1. Market Research
  2. > Materials Market Trends
  3. > Optical Brighteners Market by Application, by End User - Global Forecast to 2020

“Optical brighteners market to grow at a CAGR of 9.6%”
The optical brighteners market size is estimated to reach USD 1.05 billion by 2020 at a CAGR of 9.6% between 2015 and 2020. Light fastness, low volatility, chemical stability, and heat resisitance are the key properties of optical brighteners, which make it the preferred material for various applications. Optical brighteners provides industries with immense development opportunities of newer materials, which have enhanced properties and improved brightness, thus driving the market growth.

“Paper the largest application of optical brighteners”
Growing consumption of optical brighteners in coated as well as uncoated paper play a significant role in driving the market. Optical brighteners are also used in the production of uncoated fine paper, particularly in uncoated fine paper grades containing high-yield pulp (HYP). Increasing level of whiteness and the HYP substitution in fine papers have increased the importance of optical brighteners globally in the recent years. The Indian government has started investment promotion programs to assist companies that are developing and manufacturing paper, pushing the growth of this market upward.
Growing innovation and development, along with increasing demand from the consumer industries for better paper products, are directly increasing the demand for paper in optical brighteners market.

“Rising demand in Asia-Pacific is the major growth driver for Optical Brightener market “
In 2015, Europe was the largest market for optical brighteners but Asia-Pacific registered the highest growth rate during the period forcasted between 2015 and 2020. The region is projected to register the highest growth rate, both in terms of value and volume, owing to high demand from China and India. China is the second largest market (after U.S.) for optical brighteners globally with major demand from paper application. Growing innovation and developments and demand in the consumer industries for better products is directly affecting the rise in the use of optical brighteners in Asia-Pacific region.
Extensive primary interviews were conducted to determine and verify the market size for several segments and subsegments gathered through secondary research.

The break-up of primary interviews is given below.

- By Company Type - Tier 1 – 34%, Tier 2 – 33%, and Others – 33%
- By Designation - C level – 12%, Director level – 25%, and Others – 63%
- By Region - North America – 30%, Europe – 27%, Asia-Pacific – 32%, and RoW- 11%

The key companies profiled in this market research report are BASF SE (Germany), RPM International Corp. (U.S.), Keystone Aniline Corporation (U.S.), Aron Universal (India), Huntsman Corporation (U.S.), Clariant AG (Switzerland), Brilliant Colors Inc. (U.S.), 3 V Incorporation (U.S.), and The Fong Min International Company Limited. (Taiwan), and Archroma (Switzerland).

The report will help the market leaders/new entrants in this market in the following ways:

1. This report segments the Optical brightenrs market comprehensively and provides the closest approximations of market sizes for the overall market and subsegments across verticals and regions.

2. The report will help stakeholders understand the pulse of the market and provide them information on key market drivers, restraints, challenges, and opportunities.

3. This report will help stakeholders understand the major competitors and gain insights to enhance their position in the business. The competitive landscape section includes expansions, new product developments, and mergers & acquisitions.

Table Of Contents

Optical Brighteners Market by Application, by End User - Global Forecast to 2020
TABLE OF CONTENTS

1 INTRODUCTION 15
1.1 OBJECTIVES OF THE STUDY 15
1.2 MARKET DEFINITION 15
1.3 MARKET SCOPE 16
1.3.1 YEARS CONSIDERED FOR THE STUDY 17
1.4 CURRENCY 17
1.5 PACKAGE SIZE 17
1.6 LIMITATIONS 17
1.7 STAKEHOLDERS 18
2 RESEARCH METHODOLOGY 19
2.1 RESEARCH DATA 19
2.1.1 SECONDARY DATA 20
2.1.1.1 Key data from secondary sources 20
2.1.2 PRIMARY DATA 20
2.1.2.1 Key data from primary sources 21
2.1.2.2 KEY INDUSTRY INSIGHTS 22
2.1.2.3 BREAKDOWN OF PRIMARY INTERVIEWS 22
2.2 MARKET SIZE ESTIMATION 23
2.2.1 BOTTOM-UP APPROACH 23
2.2.2 TOP-DOWN APPROACH 24
2.3 MARKET BREAKDOWN AND DATA TRIANGULATION 25
2.4 RESEARCH ASSUMPTIONS 26
3 EXECUTIVE SUMMARY 27
4 PREMIUM INSIGHTS 31
4.1 ATTRACTIVE MARKET OPPORTUNITIES FOR OPTICAL BRIGHTENERS 31
4.2 OPTICAL BRIGHTENERS MARKET SHARE, BY APPLICATION AND REGION 32
4.3 APPLICATIONS OF OPTICAL BRIGHTENERS MARKET, BY REGION 33
5 MARKET OVERVIEW 34
5.1 INTRODUCTION 35
5.2 SEGMENTATION 36
5.2.1 BY APPLICATION 36
5.2.2 BY END USER 36
5.2.3 BY REGION 37

