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  6. > Consumer and Market Insights: Skincare in Ireland

Consumer and Market Insights: Skincare in Ireland

  • March 2016
  • -
  • Canadean Ltd
  • -
  • 54 pages

Summary
The Skincare market in Ireland will register marginally higher growth in value terms during 2015-2020 compared to 2010-2015. Facial care, which is the leading value category as on 2015, will record fastest growth during 2015-2020. Irish Skincare market is led by international players such as Beiersdorf AG, Procter and Gamble, L'Oréal Group and Reckitt Benckiser Group plc.

Key Findings
- Among all five categories analyzed, the Facial Care is the leading value category with 59.7% share in the Irish Skincare market.

- Nivea, Veet, Olay, Lancome and Garnier are the leading brands in the Skincare market in Ireland.

- Rigid Plastics is the most commonly used packaging material which accounted for 60.7% share in 2015, in the Irish Skincare market.

- Hypermarkets and Supermarkets is the leading distribution channel in the Irish Skincare market.

Synopsis
Canadean's Consumer and Market Insights report on the Skincare market in Ireland provides insights on high growth categories to target, trends in the usage of packaging materials, types and closures category level distribution data and brands market shares.

What else is contained?

- Market data: Overall market value and volume data with growth analysis for 2010-2020

- Category coverage: Value and growth analysis for Body Care, Depilatories, Facial Care, Hand Care, and Make-Up Remover with inputs on individual segment share within each category and the change in their market share forecast for 2015-2020

- Leading players: Market share of brands and private labels, including private label growth analysis from 2012-2015

- Distribution data: Percentage of sales within each category through distribution channels such as Hypermarkets and Supermarkets, Convenience Stores, Health and Beauty Stores and others in 2014

- Packaging data: consumption breakdown for packaging materials and containers in each category, in terms of percentage share of number of units sold. Packaging material data for Rigid Plastics, Flexible Packaging, Glass, Paper and Board and others; container data for: Bottle, Tube, Jar, and others

Reasons To Buy
- Identify high potential categories and explore further market opportunities based on detailed value and volume analysis

- Existing and new players can analyze key distribution channels to identify and evaluate trends and opportunities

- Gain an understanding of the total competitive landscape based on detailed brand share analysis to plan effective market positioning

Table Of Contents

Consumer and Market Insights: Skincare in Ireland
Table of Contents
Introduction
-Report Scope

Country Context
-Macroeconomic indicators - Population and age structure, GDP and Consumer Price Index

Market Overview
-Value and volume analysis for Ireland Skincare market
-Historic and forecast consumption in Ireland Skincare market
-Volume analysis by category
-Historic and forecast value analysis by category
-Winners and losers by category with change in market share
-Average category level pricing
-Segment share in a category (value terms) and change in market share

Retail Landscape and Key Distribution Channels
-Leading retailers in Ireland Cosmetics and Toiletries market
-Leading distribution channels (value terms) in the Ireland Skincare market
-Leading distribution channels (value terms) by category

Packaging
-Skincare market by type of packaging material/container (in volume terms)
-Skincare market by type of packaging closure/outer (in volume terms)
-Skincare market by type of packaging, forecast (in volume terms)

Brand and Private Label Share
-Penetration of private label by category in Ireland Skincare market
-Private Label growth (in value terms) compared to brands
-Market share of leading brands (in value terms) by category

Appendix
-Country context
-Category value and volume data
-Sector Overview
-Segment data
-Packaging data
-Category definitions
-Channel definitions
-Methodology
-About Canadean

List of Tables
Table 1: Market value analysis in EUR and US$, 2010-2020
Table 2: Market volume growth analysis, 2010-2020
Table 3: Exchange rate fluctuations: US$ to EUR
Table 4: Average prices (EUR and US$) by category, 2015
Table 5: Segment level analysis by category, 2015
Table 6: Leading retailers
Table 7: Leading brands by category, 2015

List of Figures
Figure 1: Macro economic analysis: GDP per capita, Population, CPI (2010-2015), Age Profile (2015)
Figure 2: Market volume share analysis by category, 2015
Figure 3: Growth analysis by category, 2010-2020
Figure 4: Change in market share by category, 2015-2020
Figure 5: Leading distribution channels, overall Cosmetics and Toiletries, 2011-2014
Figure 6: Leading distribution channels by category, 2015
Figure 7: Packaging analysis - key packaging material, type, closure and outer, 2015
Figure 8: Growth in key packaging material, type, closure and outer, 2015-2020
Figure 9: Private Label penetration by categories, 2015
Figure 10: Private Label and brand share growth, 2012-2015
Figure 11: Brand share by categories, 2015

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