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  5. > India Prepaid Card Retail Consumer Dynamics & Retail Spend Analysis, 2011-2020 - Market Trends and Drivers by Demographics, Retail Spend, and Card Usage

This report from PayNXT360 provides insights into consumer attitude and behaviour along with market size and forecast of overall prepaid (pay before) cards, offering a wealth of insights to help companies understand this growing but quickly changing market:
- Consumer attitude and behaviour: Drawing from proprietary survey results, this report identifies and interprets key prepaid KPIs, including spend by age, gender, and income level. In addition, it provides an overview of how consumers are currently using prepaid cards across five key categories – travel, bill payment, retail spend, cash withdrawal, and P2P transfers. It also provides a breakdown by transaction size.
- Retail spend: Breaks down retail spend across 11 categories to provide detailed insights on consumer behaviour and changing dynamics of prepaid card spend.
- Market dynamics: Provides a comprehensive view on size and structure, industry dynamics, market trends, consumer attitude and behaviour, and competitive landscape in the prepaid card industry.
- Open loop and closed loop: Provides market estimates and forecasts to assess opportunities in open loop and closed loop prepaid market segments. Details four essential KPIs – number of cards in circulation, number of transactions, load value, and value of transactions.
- Benchmarking and risk index: Benchmarks the prepaid card industry in the country with key global markets along with a risk assessment through PayNXT360’s proprietary Prepaid Cards Industry Risk Index (PCIRI).
- Innovation and market strategies: Explores prepaid card strategies, including innovations across categories, competitive positioning, and new product launches.

Scope
- Market data and insights: It details market opportunities across key market segments in prepaid cards for the period 2011-2020 and identifies potential risks. Market estimates and forecasts assess overall prepaid card industry on four essential KPIs – number of cards in circulation, number of transactions, load value, and value of transactions.
- Prepaid segments by card function: Closed loop and open loop segments
- Consumer segments: Retail, Corporate, and Public Sector
- Consumer spend segments: Age, Income, Gender
- Retail spend categories: Food and Grocery, Health & Beauty, Apparel and Footwear, Books / Music / Video, Consumer Electronics, Pharmacy and Wellness, Gas Station, Restaurants & Bars, Toys, Kids & Babies, Media and Entertainment, Services

Reasons to Purchase
- In-depth understanding of prepaid card market dynamics: Understand market opportunity, key trends and drivers along with five year forecast (2011-2020).
- Develop market specific strategies: Identify growth segments and target specific opportunities to formulate your prepaid cards strategy; assess market specific key trends, drivers and risks in prepaid cards industry.
- Get insights into consumer attitude and behaviour: Understand changing consumer attitude and behaviour and boost ROI. Get detailed insights into retail spend through prepaid cards.
- Establish market attractiveness: Gain insights into market attractiveness relative to other global markets through PayNXT360’s proprietary Prepaid Cards Industry Attractiveness and Risk Index.
- Explore innovation and competitive strategy: Understand the competitive landscape, major players, and prepaid card market innovation.

Table Of Contents

India Prepaid Card Retail Consumer Dynamics and Retail Spend Analysis, 2011-2020 - Market Trends and Drivers by Demographics, Retail Spend, and Card Usage
1. About this Report
1.1 Summary
1.2 Scope
1.3 Methodology
1.4 Definitions
1.5 About PayNXT360
1.6 Related Research
1.7 Disclaimer
2. India Prepaid Card Strategy and Product Innovation
2. India Prepaid Card - Analysis and Opinion on Market Dynamics, Strategy, and Product Innovation
2.1 Analysis of Key Market Dynamics and Drivers
2.2 Strategy and Product Innovation
2.3 Market Opportunities across Key Prepaid Card Segments
3. India Prepaid Card Industry Market Attractiveness
3.1 Prepaid Card Market Size and Future Growth Dynamics by Key Performance Indicators
3.1.1 India Prepaid Card - Gross Dollar Value Trend Analysis, 2011-2020
3.1.2 India Prepaid Card - Transaction Value Trend Analysis, 2011-2020
3.1.3 India Prepaid Card - Transaction Volume Trend Analysis, 2011-2020
3.1.4 India Prepaid Card - Number of Cards Trend Analysis, 2011-2020
3.2 Market Share Analysis by Functional Attributes - Open Loop vs. Closed Loop, 2011 - 2020
3.3 Prepaid Card Market Share Analysis by Consumer Segments
3.4 Benchmarking India Open Loop with Key Global Markets
3.4.1 Global Prepaid Card Industry Snapshot - Top 40 Markets and Hotspots
3.4.2 Prepaid Cards Market Opportunity - Global Benchmarking in Value Terms, 2011-2020
3.4.3 PayNXT360 Global Prepaid Card Risk Index
3.5 Prepaid Card Fraud Statistics
4. India Open Loop Prepaid Card Future Growth Dynamics, 2011 - 2020
4.1 Trend Analysis by Key Performance Indicators
4.1.1 Open Loop Prepaid Card - Gross Dollar Value Trend Analysis, 2011-2020
4.1.2 Open Loop Prepaid Card - Transaction Value Trend Analysis, 2011-2020
4.1.3 Open Loop Prepaid Card - Transaction Volume Trend Analysis, 2011-2020
4.1.4 Open Loop Prepaid Card - Number of Cards Trend Analysis, 2011-2020
4.2 Market Share Analysis by Open Loop Prepaid Card Categories
5. India Closed Loop Prepaid Card Future Growth Dynamics, 2011 - 2020
5.1 Closed Loop Prepaid Card - Gross Dollar Value Trend Analysis, 2011-2020
5.2 Closed Loop Prepaid Card - Transaction Value Trend Analysis, 2011-2020
5.3 Closed Loop Prepaid Card - Transaction Volume Trend Analysis, 2011-2020
5.4 Closed Loop Prepaid Card - Number of Cards Trend Analysis, 2011-2020
6. India Prepaid Cards Consumer Usage Trends
6.1 Prepaid Card Spend Analysis by Age Group
6.1.1 Trend Analysis by Age Group in Value Terms
6.1.2 Trend Analysis by Age Group in Volume Terms
6.2 Prepaid Card Transaction Value and Volume Analysis by Income Group
6.2.1 Trend Analysis by Income Group in Value Terms
6.2.2 Trend Analysis by Income Group in Volume Terms
6.3 Prepaid Card Transaction Value Analysis by Gender
6.4 Prepaid Cards Usage Analysis
6.5 Prepaid Cards Analysis by Transaction Size
7. India Open Loop Prepaid Cards Retail Spend Dynamics
7.1 Spend Analysis by Retail Segment, Value
7.2 Spend Analysis by Retail Segment, Volume
7.3 Prepaid Penetration by Retail Categories