5.3 MARKET DYNAMICS 38
5.3.1 DRIVERS 38
5.3.1.1 GROWING DEMAND FROM SYNTHETICS and PLASTICS INDUSTRY 38
5.3.1.2 RISING DEMAND FOR BIODEGRADABLE BRIGHTENERS 39
5.3.1.3 GROWING TEXTILES and APPAREL INDUSTRY IN ASIA-PACIFIC 39
5.3.2 RESTRAINTS 40
5.3.2.1 NON-STILBENES BRIGHTENERS ACTING AS A SUBSTITUTE FOR OPTICAL BRIGHTENERS 40
5.3.3 OPPORTUNITIES 41
5.3.3.1 EMERGING APPLICATIONS IN PRINTING INKS AND PHOTO PROCESSING INDUSTRIES 41
5.3.4 CHALLENGES 42
5.3.4.1 HIGH COST OF PRODUCTION 42
6 INDUSTRY TRENDS 43
6.1 INTRODUCTION 43
6.2 VALUE-CHAIN ANALYSIS 43
6.3 PORTER'S FIVE FORCES ANALYSIS 45
6.3.1 BARGAINING POWER OF SUPPLIERS 45
6.3.2 THREAT OF NEW ENTRANTS 46
6.3.3 THREAT OF SUBSTITUTES 46
6.3.4 BARGAINING POWER OF BUYERS 46
6.3.5 INTENSITY OF COMPETITIVE RIVALRY 47
7 OPTICAL BRIGHTENERS, BY APPLICATION 48
7.1 INTRODUCTION 49
7.2 PAPER 50
7.3 FABRICS 51
7.4 DETERGENTS and SOAPS 53
7.5 SYNTHETICS and PLASTICS 54
7.6 OTHERS 56
8 OPTICAL BRIGHTENERS MARKET, BY END USER 58
8.1 INTRODUCTION 59
8.2 CONSUMER PRODUCTS 60
8.3 SECURITY and SAFETY 61
8.4 TEXTILES and APPAREL 63
8.5 PACKAGING 64
8.6 OTHER END USERS 66

9 OPTICAL BRIGHTENERS MARKET, BY REGION 68
9.1 INTRODUCTION 69
9.2 NORTH AMERICA 71
9.2.1 U.S. 75
9.2.2 REST OF NORTH AMERICA 77
9.3 EUROPE 79
9.3.1 GERMANY 82
9.3.2 FRANCE 84
9.3.3 ITALY 86
9.3.4 U.K. 88
9.3.5 REST OF EUROPE 90
9.4 ASIA-PACIFIC 92
9.4.1 CHINA 96
9.4.2 INDIA 98
9.4.3 JAPAN 100
9.4.4 SOUTH KOREA 102
9.4.5 REST OF ASIA-PACIFIC 104
9.5 ROW 106
9.5.1 SOUTH AMERICA 108
9.5.2 MIDDLE EAST and AFRICA 110
10 COMPETITIVE LANDSCAPE 112
10.1 OVERVIEW 112
10.2 NEW PRODUCT LAUNCH: THE MOST POPULAR GROWTH STRATEGY BETWEEN 2012 AND 2015 113
10.2.1 NEW PRODUCT LAUNCH 114
10.2.2 EXPANSION 115
10.2.3 MERGER and ACQUISITION 115
11 COMPANY PROFILES 117
(Overview, Financial*, Products and Services, Strategy, and Developments)
11.1 INTRODUCTION 117
11.2 RPM INTERNATIONAL INC. 118
11.3 BASF SE 121
11.4 HUNTSMAN CORP 124
11.5 CLARIANT AG 127
11.6 KEYSTONE ANILINE CORPORATION 130
11.7 BRILLIANT GROUP INC. 131
11.8 ARON UNIVERSAL LTD 132

11.9 3V INC. 133
11.10 TEH FONG MIN INTERNATIONAL CO. LTD. 135
11.11 ARCHROMA 136
*Details might not be captured in case of unlisted companies
12 APPENDIX 137
12.1 INSIGHTS OF INDUSTRY EXPERTS 137
12.2 DISCUSSION GUIDE 139
12.3 KNOWLEDGE STORE: MARKETSANDMARKETS' SUBSCRIPTION PORTAL 141
12.4 INTRODUCING RT: REAL TIME MARKET INTELLIGENCE 143
12.5 AVAILABLE CUSTOMIZATIONS 144
12.6 RELATED REPORTS 145


