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Consumer and Market Insights: Suncare in The US

  • March 2016
  • -
  • GlobalData
  • -
  • 64 pages

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Summary
Increased health concerns regarding sun damage and its links to skin cancer is driving demand in the Suncare market in the US. Sun Protection is the leading value category in 2015 and will also register the fastest growth during 2015-2020. Consumers in the US prefer Suncare products that provide the benefit of powerful sun protection as well as ease of application. The Baby and Child Suncare segment offers growth opportunities, given growing consumer interest in this segment.

Key Findings
- The Suncare market in the US will register growth higher growth in value terms during 2015-2020 compared to 2010-2015

- The Sun-Protection category will register fastest growth during 2015-2020

- Hypermarkets and Supermarkets is the leading distribution channel in the US Suncare market

- Flexible Packaging material is forecast to register fastest growth among packaging materials during 2015-2020

Synopsis
Canadean's Consumer and Market Insights report on the Suncare market in The US provides insights on high growth categories to target, trends in the usage of packaging materials, types and closures category level distribution data and brands market shares.

What else is contained?

- Market data: Overall market value and volume data with growth analysis for 2010-2020

- Category coverage: Value and growth analysis for After-Sun, Self-Tan, and Sun Protection with inputs on individual segment share within each category and the change in their market share forecast for 2015-2020

- Leading players: Market share of brands and private labels, including private label growth analysis from 2012-2015

- Distribution data: Percentage of sales within each category through distribution channels such as Hypermarkets and Supermarkets, Convenience Stores, Health and Beauty Stores and others in 2014

- Packaging data: consumption breakdown for packaging materials and containers in each category, in terms of percentage share of number of units sold. Packaging material data for Rigid Plastics, Flexible Packaging, Glass and others; container data for: Bottle, Tube, Aerosol and others

- Consumer level trends: Top four consumer trends which influence Suncare products consumption

- Future outlook: Reviews and recommendations on how the market will shape up from 2015-2020

Reasons To Buy
- Identify high potential categories and explore further market opportunities based on detailed value and volume analysis

- Existing and new players can analyze key distribution channels to identify and evaluate trends and opportunities

- Gain an understanding of the total competitive landscape based on detailed brand share analysis to plan effective market positioning

- Access the key and most influential consumer trends driving Suncare products consumption, and how they influence consumer behavior in the market which will help determine the best audiences to target

- Access to analysis on new products launched in the market

- Our team of analysts have placed a significant emphasis on changes expected in the market that will provide a clear picture of the opportunities that can be tapped over the next five years, resulting in revenue expansion

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ref:plp2016

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