List of Figures
Figure 1: PayNXT360's Methodology Framework
Figure 2: India Prepaid Card - Gross Dollar Value Trend Analysis (US$ Million), 2011-2020
Figure 3: India Prepaid Card - Transaction Value Trend Analysis (US$ Million), 2011-2020
Figure 4: India Prepaid Card - Transaction Volume Trend Analysis (Million), 2011-2020
Figure 5: India Prepaid Card - Number of Cards Trend Analysis (‘000), 2011-2020
Figure 6: India Prepaid Cards - Market Share Analysis (Value) by Open Loop vs. Closed Loop, 2011 - 2020
Figure 7: India Prepaid Card Market Share Analysis by Consumer Segments (Value)
Figure 8: Global Prepaid Card Industry Snapshot - Top 40 Markets and Hotspots
Figure 9: Prepaid Cards Benchmarking India Open Loop with Key Global Markets, 2011-2020
Figure 10: PayNXT360 Global Prepaid Card Risk Index, 2015
Figure 11: India Prepaid Cards Fraud Statistics by Type of Fraud, 2011-2020
Figure 12: India Open Loop Prepaid Card - Gross Dollar Value Trend Analysis (US$ Million), 2011-2020
Figure 13: India Open Loop Prepaid Card - Transaction Value Trend Analysis (US$ Million), 2011-2020
Figure 14: India Open Loop Prepaid Card - Transaction Volume Trend Analysis (Million), 2011-2020
Figure 15: India Open Loop Prepaid Card - Number of Cards Trend Analysis (‘000), 2011-2020
Figure 16: India Open Loop Prepaid Card - Market Share Analysis by Open Loop Prepaid Card Categories
Figure 17: India Closed Loop Prepaid Card - Gross Dollar Value Trend Analysis (US$ Million), 2011-2020
Figure 18: India Closed Loop Prepaid Card - Transaction Value Trend Analysis (US$ Million), 2011-2020
Figure 19: India Closed Loop Prepaid Card - Transaction Volume Trend Analysis (Million), 2011-2020
Figure 20: India Closed Loop Prepaid Card - Number of Cards Trend Analysis (‘000), 2011-2020
Figure 21: India Prepaid Card - Trend Analysis by Age Group in Transaction Value Terms
Figure 22: India Prepaid Card - Trend Analysis by Age Group in Volume Terms
Figure 23: India Prepaid Card - Trend Analysis by Income Group in Value Terms
Figure 24: India Prepaid Card - Trend Analysis by Income Group in Volume Terms
Figure 25: India Prepaid Card - Trend Analysis by Gender in Value Terms
Figure 26: India Prepaid Card - Usage Analysis
Figure 27: India Prepaid Card - Analysis by Transaction Size
Figure 28: India Prepaid Card - Spend Analysis by Retail Segment, Value
Figure 29: India Prepaid Card - Spend Analysis by Retail Segment, Volume
Figure 30: India Prepaid Card - Prepaid Penetration by Retail Categories

List of Tables
Table 1: India Prepaid Card - Gross Dollar Value Trend Analysis (US$ Million), 2011-2020
Table 2: India Prepaid Card - Transaction Value Trend Analysis (US$ Million), 2011-2020
Table 3: India Prepaid Card - Transaction Volume Trend Analysis (Million), 2011-2020
Table 4: India Prepaid Card - Number of Cards Trend Analysis (‘000), 2011-2020
Table 5: India Prepaid Cards - Market Share Analysis (Value) by Open Loop vs. Closed Loop, 2011 - 2020
Table 6: India Open Loop Prepaid Card - Gross Dollar Value Trend Analysis (US$ Million), 2011-2020
Table 7: India Open Loop Prepaid Card - Transaction Value Trend Analysis (US$ Million), 2011-2020
Table 8: India Open Loop Prepaid Card - Transaction Volume Trend Analysis (Million), 2011-2020
Table 9: India Open Loop Prepaid Card - Number of Cards Trend Analysis (‘000), 2011-2020
Table 10: India Closed Loop Prepaid Card - Gross Dollar Value Trend Analysis (US$ Million), 2011-2020
Table 11: India Closed Loop Prepaid Card - Transaction Value Trend Analysis (US$ Million), 2011-2020
Table 12: India Closed Loop Prepaid Card - Transaction Volume Trend Analysis (Million), 2011-2020
Table 13: India Closed Loop Prepaid Card - Number of Cards Trend Analysis (‘000), 2011-2020

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