LIST OF TABLES

TABLE 1 OPTICAL BRIGHTENERS MARKET, BY TYPE 36
TABLE 2 INCREASING TEXTILES and APPAREL INDUSTRY IN ASIA-PACIFIC DRIVING GROWTH OF THE OPTICAL BRIGHTENERS MARKET 40
TABLE 3 ECONOMIC SLOWDOWN IN EUROPE AND LESS AVAILABILITY OF SUBSTITUTES RESTRAIN THE MARKET GROWTH 41
TABLE 4 EMERGING APPLICATIONS IN PHOTO PROCESSING AND PRINTING INK INDUSTRIES CREATE OPPORTUNITIES FOR OPTICAL BRIGHTENERS 42
TABLE 5 HIGH PRODUCTION COST IS THE KEY CHALLENGE IN THE MARKET 42
TABLE 6 OPTICAL BRIGHTENERS MARKET SIZE IN PAPER APPLICATION, BY REGION,
2013-2020 (KILOTON) 50
TABLE 7 OPTICAL BRIGHTENERS MARKET SIZE IN PAPER APPLICATION, BY REGION,
2013-2020 (USD MILLION) 51
TABLE 8 OPTICAL BRIGHTENERS MARKET SIZE IN FABRICS APPLICATION, BY REGION, 2013-2020 (KILOTON) 52
TABLE 9 OPTICAL BRIGHTENERS MARKET SIZE IN FABRICS APPLICATION, BY REGION, 2013-2020 (USD MILLION) 52
TABLE 10 OPTICAL BRIGHTENERS MARKET SIZE IN DETERGENTS and SOAPS APPLICATION,
BY REGION, 2013-2020 (KILOTON) 53
TABLE 11 OPTICAL BRIGHTENERS MARKET SIZE IN DETERGENTS and SOAPS APPLICATION,
BY REGION, 2013-2020 (USD MILLION) 54
TABLE 12 OPTICAL BRIGHTENERS MARKET SIZE IN SYNTHETICS and PLASTICS APPLICATION, BY REGION, 2013-2020 (KILOTON) 55
TABLE 13 OPTICAL BRIGHTENERS MARKET SIZE IN SYNTHETICS and PLASTICS APPLICATION, BY REGION, 2013-2020 (USD MILLION) 55
TABLE 14 OPTICAL BRIGHTENERS MARKET SIZE IN OTHER APPLICATIONS, BY REGION, 2013-2020 (KILOTON) 56
TABLE 15 OPTICAL BRIGHTENERS MARKET SIZE IN OTHER APPLICATIONS, BY REGION, 2013-2020 (USD MILLION) 57
TABLE 16 OPTICAL BRIGHTENERS MARKET SIZE IN CONSUMER PRODUCTS END USER SEGMENT, (KILOTON), 2013-2020 60
TABLE 17 OPTICAL BRIGHTENERS MARKET SIZE IN CONSUMER PRODUCTS END USER SEGMENT, (USD MILLION), 2013-2020 61
TABLE 18 OPTICAL BRIGHTENERS MARKET SIZE IN SECURITY and SAFETY END USER SEGMENT, (KILOTON), 2013-2020 63
TABLE 19 OPTICAL BRIGHTENERS MARKET SIZE IN SECURITY and SAFETY END USER SEGMENT, (USD MILLION), 2013-2020 63
TABLE 20 OPTICAL BRIGHTENERS MARKET SIZE IN TEXTILES and APPAREL END USER SEGMENT, (KILOTON), 2013-2020 64
TABLE 21 OPTICAL BRIGHTENERS MARKET SIZE IN TEXTILES and APPAREL END USER SEGMENT, (USD MILLION), 2013-2020 65
TABLE 22 OPTICAL BRIGHTENERS MARKET SIZE IN PACKAGING SEGMENT (KILOTON),
2013-2020 66
TABLE 23 OPTICAL BRIGHTENERS MARKET SIZE IN PACKAGING (USD MILLION), 2013-2020 66
TABLE 24 OPTICAL BRIGHTENERS MARKET SIZE IN OTHER END USER SEGMENTS (KILOTON), 2013-2020 68
TABLE 25 OPTICAL BRIGHTENERS MARKET SIZE IN OTHER END USER SEGMENTS
(USD MILLION), 2013-2020 68
TABLE 26 OPTICAL BRIGHTENERS MARKET, BY REGION, 2013-2020 (KILOTON) 71
TABLE 27 OPTICAL BRIGHTENERS MARKET, BY REGION, 2013-2020 (USD MILLION) 71
