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Smokeless Tobacco in India, 2015

  • March 2016
  • -
  • Canadean Ltd
  • -
  • 48 pages

Summary
There is a large market for smokeless tobacco products in India due to the country's large population, the wide variety of ways in which this type of tobacco is used, and its artisanal production base. Recent actions by Central and State authorities on smoking appear to limit the availability of smokeless tobacco, with volumes falling annually since 2012. Canadean figures for 2014 show a reduced market of around 165,000 tons.

Key Findings
- Taking into consideration the whole Tobacco market, smokeless dominates, accounting for more than 40% of total tobacco consumption, followed by bidis (40%), and cigarettes (less than 20%).

- Total sales of smokeless tobacco are believed to have fluctuated in recent years, reflecting changes in tobacco output. Figures dropped to 220,000 tons in 2012, less than 200,000 tons in 2013, and 160,000 tons in 2014.

- Analysis of chewing tobacco exports by country of destination, released by the Indian Tobacco Board, highlights the importance of the UAE, with almost 38% of volumes in 2013

- Volumes in 2024 are forecast at higher than 86,00 tonnes, almost 48% down on 2014 levels. Per capita consumption in 2024 is expected to be 62g per person, 53% down on 2014

Synopsis
“Smokeless Tobacco in India”, is an analytical report by Canadean that provides extensive and highly detailed current and future market trends in the Indian market.

What else does this report offer?

- Market size and structure of the overall and per capita consumption based upon a unique combination of industry research, fieldwork, market sizing analysis, and our in-house expertise

- Detailed information such as market shares and recent developments of the manufacturers and leading brands, along with company profiles

- Regulations, taxation, retail pricing, smoking habits, and the growing health concerns affecting overall production

- Prospects and forecasts of overall sales and consumption for 2014 to 2024

Reasons To Buy
- Get a detailed understanding of consumption to align your sales and marketing efforts with the latest trends in the market

- Identify the areas of growth and opportunities, which will aid effective marketing planning

- As consumers' product demands evolve, the dynamics between different countries also change - favoring some countries and leaving others increasingly out of line with demand patterns. As a result, understanding the specific market dynamics of the Indian market is key to ensuring maximum future sales

- The differing growth rates in regional product sales drive fundamental shifts in the market. This report provides detailed, authoritative data on these changes - prime intelligence for marketers

- Understand the market dynamics and essential data to benchmark your position and to identify where to compete in the future

Table Of Contents

Smokeless Tobacco in India, 2015
Table of Contents
Introduction
• Executive summary
• Definitions

Market context
• Tobacco Market Breakdown, 2014

Market size and structure
• Consumption of Smokeless Tobacco, tons, 2004-2015
• Per Capita Consumption, Grams/Year, 2004-2015
• Average Tobacco Expenditure on Last Purchase, RS per Purchase 2009/10

Production and trade
• Tobacco Production in India, 2008/2009
• Non-Cigarette Tobacco Production, 2008/09
• Imports of Chewing Tobacco, 2004-2008
• Exports/Re-Exports of Chewing Tobacco and Snuff, 2001-2013
• Exports/Re-Exports of Chewing Tobacco, 2003-2013
• Exports of Chewing Tobacco by Country of Destination, Volume, 2013
• Exports of Chewing Tobacco by Country of Destination, Volume, 2004-2013
• Exports of Chewing Tobacco by Country of Destination, Value, 2004-2013
• Exports of Snuff by Country of Destination, Top Countries, Volume, 2013
• Exports of Snuff by Country of Destination, 2004-2013

Taxation and retail price
• Taxation might differs between states
• Retail Prices

Manufacturers and brands
• Main manufacturers

Usership
• Tobacco Use by Gender, 2010
• Use of Snuff by Age Group, 2011-2012
• Use of Chewing Tobacco by Age Group, 2011-2012
• Use of Chewing Tobacco and Snuff in Selected Indian states, 2011-2012

Operating constraints
• Operating constraints
• Advertising restrictions
• Heath warnings and labelling requirements
• Other restrictions

Prospects and Forecast
• Smokeless tobacco consumption, tons, 2014-2024
• Per capita consumption, grams per year, 2014-2024

Appendix
• Additional data tables
• Summary methodology
• About Canadean

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