-Fast Broadband / Rural Broadband Initiative (UFB/RBI) is scheduled to be completed by 2020. This significant infrastructure development will provide the necessary network capabilities to propel the country's digital economy and digital media sector, enabling key segments such as e-government, e-commerce and to be adopted extensively across the country.

By the end of 2015 about 539,000 premises were connected to the UFB, with some 55,000 premises having signed up for services. About 1.2 million premises will be connected when the project is complete. Businesses and residences will be able to access data rates ten times faster than those generally available hitherto, enabling them to operate services in the cloud and take better advantage of opportunities within the global market place. The digital economy will be driven by some of the digital media companies that continue to play an increasingly important role in the telecom markets.

This report provides an overview of the digital economy and digital media markets in New Zealand. It includes a snapshot of social media usage, as well as updates and data on the e-government, e-health and e-learning markets.


Key developments:
VideoEzy closes on-demand videostreaming platform; Social media expanding, online e-commerce gaining ground, e-education and e-learning to expand through UFB connectivity, e-government comparisons, daily-deal coupon sites.


Companies mentioned in this report:
Paymark, Trade Me, TVNZ, Fairfax, Groupon, Ziln TV.

Table Of Contents

New Zealand - Digital Economy and Digital Media - Statistics and Analyses
1. Synopsis
2. Digital economy
2.1 Market overview
2.2 E-commerce
2.2.1 Daily-deal coupons
2.2.2 Trade Me
2.2.3 Global newcomers to e-commerce in New Zealand
2.2.4 Online music
2.3 E-health
2.3.1 Personal health care records
2.4 E-learning
2.4.1 Network for learning
2.5 E-government
3. Digital media
3.1 Videostreaming
3.1.1 Quickflix
3.1.2 Lightbox TV
3.1.3 TVNZ
3.1.4 Ziln TV
3.1.5 TiVo
3.2 Mobile TV
3.2.1 Vodafone
3.2.2 Spark NZ
3.3 Communications: VoIP
3.3.1 Spark
3.4 Social networking
3.4.1 Usage and statistics
4. Related reports
Table 1 E-commerce revenue 2013 2015
Table 2 Estimated New Zealand population shopping online 2008 - 2015
Table 4 Overview of Facebook users in New Zealand 2009 - 2015
Exhibit 1 Brief history timeline of e-government strategies in New Zealand
Exhibit 2 Previous government initiatives (historic) Digital Strategy 2.0
Exhibit 3 Historical overview of IPTV developments

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