TABLE 28 OPTICAL BRIGHTENERS MARKET SIZE, BY TYPE, 2013-2020 (KILOTON) 71
TABLE 29 OPTICAL BRIGHTENERS MARKET SIZE, BY TYPE, 2013-2020 (USD MILLION) 72
TABLE 30 NORTH AMERICA: OPTICAL BRIGHTENERS MARKET, BY COUNTRY,
2013-2020 (KILOTON) 74
TABLE 31 NORTH AMERICA: OPTICAL BRIGHTENERS MARKET, BY COUNTRY,
2013-2020 (USD MILLION) 74
TABLE 32 NORTH AMERICA: OPTICAL BRIGHTENERS MARKET, BY APPLICATION,
2013-2020 (KILOTON) 74
TABLE 33 NORTH AMERICA: OPTICAL BRIGHTENERS MARKET , BY APPLICATION,
2013-2020 (USD MILLION) 75
TABLE 34 NORTH AMERICA: OPTICAL BRIGHTENERS MARKET, BY END USER,
2013-2020 (KILOTON) 75
TABLE 35 NORTH AMERICA: OPTICAL BRIGHTENERS MARKET, BY END USER,
2013-2020 (USD MILLION) 75
TABLE 36 U.S.: OPTICAL BRIGHTENERS MARKET SIZE, BY APPLICATION,
2013-2020 (KILOTON) 76
TABLE 37 U.S.: OPTICAL BRIGHTENERS MARKET SIZE, BY APPLICATION,
2013-2020 (USD MILLION) 76
TABLE 38 U.S.: OPTICAL BRIGHTENERS MARKET, BY END USER, 2013-2020 (KILOTON) 77
TABLE 39 U.S.: OPTICAL BRIGHTENERS MARKET, BY END USER, 2013-2020 (USD MILLION) 77
TABLE 40 REST OF NORTH AMERICA: OPTICAL BRIGHTENERS MARKET SIZE,
BY APPLICATION, 2013-2020 (KILOTON) 78
TABLE 41 REST OF NORTH AMERICA: OPTICAL BRIGHTENERS MARKET SIZE,
BY APPLICATION, 2013-2020 (USD MILLION) 79
TABLE 42 REST OF NORTH AMERICA: OPTICAL BRIGHTENERS MARKET, BY END USER,
2013-2020 (KILOTON) 79
TABLE 43 REST OF NORTH AMERICA: OPTICAL BRIGHTENERS MARKET, BY END USER,
2013-2020 (USD MILLION) 79
TABLE 44 EUROPE: OPTICAL BRIGHTENERS MARKET, BY COUNTRY, 2013-2020 (KILOTON) 81
TABLE 45 EUROPE: OPTICAL BRIGHTENERS MARKET, BY COUNTRY, 2013-2020
(USD MILLION) 81
TABLE 46 EUROPE: OPTICAL BRIGHTENERS MARKET, BY APPLICATION,
2013-2020 (KILOTON) 81
TABLE 47 EUROPE: OPTICAL BRIGHTENERS MARKET, BY APPLICATION,
2013-2020 (USD MILLION) 82
TABLE 48 EUROPE: OPTICAL BRIGHTENERS MARKET, BY END USER, 2013-2020 (KILOTON) 82
TABLE 49 EUROPE: OPTICAL BRIGHTENERS MARKET, BY END USER,
2013-2020 (USD MILLION) 83
TABLE 50 GERMANY: OPTICAL BRIGHTENERS MARKET SIZE, BY APPLICATION,
2013-2020 (KILOTON) 83
TABLE 51 GERMANY: OPTICAL BRIGHTENERS MARKET SIZE, BY APPLICATION,
2013-2020 (USD MILLION) 84
TABLE 52 GERMANY: OPTICAL BRIGHTENERS MARKET, BY END USER, 2013-2020 (KILOTON) 84
TABLE 53 GERMANY: OPTICAL BRIGHTENERS MARKET, BY END USER, 2013-2020 (USD MILLION) 84
TABLE 54 FRANCE: OPTICAL BRIGHTENERS MARKET SIZE, BY APPLICATION,
2013-2020 (KILOTON) 85
TABLE 55 FRANCE: OPTICAL BRIGHTENERS MARKET SIZE, BY APPLICATION,
2013-2020 (USD MILLION) 85
TABLE 56 FRANCE: OPTICAL BRIGHTENERS MARKET, BY END USER, 2013-2020 (KILOTON) 86
TABLE 57 FRANCE: OPTICAL BRIGHTENERS MARKET , BY END USER,
2013-2020 (USD MILLION) 86
