Table of Contents
Spectrum Brands was ranked fourth in small appliances globally in 2015, aided by its broad product range across the market. North America remains Spectrum’s largest market, followed by the Middle East and Africa. In order to achieve sales growth for its small appliances, it is recommended that Spectrum should try to expand into China, as well as extend its product categories in existing markets to include pod coffee machines and added value food preparation appliances.
Euromonitor International’s Spectrum Brands Holdings Inc in Consumer Appliances (World) Company Profile offers detailed strategic analysis of the company’s business, examining its performance in the Consumer Appliances industry. The report examines company shares by region and sector, product developments, market and distribution strategies, challenges from the competition and future prospects. Use it to understand opportunities and threats facing the business and the factors driving success.
Product coverage: Major Appliances, Small Appliances.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
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