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Global Analysis of the Automotive NVH Materials Market 

  • March 2016
  • 122 pages
  • Frost & Sullivan
Report ID: 3758975


Table of Contents

Global Analysis of the Automotive NVH Materials Market : Emphasis on Lightweighting and Demand for Enhanced Comfort Drive Innovation

The research service analyzes the global automotive NVH materials market. The product segments covered are polyurethane (PU), polypropylene (PP), polyvinylchloride (PVC), nitrile butadiene rubber (NBR), textile materials, and fiberglass. Major drivers, restraints, and regulatory and end industry trends affecting the North American, European, Asia-Pacific, and rest of world (ROW) markets are discussed in the study. Unit shipment and revenue forecasts are provided at the total and product segment levels for the period 2012 to 2022. Market share and competitive analysis are provided at the total market level. Segment analysis has been provided in terms of revenue and unit shipment. Detailed insights about the regional and application split are also included. Key competitive factors are identified for each product segment. The base year is 2015 and the forecast period is till 2022.

Key Findings

1.Use of gasoline direct-injection (GDI) engines, especially in North America, requires engine encapsulants to ensure noise and vibration absorption, thereby providing high growth opportunities for material suppliers.
2 Asia-Pacific (APAC) provides significant growth opportunities for material suppliers with the market driven by high growth in automotive production as well as the trend toward adoption of European NVH (noise, vibration, and harshness) standards.
3 Use of polyurethanes is witnessing high growth driven by superior performance capabilities while textile materials, which have superior cost performance, are witnessing growing adoption in applications requiring moderate performance such as floor module.
4 Innovative material technologies will provide stiff competition to conventional acoustic treatments. For instance, Quiet Steel® from Material Sciences Corporation is a composite of viscoelastic polymer core material sandwiched by metal parts that provide NVH performance as well as lightweighting.
5 Composite blends such as polyvinylchloride (PVC)/nitrile butadiene rubber (NBR) and environment-friendly materials such as soya fibers, sugarcane fibers, and hemp are expected to find increased penetration in the market due to growing focus on environment-friendly products.

Key Questions This Study Will Answer

- Is the market growing, how long will it continue to grow, and at what rate?
- What are the impacts of adoption of eco-friendly materials?
- What are the market drivers and restraints?
- How is the pricing of materials expected to move? What are the factors affecting the prices?
- What are the competitive factors for success in the market?
- Do the products offered currently meet customer needs or is additional development needed?

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