TABLE 58 ITALY: OPTICAL BRIGHTENERS MARKET SIZE, BY APPLICATION,
2013-2020 (KILOTON) 87
TABLE 59 ITALY: OPTICAL BRIGHTENERS MARKET SIZE, BY APPLICATION,
2013-2020 (USD MILLION) 87
TABLE 60 ITALY: OPTICAL BRIGHTENERS MARKET, BY END USER, 2013-2020 (KILOTON) 88
TABLE 61 ITALY: OPTICAL BRIGHTENERS MARKET, BY END USER, 2013-2020 (USD MILLION) 88
TABLE 62 U.K.: OPTICAL BRIGHTENERS MARKET SIZE, BY APPLICATION,
2013-2020 (KILOTON) 89
TABLE 63 U.K.: OPTICAL BRIGHTENERS MARKET SIZE, BY APPLICATION,
2013-2020 (USD MILLION) 89
TABLE 64 U.K.: OPTICAL BRIGHTENERS MARKET, BY END USER, 2013-2020 (KILOTON) 90
TABLE 65 U.K.: OPTICAL BRIGHTENERS MARKET , BY END USER, 2013-2020 (USD MILLION) 90
TABLE 66 REST OF EUROPE: OPTICAL BRIGHTENERS MARKET SIZE, BY APPLICATION,
2013-2020 (KILOTON) 91
TABLE 67 REST OF EUROPE: OPTICAL BRIGHTENERS MARKET SIZE, BY APPLICATION,
2013-2020 (USD MILLION) 91
TABLE 68 REST OF EUROPE: OPTICAL BRIGHTENERS MARKET, BY END USER,
2013-2020 (KILOTON) 92
TABLE 69 REST OF EUROPE: OPTICAL BRIGHTENERS MARKET, BY END USER,
2013-2020 (USD MILLION) 92
TABLE 70 ASIA-PACIFIC: OPTICAL BRIGHTENERS MARKET SIZE, BY COUNTRY,
2013-2020 (KILOTON) 94
TABLE 71 ASIA-PACIFIC: OPTICAL BRIGHTENERS MARKET SIZE, BY COUNTRY,
2013-2020 (USD MILLION) 94
TABLE 72 ASIA-PACIFIC: OPTICAL BRIGHTENERS MARKET, BY APPLICATION,
2013-2020 (KILOTON) 94
TABLE 73 ASIA-PACIFIC: OPTICAL BRIGHTENERS MARKET, BY APPLICATION,
2013-2020 (USD MILLION) 95
TABLE 74 ASIA-PACIFIC: OPTICAL BRIGHTENERS MARKET, BY END USER,
2013-2020 (KILOTON) 95
TABLE 75 ASIA-PACIFIC: OPTICAL BRIGHTENERS MARKET, BY END USER,
2013-2020 (USD MILLION) 96
TABLE 76 CHINA: OPTICAL BRIGHTENERS MARKET SIZE, BY APPLICATION,
2013-2020 (KILOTON) 97
TABLE 77 CHINA: OPTICAL BRIGHTENERS MARKET SIZE, BY APPLICATION,
2013-2020 (USD MILLION) 97
TABLE 78 CHINA: OPTICAL BRIGHTENERS MARKET, BY END USER, 2013-2020 (KILOTON) 98
TABLE 79 CHINA: OPTICAL BRIGHTENERS MARKET , BY END USER,
2013-2020 (USD MILLION) 98
TABLE 80 INDIA: OPTICAL BRIGHTENERS MARKET SIZE, BY APPLICATION,
2013-2020 (KILOTON) 99
TABLE 81 INDIA: OPTICAL BRIGHTENERS MARKET SIZE, BY APPLICATION,
2013-2020 (USD MILLION) 99
TABLE 82 INDIA: OPTICAL BRIGHTENERS MARKET, BY END USER, 2013-2020 (KILOTON) 100
TABLE 83 INDIA: OPTICAL BRIGHTENERS MARKET, BY END USER, 2013-2020 (USD MILLION) 100
TABLE 84 JAPAN: OPTICAL BRIGHTENERS MARKET SIZE, BY APPLICATION,
2013-2020 (KILOTON) 101
TABLE 85 JAPAN: OPTICAL BRIGHTENERS MARKET SIZE, BY APPLICATION,
2013-2020 (USD MILLION) 101
TABLE 86 JAPAN: OPTICAL BRIGHTENERS MARKET, BY END USER, 2013-2020 (KILOTON) 102
TABLE 87 JAPAN: OPTICAL BRIGHTENERS MARKET , BY END USER,
2013-2020 (USD MILLION) 102
