1. Market Research
  2. > Personal Care
  3. > Cosmetics
  4. > Body Care
  5. > Skin Care Market Trends
  6. > Consumer and Market Insights: Skincare in Hungary

Consumer and Market Insights: Skincare in Hungary

  • March 2016
  • -
  • Canadean Ltd
  • -
  • 56 pages

Summary
Strong economic growth and a large base of young population with rising disposable income will create new growth opportunities in the consumer packaged goods market in Hungary. The market is led by Facial Care category which will also register fastest growth during 2015-2020. Nivea is the leading brand in the Skincare market.

Key Findings
- Hungarian Skin Care market is forecast to register marginally higher growth in value as well as volume terms during 2015-2020.

- Buying behaviour of the Hungarian Consumers is inclined toward value for money products in the Skincare market.

- Rigid Plastics is the most commonly used packaging material which accounts for 45.2% of market share in the Skincare market in Hungary.

- Hypermarkets and Supermarkets is the leading distribution channel which occupies more than half of the share in the Hungarian Skincare market.

Synopsis
Canadean's Consumer and Market Insights report on the Skincare market in Hungary provides insights on high growth categories to target, trends in the usage of packaging materials, types and closures category level distribution data and brands market shares.

What else is contained?

- Market data: Overall market value and volume data with growth analysis for 2010-2020

- Category coverage: Value and growth analysis for Body Care, Depilatories, Facial Care, Hand Care, and Make-Up Remover with inputs on individual segment share within each category and the change in their market share forecast for 2015-2020

- Leading players: Market share of brands and private labels, including private label growth analysis from 2012-2015

- Distribution data: Percentage of sales within each category through distribution channels such as Hypermarkets and Supermarkets, Convenience Stores, Health and Beauty Stores and others in 2014

- Packaging data: consumption breakdown for packaging materials and containers in each category, in terms of percentage share of number of units sold. Packaging material data for Rigid Plastics, Flexible Packaging, Glass, Paper and Board and others; container data for: Bottle, Tube, Jar, Tub and others

Reasons To Buy
- Identify high potential categories and explore further market opportunities based on detailed value and volume analysis

- Existing and new players can analyze key distribution channels to identify and evaluate trends and opportunities

- Gain an understanding of the total competitive landscape based on detailed brand share analysis to plan effective market positioning

Table Of Contents

Consumer and Market Insights: Skincare in Hungary
Table of Contents
Introduction
-Report Scope

Country Context
-Macroeconomic indicators - Population and age structure, GDP and Consumer Price Index

Market Overview and Consumer Demographics
-Value and volume analysis for Hungarian Skincare market
-Historic and forecast consumption in Hungarian Skincare market
-Degree of trade up/down in Hungarian Skincare market
-Volume analysis by category
-Historic and forecast value analysis by category
-Winners and losers by category with change in market share
-Average category level pricing
-Segment share in a category (value terms) and change in market share

Retail Landscape and Key Distribution Channels
-Leading retailers in Hungarian Cosmetics and Toiletries market
-Leading distribution channels (value terms) in the Hungarian Skincare market
-Leading distribution channels (value terms) by category

Packaging
-Skincare market by type of packaging material/container (in volume terms)
-Skincare market by type of packaging closure/outer (in volume terms)
-Skincare market by type of packaging, forecast (in volume terms)

Brand and Private Label Share
-Penetration of private label by category in Hungarian Skincare market
-Private Label growth (in value terms) compared to brands
-Market share of leading brands (in value terms) by category

Appendix
-Country context
-Category value and volume data
-Sector Overview
-Segment data
-Packaging data
-Category definitions
-Channel definitions
-Methodology
-About Canadean

List of Tables
Table 1: Market value analysis in HUF and US$, 2010-2020
Table 2: Market volume growth analysis, 2010-2020
Table 3: Exchange rate fluctuations: US$ to HUF
Table 4: Average prices (HUF and US$) by category, 2015
Table 5: Segment level analysis by category, 2015
Table 6: Leading retailers
Table 7: Leading brands by category, 2015

List of Figures
Figure 1: Macro economic analysis: GDP per capita, Population, CPI (2010-2015), Age Profile (2015)
Figure 2: Consumers purchase behavior - Trading up/down, 2015
Figure 3: Market volume share analysis by category, 2015
Figure 4: Growth analysis by category, 2010-2020
Figure 5: Change in market share by category, 2015-2020
Figure 6: Leading distribution channels, overall Cosmetics and Toiletries, 2011-2014
Figure 7: Leading distribution channels by category, 2015
Figure 8: Packaging analysis - key packaging material, type, closure and outer, 2015
Figure 9: Growth in key packaging material, type, closure and outer, 2015-2020
Figure 10: Private Label penetration by categories, 2015
Figure 11: Private Label and brand share growth, 2012-2015
Figure 12: Brand share by categories, 2015'

View This Report »

Get Industry Insights. Simply.

  • Latest reports & slideshows with insights from top research analysts
  • 24 Million searchable statistics with tables, figures & datasets
  • More than 10,000 trusted sources
24/7 Customer Support

Talk to Veronica

+1 718 514 2762

Purchase Reports From Reputable Market Research Publishers
Cosmetic Skin Care Market - Global Industry Analysis, Size, Share, Growth, Trends And Forecast 2016 - 2024

Cosmetic Skin Care Market - Global Industry Analysis, Size, Share, Growth, Trends And Forecast 2016 - 2024

  • $ 5795
  • Industry report
  • August 2016
  • by Transparency Market Research

The global cosmetic skin care market is primarily driven by rising demand for natural active ingredients based cosmetics that are finding favor among health and environment conscious consumers. Growth ...

Global Anti-Aging Products Industry

Global Anti-Aging Products Industry

  • $ 4950
  • Industry report
  • October 2016
  • by Global Industry Analysts

This report analyzes the worldwide markets for Anti-Aging Products in US$ by the following Product Segments: Anti-Aging Products for Health Maintenance (Pharmaceuticals for Age-Related Health Conditions, ...

Global and Chinese Other Skin Care Products Industry, 2016 Market Research Report

Global and Chinese Other Skin Care Products Industry, 2016 Market Research Report

  • $ 3000
  • Industry report
  • November 2016
  • by Prof Research

The ’Global and Chinese Other Skin Care Products Industry, 2011-2021 Market Research Report’ is a professional and in-depth study on the current state of the global Other Skin Care Products industry ...


ref:plp2016

Reportlinker.com © Copyright 2016. All rights reserved.

ReportLinker simplifies how Analysts and Decision Makers get industry data for their business.