Table of Contents
Improving GDP per capita and rising consumption will contribute to the growth of Bulgaria's consumer packaged goods market. Facial Care is the leading category both in value and volume terms and is also forecast to register fastest growth during 2015-2020. It is forecast to register fastest growth during 2015-2020. Hypermarkets and Supermarkets is the leading distribution channel of Skincare products.
- The Skincare market in Bulgaria will register higher growth in value terms during 2015-2020 compared to 2010-2015
- Facial Care, the leading category in value terms, will register fastest growth during 2015-2020
- Health and Beauty Stores is the leading distribution channel in Bulgaria's Skincare market
- Screw Top is the most commonly used closure type in the Bulgarian Skincare market
Canadean's Consumer and Market Insights report on the Skincare market in Bulgaria provides insights on high growth categories to target, trends in the usage of packaging materials, types and closures category level distribution data and brands market shares.
What else is contained?
- Market data: Overall market value and volume data with growth analysis for 2010-2020
- Category coverage: Value and growth analysis for Body Care, Depilatories, Facial Care, Hand Care, and Make-Up Remover with inputs on individual segment share within each category and the change in their market share forecast for 2015-2020
- Leading players: Market share of brands and private labels, including private label growth analysis from 2012-2015
- Distribution data: Percentage of sales within each category through distribution channels such as Hypermarkets and Supermarkets, Convenience Stores, Health and Beauty Stores and others in 2014
- Packaging data: consumption breakdown for packaging materials and containers in each category, in terms of percentage share of number of units sold. Packaging material data for Rigid Plastics, Flexible Packaging, Glass, and others; container data for: Bottle, Tube, Jar, and others
Reasons To Buy
- Identify high potential categories and explore further market opportunities based on detailed value and volume analysis
- Existing and new players can analyze key distribution channels to identify and evaluate trends and opportunities
- Gain an understanding of the total competitive landscape based on detailed brand share analysis to plan effective market positioning
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