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Evolution of the Brazilian Sanitary Ware Sector

  • February 2016
  • -
  • FALKE Information Services
  • -
  • 31 pages

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The Brazilian sanitary ware sector is estimated to have achieved total turnover of US$ 466 million in 2015, decreasing 34% compared to 2014. The market is composed of two main segments: sanitary metals, which account for 75% of revenues and ceramics. Production is concentrated in the Southeast (72%), Northeast and South regions of Brazil and the trade balance has been going up and down although imported products seem to have lost relevance over the past years. Retailers, home centres and distributors account for almost 74% of distribution channels in Brazil and the segments have considerable different cost structures.

This report briefly analysis the subject market in Brazil, its main products and services, main players’ performance and Brazilian sanitary ware segments, as well as forecasts for the global market until 2019.

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ref:plp2016

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