TABLE 88 SOUTH KOREA: OPTICAL BRIGHTENERS MARKET SIZE, BY APPLICATION,
2013-2020 (KILOTON) 103
TABLE 89 SOUTH KOREA: OPTICAL BRIGHTENERS MARKET SIZE, BY APPLICATION,
2013-2020 (USD MILLION) 103
TABLE 90 SOUTH KOREA: OPTICAL BRIGHTENERS MARKET, BY END USER,
2013-2020 (KILOTON) 104
TABLE 91 SOUTH KOREA: OPTICAL BRIGHTENERS MARKET , BY END USER,
2013-2020 (USD MILLION) 104
TABLE 92 REST OF ASIA-PACIFIC: OPTICAL BRIGHTENERS MARKET SIZE, BY APPLICATION, 2013-2020 (KILOTON) 105
TABLE 93 REST OF ASIA-PACIFIC: OPTICAL BRIGHTENERS MARKET SIZE, BY APPLICATION, 2013-2020 (USD MILLION) 105
TABLE 94 REST OF ASIA-PACIFIC: OPTICAL BRIGHTENERS MARKET, BY END USER,
2013-2020 (KILOTON) 106
TABLE 95 REST OF ASIA-PACIFIC: OPTICAL BRIGHTENERS MARKET , BY END USER,
2013-2020 (USD MILLION) 106
TABLE 96 ROW: OPTICAL BRIGHTENERS MARKET SIZE, BY REGION, 2013-2020 (KILOTON) 107
TABLE 97 ROW: OPTICAL BRIGHTENERS MARKET SIZE, BY REGION, 2013-2020
(USD MILLION) 107
TABLE 98 ROW: OPTICAL BRIGHTENERS MARKET, BY APPLICATION, 2013-2020 (KILOTON) 107
TABLE 99 ROW: OPTICAL BRIGHTENERS MARKET , BY APPLICATION, 2013-2020
(USD MILLION) 108
TABLE 100 ROW: OPTICAL BRIGHTENERS MARKET, BY END USER, 2013-2020 (KILOTON) 108
TABLE 101 ROW: OPTICAL BRIGHTENERS MARKET, BY END USER, 2013-2020 (USD MILLION) 108
TABLE 102 SOUTH AMERICA: OPTICAL BRIGHTENERS MARKET SIZE, BY APPLICATION,
2013-2020 (KILOTON) 109
TABLE 103 SOUTH AMERICA: OPTICAL BRIGHTENERS MARKET SIZE, BY APPLICATION,
2013-2020 (USD MILLION) 109
TABLE 104 SOUTH AMERICA: OPTICAL BRIGHTENERS MARKET, BY END USER,
2013-2020 (KILOTON) 110
TABLE 105 SOUTH AMERICA: OPTICAL BRIGHTENERS MARKET, BY END USER,
2013-2020 (USD MILLION) 110
TABLE 106 MIDDLE EAST and AFRICA: OPTICAL BRIGHTENERS MARKET SIZE, BY APPLICATION, 2013-2020 (KILOTON) 111
TABLE 107 MIDDLE EAST and AFRICA: OPTICAL BRIGHTENERS MARKET SIZE, BY APPLICATION, 2013-2020 (USD MILLION) 111
TABLE 108 MIDDLE EAST and AFRICA: OPTICAL BRIGHTENERS MARKET, BY END USER, 2013-2020 (KILOTON) 112
TABLE 109 MIDDLE EAST and AFRICA: OPTICAL BRIGHTENERS MARKET, BY END USER, 2013-2020 (USD MILLION) 112
TABLE 110 NEW PRODUCT LAUNCH 115
TABLE 111 EXPANSION 116
TABLE 112 MERGER and ACQUISITION 116
TABLE 113 RPM: PRODUCTS OFFERED 120
TABLE 114 BASF SE: PRODUCTS OFFERED 123
TABLE 115 HUNTSMAN CORP.: PRODUCTS OFFERED 126
TABLE 116 CLARIANT AG.: PRODUCTS OFFERED 128
TABLE 117 KEYSTONE ANILINE CORPORATION: PRODUCTS OFFERED 131
TABLE 118 BRILLIANT GROUP: PRODUCTS OFFERED 132
TABLE 119 ARON UNIVERSAL LTD.: PRODUCTS OFFERED 133
TABLE 120 3V INC.: PRODUCTS OFFERED 134
TABLE 121 TEH FONG MIN INTERNATIONAL CO. LTD.: PRODUCTS OFFERED 136
TABLE 122 ARCHROMA: PRODUCTS OFFERED 137


LIST OF FIGURES

FIGURE 1 RESEARCH METHODOLOGY 19
FIGURE 2 MARKET SIZE ESTIMATION METHODOLOGY: BOTTOM-UP APPROACH 24
FIGURE 3 MARKET SIZE ESTIMATION METHODOLOGY: TOP-DOWN APPROACH 24
FIGURE 4 DATA TRIANGULATION: OPTICAL BRIGHTENERS MARKET 25
FIGURE 5 OTHER OPTICAL BRIGHTENERS ARE PROJECTED TO REGISTER HIGHER CAGR THAN STILBENE BRIGHTENERS 28
FIGURE 6 PAPER AND FABRIC APPLICATIONS CONTRIBUTED FOR THE MAXIMUM SHARE OF THE OPTICAL BRIGHTENERS MARKET 29
FIGURE 7 ASIA-PACIFIC DOMINATED THE OPTICAL BRIGHTENERS MARKET, IN TERMS OF VOLUME, IN 2014 30
FIGURE 8 OPTICAL BRIGHTENERS MARKET SIZE, 2015 VS. 2020 (USD MILLION) 31
FIGURE 9 EUROPE IS PROJECTED TO BE THE MOST DOMINANT REGION AND PAPER TO BE THE MOST DOMINANT APPLICATION 32
FIGURE 10 ASIA-PACIFIC IS PROJECTED TO DOMINATE THE OPTICAL BRIGHTENERS MARKET (2015-2020) 33
FIGURE 11 PAPER ACCOUNTED FOR THE LARGEST MARKET SHARE ACROSS ALL REGIONS
IN 2014 33
FIGURE 12 OPTICAL BRIGHTENERS MARKET, BY APPLICATION 36
FIGURE 13 OPTICAL BRIGHTENERS MARKET, BY END USER 37
FIGURE 14 OPTICAL BRIGHTENERS MARKET, BY REGION 37
FIGURE 15 OPTICAL BRIGHTENERS MARKET: MARKET DYNAMICS 38
FIGURE 16 OPTICAL BRIGHTENERS MARKET: VALUE-CHAIN ANALYSIS 43
FIGURE 17 PORTER'S FIVE FORCES ANALYSIS 45
FIGURE 18 PAPER IS THE LARGEST APPLICATION OF OPTICAL BRIGHTENERS FOLLOWED BY FABRICS IN TERMS OF VOLUME (KT) 49
FIGURE 19 ASIA-PACIFIC IS THE FASTEST-GROWING MARKET FOR OPTICAL BRIGHTENERS IN PAPER APPLICATION 50
FIGURE 20 EUROPE IS THE LARGEST CONSUMER FOR OPTICAL BRIGHTENERS IN FABRICS APPLICATION 52
FIGURE 21 ASIA-PACIFIC IS THE FASTEST-GROWING MARKET FOR OPTICAL BRIGHTENERS IN DETERGENTS and SOAPS APPLICATION 53
FIGURE 22 ASIA-PACIFIC IS THE LARGEST CONSUMER OF OPTICAL BRIGHTENERS IN SYNTHETICS and PLASTICS APPLICATION 55
FIGURE 23 ASIA-PACIFIC IS THE FASTEST-GROWING MARKET FOR OPTICAL BRIGHTENERS IN OTHER APPLICATIONS 56
FIGURE 24 CONSUMER PRODUCTS IS THE LARGEST END-USE SEGMENT OF OPTICAL BRIGHTENERS FOLLOWED BY SECURITY and SAFETY 59
FIGURE 25 ASIA PACIFIC IS THE FASTEST-GROWING MARKET FOR OPTICAL BRIGHTENERS IN CONSUMER PRODUCTS END USER SEGMENT 60
FIGURE 26 EUROPE IS THE LARGEST CONSUMER OF OPTICAL BRIGHTENERS IN SECURITY and SAFETY END USER SEGMENT 61
FIGURE 27 ASIA-PACIFIC IS THE FASTEST-GROWING MARKET FOR OPTICAL BRIGHTENERS IN TEXTILES and APPAREL END USER SEGMENT 63
FIGURE 28 EUROPE IS THE LARGEST CONSUMER OF OPTICAL BRIGHTENERS IN PACKAGING SEGMENT 65
FIGURE 29 ASIA PACIFIC IS THE FASTEST-GROWING MARKET FOR OPTICAL BRIGHTENERS IN OTHER END USER SEGMENTS 66
FIGURE 30 REGIONAL SNAPSHOT - RAPID GROWTH MARKETS ARE EMERGING AS NEW HOTSPOTS 69
FIGURE 31 NORTH AMERICAN MARKET SNAPSHOT: INCREASE IN CONSUMPTION OF OPTICAL BRIGHTENERS (2015-2020) 72
FIGURE 32 PAPER APPLICATION DOMINATES THE OPTICAL BRIGHTENERS MARKET IN THE U.S. 77
FIGURE 33 EUROPE SNAPSHOT: COUNTRY WISE CONSUMPTION OF OPTICAL BRIGHTENERS IN PAPER, FABRICS, AND DETERGENTS and SOAPS IN 2014 79
FIGURE 34 CHINA DOMINATES THE OPTICAL BRIGHTENERS MARKET IN ASIA-PACIFIC 92
FIGURE 35 ASIA-PACIFIC: COUNTRY WISE CONSUMPTION IN PAPER, FABRICS, AND DETERGENTS and SOAP (KILOTON) IN 2014 95
FIGURE 36 COMPANIES ADOPTED NEW PRODUCT LAUNCH AS THE KEY GROWTH STRATEGY IN THE LAST THREE YEARS 112
FIGURE 37 TOP COMPANIES ADOPTED NEW PRODUCT LAUNCH AS THE KEY GROWTH STRATEGY BETWEEN 2012 AND 2015 113
FIGURE 38 MAJOR GROWTH STRATEGIES FOR ACQUIRING MARKET SHARE, 2012-2015 114
FIGURE 39 REGIONAL REVENUE MIX OF TOP MARKET PLAYERS 117
FIGURE 40 RPM: COMPANY SNAPSHOT 118
FIGURE 41 RPM: SWOT ANALYSIS 120
FIGURE 42 BASF SE: COMPANY SNAPSHOT 121
FIGURE 43 BASF SE: SWOT ANALYSIS 122
FIGURE 44 HUNTSMAN CORP.: COMPANY SNAPSHOT 124
FIGURE 45 HUNTSMAN CORP.: SWOT ANALYSIS 126
FIGURE 46 CLARIANT AG.: COMPANY SNAPSHOT 127
FIGURE 47 CLARIANT AG.: SWOT ANALYSIS 129
FIGURE 48 MARKETSANDMARKETS KNOWLEDGE STORE SNAPSHOT 141
FIGURE 49 MARKETSANDMARKETS KNOWLEDGE STORE: CHEMICALS and MATERIAL INDUSTRY SNAPSHOT 142

View This Report »

Get Industry Insights. Simply.

  • Latest reports & slideshows with insights from top research analysts
  • 24 Million searchable statistics with tables, figures & datasets
  • More than 10,000 trusted sources
24/7 Customer Support

Talk to Veronica

+1 718 514 2762

Purchase Reports From Reputable Market Research Publishers
Metal Fabrication Market - Global Industry Analysis, Size, Share, Growth, Trends, and Forecast 2016 - 2024

Metal Fabrication Market - Global Industry Analysis, Size, Share, Growth, Trends, and Forecast 2016 - 2024

  • $ 5795
  • Industry report
  • September 2016
  • by Transparency Market Research

The Metal fabrication market report provides an analysis of the global metal fabrication market for the period 2014 – 2024, wherein 2014 is the base year and the period from 2016 to 2024 is the forecast ...

Coated Fabrics Market by Product & Application - Global Forecast to 2021

Coated Fabrics Market by Product & Application - Global Forecast to 2021

  • $ 5650
  • Industry report
  • November 2016
  • by MarketsandMarkets

“Increasing demand for polymer coated fabrics to drive the coated fabrics market” The global coated fabrics market is estimated to reach USD 20.41 billion in 2016 and is projected to reach USD 24.91 ...

PTFE Fabric Market by Type, End-Use Industry, and Region - Global Forecast to 2021

PTFE Fabric Market by Type, End-Use Industry, and Region - Global Forecast to 2021

  • $ 5650
  • Industry report
  • September 2016
  • by MarketsandMarkets

“The global polytetrafluoroethylene (PTFE) fabric market is projected to grow at a CAGR of 5.6% during the forecast period” The global PTFE fabric market is projected to reach USD 279.0 million by ...

Global Smart Fabrics Industry

October 2016 $ 4950

ref:plp2016

Reportlinker.com © Copyright 2016. All rights reserved.

ReportLinker simplifies how Analysts and Decision Makers get industry data for their business.